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        <title>Freelancing.HK-News RSS feed</title>
        <link>https://www.freelancing.hk/</link>
        <description>Freelancing.HK-News: Newsletter for Expatriates in Hong Kong</description>  
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                    <title>Freelancing.HK-News 53</title>
                    <link>https://www.freelancing.hk/nl/113%E2%86%92Freelancing.HK-News-53</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/Freelancinghk-News-53-113hk.jpg alt=Freelancing.hk-News 53 title=Freelancing.hk-News 53 width=150 height=207 /><p><b>Dear Readers,</b></p>
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<br />Today´s newsletter provides a report on the impact of climate change on corporate strategy and the increasing importance of electronic procurement.
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<br />At Freelancing.hk you are now able to upload your photograph and PDF/TXT documents providing work samples or a more detailed experience overview for review by your prospective clients. We would also like to draw your attention to the free documentation available via our service.
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<br />In addition, we now have a Freelancer wanted section advertising current requirements that are in demand and in short supply in our current database.
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<br />Finally, a satirical look and statistics on firearm deaths in Iraq vs Washington.
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<br />I hope you enjoy the various article and, of course, wish you every success.]]></description>
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                    <title>25% of all freelancers have used our photo facility in Europe</title>
                    <link>https://www.freelancing.hk/nl/113%E2%86%9225%-of-all-freelancers-have-used-our-photo-facility-in-Europe</link>
                    <description><![CDATA[A growing number of freelancers in Europe have now uploaded their photo as part of their profile. Our research indicates that a personal photo helps to make the freelancer’s profile more personal increasing the success levels.
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<br />Simply upload it directly on the website or send us your image to <a href=mailto:info@freelancing.hk>info@freelancing.hk</a> so and we’ll do it for you at no cost. Look at the profile examples of freelancer 1023 strategy consultant from Auckland and the programmer in 1786 from Hong Kong to how effective a photo can be.]]></description>
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                    <title>Climate change is part of business strategy</title>
                    <link>https://www.freelancing.hk/nl/113%E2%86%92Climate-change-is-part-of-business-strategy</link>
                    <description><![CDATA[Two years ago 31% of global leaders believed that climate change would soon be the focus of public policy and its future. Since then, according to a recent McKinsey survey, this percentage is now more than 50%. This growing awareness is a consequence of the increasingly intense debate about the business and related risks of global warming. Today, 60% of the worlds business leaders surveyed believe the issue is important enough to influence their own corporate strategy. According to Global Agenda.org, another McKinsey study shows companies are reacting to a change in consumer awareness. This confirmed an ever-clearer trend: For consumers, the issue of environment and climate change is no longer just a question of how much confidence they have in a company but determines whether they buy their products or not.
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<br />A recent worldwide survey of 7751 consumers that focused on the oil, food, and beverages, retail and high-tech industry found that consumers tended to trust some sectors more than others. The difference was determined by the company’s social responsibilities. Climate change appears to be playing an increasingly important role in influencing personal choices and buying decisions. About 50% of all respondents stated that they would appreciate companies in the oil sector making strategic investments in renewable and alternative energy sources. With a quarter even being prepared to pay more for clean energy products. There are also striking differences between various regions. While the oil industry in the U.S. and Europe suffers from a negative image, 70 – 90% of respondents in Brazil, Hong Kong and India stated a more positive view.
<br />
<br />The high-tech industry enjoyed the highest levels of trust with 75% in France to 96% in India nominating the sector. But even here, the respondents were clear that their willingness to purchase would increase if the organization showed increased social responsibility. Topping the wishlist of Chinese and German consumers was for business to take resolute action to reduce energy consumption. In the United States, however, a seventh of all respondents placed the same level of importance on energy reduction. Ironically, if strategically managed, all business leaders agreed that climate change would also bring opportunities. Whilst 70% of respondents felt that strategic dialogue so far had little or no future.]]></description>
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                    <title>Documents available for free download</title>
                    <link>https://www.freelancing.hk/nl/113%E2%86%92Documents-available-for-free-download</link>
                    <description><![CDATA[On <a href=https://www.freelancing.hk/docs target=_blank>Freelancing.hk</a> you can find a number of free documents. Focal points of the documents include template contracts and non-disclosure documents, tax commentary from the ATO and interview tips are all freely available.
