Freelancing interview: The freelancing journey of Jasmin from Central
We are happy to share the details of the conversation between us and Jasmin who is a Hong Kong-based freelance copywriter. Jasmin is experienced in writing and distributing press releases, writing branded editorials, email newsletters and website content, planning and executing public relations and social media campaigns across Hong Kong, Greater China, and beyond. She loves working with clients to nail down their brand voice and craft messages that cut through the noise.
Last month, she gave an interview to Freelancing.HK-News. You will find the details of this interview below:
1) Tell us about yourself; how did your freelancing journey start?
I started freelancing last year after the company I worked at closed down. Instead of jumping straight into a full-time job hunt, I wanted to see what it would be like to work as a freelancer. My first official freelance gig was copyediting and proofreading for Freelancing.hk actually!
2) What is your favourite part of freelancing?
My favourite part of freelancing is being able to take charge of my own career. Now that I work for myself, I get very excited about every small achievement. And at the end of every project, it is incredibly fulfilling to know that I was the one who found the client, completed the deliverables, and earned the income through my own skills.
3) What is the biggest insight/lesson you have learned so far?
The biggest lesson I´ve learned so far is learning how to price my services. At the beginning, I would offer discounted rates because I wanted to build a portfolio and gain some traction. But now, I have learned how important it is to charge what I am worth - ´good´ clients would recognize my skills and be willing to pay for it.
4) What keeps you motivated?
I am naturally quite a motivated person already but if I need help staying on track with deadlines, I find it useful to plan the day ahead. In the morning, I write out a list of tasks that need doing. And as the day goes on, I have the added satisfaction of striking completed tasks off my list!
5) What was your most funny/remarkable project?
I did have one potential client looking for marketing support who asked me to explain (in detail) what an Instagram profile is and how tagging accounts work. It can be easy to forget that not everyone grew up with social media!
6) Do you have any advice or insight for people considering starting to work as a freelancer?
Do not be afraid to get out there and network! Taking time to network at events with potential clients is a game-changer, especially in the early stages of your freelance career.
If you have questions or suggestions to improve our service, please leave your message here:
This article was published in the Freelancing.HK-News 67.