Freelancer article: Online strategic brand management
Registered service providers can present themselves with a short article in the Freelancing.hk-News. In this issue, we present you a freelancer who specialises in brand management.
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Brands have been determining my life for years - both professionally and privately. Consistent brand management requires a fundamental analysis and a good strategy.
Contrary to the widely held opinion that brands are geared towards specific target groups, it is necessary to understand and grasp the brand in its entirety. The brand must be adapted to your corporate structure and should be determined and managed according to the desired customer effect. Only by taking a holistic view can the success components of a strong brand be discovered and strategically planned.
With the help of a holistic brand analysis and consulting, which can also be done online, every company can increase its value-added power using strategic measures. As a freelance brand researcher and consultant, I look forward to your order!
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This article was published in the Freelancing.HK-News 66.