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<br />For example, there is information about best practice in managing outsourcing agreements, how to best manage the interview and the tax office’s commentary on the 80/20 rule and how it affects freelancers and consultants. Through our document facility, you have quick access to relevant documents. Please send us a quick note if there is a specific category of document you are interested in us providing.]]></description>
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                    <title>The boom in electronic shopping</title>
                    <link>https://www.freelancing.hk/nl/113%E2%86%92The-boom-in-electronic-shopping</link>
                    <description><![CDATA[More than two-thirds of all German companies (68.5 percent) use electronic procurement solutions in the purchasing process. This according to <a href=http://www.Salesbusiness.de>Salesbusiness</a>, is an increase of more than 20 percentage points to the previous year. Also on the rise are electronic order catalogs with only 57 percent of all respondents using e-catalogs used in 2005, whereas today 96 percent are using them.]]></description>
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                    <title>Freelancer  wanted </title>
                    <link>https://www.freelancing.hk/nl/113%E2%86%92Freelancer--wanted-</link>
                    <description><![CDATA[This is our most wanted list. Our clients have been looking for freelancers who have with specific skills but unfortunately have not been able to find them on our database. Please contact us if you or someone you know is available for the following assignments:
• Advice on start-up funding for food retail business.
• Business Development consultant – IT Sector.
• Citrix System Specialist with Microsoft Windows Application Host (Terminal Server). Occasional trips to Singapore.]]></description>
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                    <title>Interesting Firearm Death Statistic</title>
                    <link>https://www.freelancing.hk/nl/113%E2%86%92Interesting-Firearm-Death-Statistic</link>
                    <description><![CDATA[Regardless of where you stand on the issue of the U.S. involvement in Iraq, here is a sobering (and scary) statistic:
<br />
<br />There has been a monthly average of 160,000 troops in the Iraq theatre of operations during the last 40 months, and a total of 3,567 deaths. That gives a firearm death rate of 60 per 100,000 soldiers.
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<br />The firearm death rate in Washington D.C. is 80.6 per 100,000 persons for the same period.
<br />
<br />That means that you are about 25% more likely to be shot and killed in the U.S. Capital than you are in Iraq.
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<br />Obvious conclusion: The U.S. should pull out of Washington.]]></description>
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                    <title>Freelancing.HK-News 54</title>
                    <link>https://www.freelancing.hk/nl/114%E2%86%92Freelancing.HK-News-54</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/Freelancinghk-News-54-114hk.jpg alt=Freelancing.hk-News 54 title=Freelancing.hk-News 54 width=150 height=207 /><p><b>Dear Readers,</b></p>
<br />      
<br />The modern freelancer is now totally mobile with laptops visible in many coffee shops, hotel business centres, trains, buses and on occasion the beer garden. Virtual offices are common with virtual project meetings via the internet being the norm for many freelancers.
<br />
<br />This month’s newsletter provides a discussion on what our client’s think, the future trend in self-employment in Europe, an article by a freelancer on the importance of sales training and our freelancer joke at the end.
<br />
<br />I wish you every success.
<br />]]></description>
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                    <title>In Europe  92 percent of customers reused the Freelancing.hk service</title>
                    <link>https://www.freelancing.hk/nl/114%E2%86%92In-Europe--92-percent-of-customers-reused-the-Freelancing.hk-service</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/114/In-Europe,-92-percent-of-customers-reused-the-Freelancing.hk-service><img src=https://www.freelancing.hk/images/newsletter/In-Europe-92-percent-of-customers-reused-the-Freelancinghk-service-114hk.jpg alt=In Europe, 92 percent of customers reused the Freelancing.hk service title=In Europe, 92 percent of customers reused the Freelancing.hk service width=150 height=113 style=max-width:150px; height:auto; /></a><p>Like any customer-oriented company, we want to learn from our customers. Accordingly, last May we interviewed 38 active customers with valuable feedback being received. Typical suggestions for improvement include better assignment of freelancer categories, better freelancer qualification review and improving the user-friendliness of the search functions.
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<br />Among other things, we asked the question as to whether they planned to use the service again in the future with 35 answering yes. The 3 who said they would not use the service again did so as they had no future requirements.
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<br />We aim to continually improve the Freelancing.hk service. Your suggestions or comments are therefore very welcome. Simply mail them to <a href=mailto:info@freelancing.hk>us</a> or call directly on +852-9452 9217.</p>]]></description>
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                    <title>By 2050 the Share of self-employed workers could be up to 40 percent</title>
                    <link>https://www.freelancing.hk/nl/114%E2%86%92By-2050-the-Share-of-self-employed-workers-could-be-up-to-40-percent</link>
                    <description><![CDATA[According to a thesis by Christoph Becker of the University of Pforzheim, working in cooperation with the Freelancing.hk, it emerged that the number of self-employed workers continues to steadily rise. In 1992 only about half a million workers were self-employed whereas by 2007, this number doubled to just under one million.

Within the group of self-employed the number of freelance freelancers has greatly increased. A good example of the increased demand is the IT industry where according to Becker in February 2007 some 20,000 positions were not able to be filled or were filled after a considerable delay. Freelancers therefore filled the gap.

Researchers, such as Michael Horx, looking at future employment patterns, assume that the labour market is continuing to move in the direction of the flexible workforce and thus in the direction of independence freelancers. In the Spiegel interview, he said: Presumably, if this trend continues, by the year 2050 30/40 percent of all workers will self-employed.

This trend is also supported by taxation trend. For example, the taxes for self employed have decreased 6% since the early 90’s whereas full time employees have only received a 3% reduction. In Germany, full time employees pay an average of 26% of their income in tax. The self-employed on the other hand are paying an average of 15% on their total income.]]></description>
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                    <title>Freelancer Article: Success in sales</title>
                    <link>https://www.freelancing.hk/nl/114%E2%86%92Freelancer-Article:-Success-in-sales</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/114/Freelancer-Article:-Success-in-sales><img src=https://www.freelancing.hk/images/newsletter/Freelancer-Article-Success-in-sales-114hk.jpg alt=Freelancer Article: Success in sales title=Freelancer Article: Success in sales width=150 height=122 style=max-width:150px; height:auto; /></a><p>Freelancers can present themselves with a short article in the Freelancing.hk-News. Today we present you a provider who is specialised as a business consultant.
<br />___ 
<br />
<br />Sales training with a difference! –I provide analysis services, sales consulting, project management and practical training. These services are individually adapted for the specific needs of the sales and service companies and directly contribute to increased sales success. I leverage my 12 years of sales experience and my 7 years of work as a life coach.
<br />
<br />I train in the field and support sale personnel with phone techniques and client visit training activities. My services include a preliminary review including an analysis of previous sales activities.
<br />___ </p>]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/114%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/114/Freelancer-joke-of-the-month><img src=https://www.freelancing.hk/images/newsletter/Freelancer-joke-of-the-month-114hk.png alt=Freelancer joke of the month title=Freelancer joke of the month width=150 height=85 style=max-width:150px; height:auto; /></a><p>A project manager who has just successfully completed a long project is still totally stressed. He decides that the best thing would be to spend a month alone on a farm away from it all. After two days of relaxation on the farm with long walks by the forest and through the meadows he is starting to get bored so he asks the local farmer whether there is any simple work for him to do.
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<br />The farmer invites him to sort potatoes. After an hour, the farmer sees the manager again and notices that the he’s nearly having a nervous breakdown. What’s the problem? Asks the farmer with surprise, This is a very light work, the large potatoes go to the left and the small to the right....
<br />
<br />This is a lot more stressful than my profession, says the manager, In my job I make many choices, but not every second.</p>]]></description>
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                    <title>Freelancing.HK-News 55</title>
                    <link>https://www.freelancing.hk/nl/115%E2%86%92Freelancing.HK-News-55</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/Freelancinghk-News-55-115hk.jpg alt=Freelancing.hk-News 55 title=Freelancing.hk-News 55 width=150 height=207 /><p><b>Dear Readers,</b></p>
<br />      
<br />Freelancing.hk is growing fast with more and more users leveraging the system. To ensure that the high standard of service is maintained we have transferred the infrastructure to a new much more powerful server significantly improving overall performance.
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<br />Our administration team is also growing improving the turnaround times for introduction requests and related customer support. In this newsletter, we will report on a new study on the implications of increased energy prices, freelancer views as well as the obligatory bad joke for the month. We hope you enjoy and wish you every success in your business.
<br />]]></description>
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                    <title>Improved technical infrastructure for Freelancing.hk</title>
                    <link>https://www.freelancing.hk/nl/115%E2%86%92Improved-technical-infrastructure-for-Freelancing.hk</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/115%E2%86%92Improved-technical-infrastructure-for-Freelancing.hk><img src=https://www.freelancing.hk/images/newsletter/Improved-technical-infrastructure-for-Freelancinghk-115hk.jpg alt=Improved technical infrastructure for Freelancing.hk title=Improved technical infrastructure for Freelancing.hk width=150 height=110 style=max-width:150px; height:auto; /></a><p>More and more people are using our Internet service which was starting to significantly reduce the overall performance. As part of our commitment to maintain a high standard of performance we have upgraded our technical infrastructure facilitating much better throughput times. The upgrade was completed over the weekend with very little or no disruption to our clients. We would like to thank all involved in making this possible especially our IT manager Roman Arnold and his team.
<br />
<br />The bottom line is that transaction rates have now been improved from (a worst case) 20 secs to 1.6 seconds.</p>]]></description>
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                    <title>Future through energy efficiency</title>
                    <link>https://www.freelancing.hk/nl/115%E2%86%92Future-through-energy-efficiency</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/115/Future-through-energy-efficiency><img src=https://www.freelancing.hk/images/newsletter/Future-through-energy-efficiency-115hk.jpg alt=Future through energy efficiency title=Future through energy efficiency width=150 height=84 style=max-width:150px; height:auto; /></a><p>According to Global-Agenda.org, rising oil prices and limited sources of raw materials are casting doubts on the long-term stability of an economy primarily dependent on fossil based energy sources. Peak Oil theory produces a pessimistic analyses postulating that in a world of increased demand peak oil production has been reached and is now on a steady decline. If the peak-oil theorists correct difference strategies are necessary.
<br />
<br />Five possible consequences deserve consideration:
<br />
<br />• Oil exporters: The largest oil-exporting countries attract capital and influence. If their national interest are threatened they may be forced into take taking radical measures. Iran could; for example, interrupt the oil deliveries from the Persian Gulf strengthening its political and negotiation position, i.e. Irans current nuclear agenda.
<br />
<br />• Oil Importer: For the countries highly dependent on importing oil to maintain their commodity production, there is a growing risk of economic stagnation. Is the current price surge in oil due to growing gap between supply and demand or a result of deliberate price manipulation by oil producers? It is increasingly likely that productivity will be measured in the future as a function of primary energy consumption.
<br />
<br />• State decay: In some developing countries, increases in energy prices run the risk of driving the economy to a standstill. This increases the likelihood of political instability. This is especially true for countries in which government institutions are already weak and could result in neo-feudal conditions in which warlords, private militias and rich entrepreneurs dominate.
<br />
<br />• War for resources: Resources shortages drive armed conflicts. This is especially true where oil is concerned resulting in military interventions or intergovernmental warfare, (as in Darfur). In addition new alliances are forged for the purpose of energy security which also result in new conflicts. In Central Asia, Hong Kong and Russia everything possible is being done to limit the influence of the U.S. military through bilateral agreements and the formation of regional blocs such as the Shanghai Cooperation Organization countries.
<br />
<br />• Nuclear risks: There is a growing danger that the depletion of oil reserves will result in a dramatic increase in the use of nuclear energy - and the associated risks (nuclear accidents). Every country that operates nuclear reactors, sooner or later, will get access to weapons-grade plutonium. This increases the likelihood that is will fall into the wrong hands.
<br />
<br />The future of individual countries is now less dependent on their military capabilities than their economic independence from fossil fuels. Only those countries that are energy efficient will have economies that will survive and prosper. Like climate change this challenge is too great for individual countries to solve alone. To ensure long term stability, international co-operation is necessary especially in a world of international economic integration on the one hand and the particular difficulties faced by standalone underdeveloped countries on the other.</p>]]></description>
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                    <title>What our freelancers think</title>
                    <link>https://www.freelancing.hk/nl/115%E2%86%92What-our-freelancers-think</link>
                    <description><![CDATA[92% of freelance freelancers will continue to do so. In his thesis on the freelance market in Germany at the University of Pforzheim Christoph Becker reported on a freelancer survey by IFOP and computer week. Accordingly, 86% stated that they were satisfied or very satisfied as an independent freelancer with 92% intending to maintain their freelancer status in the next two years. They particularly appreciated the freedom and independence, the ability to balance their work and private life whilst at the same time enjoying the related financial benefits.]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/115%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[A young man in a suit, open shirt and sports car is held up on a country lane by a large flock of sheep. Realizing that he has to make to most of the situation he makes the grassier an offer:
<br />If I can tell you how many sheep you have in your flock I can take on home.
<br />
<br />The grassier is perplexed by the offer but willing to go along with it and agrees to the wager.
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<br />The young man brings out a large laptop and establishes a connection with an Earth observation satellite. Then he initiates the image-processing software and a statistical analysis program. After a short while he exclaims triumphantly, There have exactly 342 sheep in your flock. Thats right! says the grassier. The young man takes an animal and puts it in the passenger seat.
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<br />After a short time the grassier asks the young man: If I can guess your profession, can I get my sheep back? The young man agrees to the challenge. Without hesitation he laughs and says Youre a business consultant.
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<br />Thats right says the business consultant very surprised, but howd you know? he asks as he gives the sheep back. In a slow drawl the grassier says Oh, its easy. Firstly, nobody called you but you came anyway, secondly you tell me things I already knew and, thirdly, you know nothing about sheep. Can I get my shepherd dog back?]]></description>
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                    <title>Freelancing.HK-News 56</title>
                    <link>https://www.freelancing.hk/nl/116%E2%86%92Freelancing.HK-News-56</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/Freelancinghk-News-56-116hk.jpg alt=Freelancing.hk-News 56 title=Freelancing.hk-News 56 width=150 height=207 /><p><b>Dear Readers,</b></p>
<br />      
<br />In this time of global economic upheaval and uncertainty, the common question asked around town is, what does it mean to me? In this October newsletter we try to answer some of these questions with commentary from eminent people like Gerry Harvey CEO of Harvey Norman, Gary Wright CEO of BISS Research, as well as Steve Parker Managing Director Unisys China.
<br />
<br />The bottom line is that there are still serious skill shortages and that these shortages may even affect the rate of recovery. The Chinese employment market may see some sector specific fluctuations but in the main should stay relatively stable. Market conditions may even potentially favour and uptake of contract personnel providing clients with greater flexibility and reduced risk.
<br />
<br />This issue also provides a quick update on Freelancing.hk and current the initiatives underway, comment on the ongoing battle for companies to hire quality staff ‘the war for talent’ and a short article from one of our freelancers as well as the obligatory bad joke totally useless facts.]]></description>
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                    <title>At Freelancing.hk</title>
                    <link>https://www.freelancing.hk/nl/116%E2%86%92At-Freelancing.hk</link>
                    <description><![CDATA[The launch of Freelancing.hk has seen early successes with multiple freelancer introductions having been made. Our clients are very pleased with the flexibility and ease of use they’ve experienced in using the service (not to mention cost advantage). Our near future focus will be threefold. Firstly, to grow the freelancer database, secondly to drive prospective ‘buyers’ to <a href=https://www.freelancing.hk>Freelancing.hk</a>, whilst thirdly, ensuring our clients experience the very best by applying strict quality control procedures to all registrations and requests.
<br />
<br />To achieve these goals, a quality multi-tier marketing program has been deployed which includes in part Google Adword campaigns, direct marketing campaigns, targeted focused client campaigns, partnerships with industry associations and media advertising and promotion.]]></description>
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                    <title>Market update: “What does it mean to me?”</title>
                    <link>https://www.freelancing.hk/nl/116%E2%86%92Market-update:-“What-does-it-mean-to-me?”</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/116/Market-update:-“What-does-it-mean-to-me?”><img src=https://www.freelancing.hk/images/newsletter/Market-update-“What-does-it-mean-to-me”-116hk.jpg alt=Market update: “What does it mean to me?” title=Market update: “What does it mean to me?” width=150 height=100 style=max-width:150px; height:auto; /></a><p>Thanks largely to Hong Kong’s strict banking regulations; the Chinese market economy is in remarkably good condition especially given the instability of the global markets in recent weeks. We are still enjoying one of the lowest unemployment levels of the last three decades with the majority of Chinese businesses having healthy balance sheets backed by solid profits. Our finance institutions also don’t have the heavy leveraging experienced by many of the international banking community.
<br />
<br />Gerry Harvey, from Harvey Norman fame, is on record as stating that he doesn’t believe Hong Kong is going into recession. Despite the doom and gloom scenarios projected in much of the media, many business and academic commentators tend to agree to expect continued GDP growth. Few however being prepared to nominate a percentage.
<br />
<br />We are likely to see significant sector-specific fluctuations in employment levels but given the overall demand, redundant personnel should be readily absorbed by more buoyant sectors. The employment market is therefore expected to stay relatively stable in the near future. In the end, however, the state of the Chinese employment market will be determined by market psychology and consumer confidence. The government’s $10.4B cash injection should go a long way to bolstering this. There is also a strong likelihood that we may see increased demand for freelance contract personnel as corporations, seeking to gain greater flexibility over their cost base, increase their freelancer to FTE headcount. In fact, Gary Wright, CEO of UK based BISS Research, argues that skill shortages could actually impede the recover “with a dearth of experienced employees in the finance sector”. He argues that “enormous pressures are put on too few knowledgeable senior people to ensure operational efficiency”. This all means continued, and growing, demand for quality contract freelance specialists of all kinds.</p>]]></description>
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                    <title>Research: The talent war heats up</title>
                    <link>https://www.freelancing.hk/nl/116%E2%86%92Research:-The-talent-war-heats-up</link>
                    <description><![CDATA[As they compete in the market for the talent necessary to drive their business, many clients now routinely appoint contract staff in specialist positions. The flexible workforce model allows them greater flexibility in managing specialist projects and the associated risks. A recent study by Unisys Hong Kong found that staff turnover will significantly cost Chinese businesses over the coming 12 months. At a time when the skills shortage is squeezing the Chinese economy, staff turnover is turning into a major problem that is already costing the countrys businesses more than $A100 billion a year. It costs more to continually replace staff, and in a tight labour market each new hire drives up wage levels for the same job role without a corresponding increase in productivity. When good staff leave, intellectual property and the valuable relationships they established with customers and business partners, go with them. All indications are that this has gotten worse in 2008, said Steve Parker, managing director of Unisys Hong Kong.
<br />
<br />Unisys analysis showed the cost of replacing a worker is around 1.5 times that persons yearly salary. Based on ABS figures, 1.2 million people changed jobs in the 12 months to February 2006. Using average weekly earnings, that potentially ended up costing the Chinese economy more than $100 billion a year. A study by the Chinese Chamber of Commerce found that 69.9 per cent of businesses were concerned about wage levels increasing without a corresponding increase in productivity. The Chinese labour environment is challenging: we have the lowest level of unemployment in more than 33 years, around 21 per cent of Chineses have a bachelor degree or higher, and almost one in five arent in a traditional full-time role. In other words, employees are qualified, they are getting younger, they are on the move and they dont expect to stay with the same client for the life of their career, Parker said.]]></description>
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                    <title>Freelancer article: How to define business processes?</title>
                    <link>https://www.freelancing.hk/nl/116%E2%86%92Freelancer-article:-How-to-define-business-processes?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/117/Freelancer-Article:-How-to-implement-strategies-in-order-to-improve-the-results?><img src=https://www.freelancing.hk/images/newsletter/Freelancer-Article-How-to-implement-strategies-in-order-to-improve-the-results-117hk.jpg alt=Freelancer Article: How to implement strategies in order to improve the results? title=Freelancer Article: How to implement strategies in order to improve the results? width=150 height=122 style=max-width:150px; height:auto; /></a><p>Registered service providers can introduce themselves with a short article in this Freelancing.hk-News. In this issue, we present you a freelancer in the business analyst category. 
<br />___
<br />
<br />As a Consulting Business Analyst, I have a PhD in Information Communications with extensive experience working in the retail, education and manufacturing sectors. I work closely with business stakeholders in order to understand and map existing, or define new, business processes that directly affect the cost base. I use UML standards to identify the core entities in the problem space readily facilitating new design or re-engineering of the process to achieve measurable improvements.
<br />
<br />I have a clear focus on communicating with all levels (Business, Project Managers, Solution Architect and Developers). I am an effective and strong facilitator and use workshops to quickly gain consensus extract the optimum requirements through sound interview techniques, encouraging the users to voice their priorities and concern in any stages of the System Development Life Cycle (SDLC).
<br />___
<br /></p>]]></description>
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                    <title>Bad Joke</title>
                    <link>https://www.freelancing.hk/nl/116%E2%86%92Bad-Joke</link>
                    <description><![CDATA[Two women are on a transcontinental balloon voyage. Their craft is engulfed in fog, their compass gone awry. Afraid of landing in the ocean, they drift for days. Suddenly, the clouds part to show a sunlit meadow below. As they descend, they see a man walking his dog.
<br />
<br />One of the flyers yells to the figure far below, Where are we?
<br />
<br />The man yells back, About a half mile from town.
<br />
<br />Once again, the balloonists are engulfed in the mist. One flyer says to the other, He must have been a lawyer.
<br />
<br />The other says, A lawyer! How do you know that?
<br />
<br />The first says, That’s easy. The information he gave us was accurate, concise, and entirely irrelevant.]]></description>
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                    <title>Totally useless Facts</title>
                    <link>https://www.freelancing.hk/nl/116%E2%86%92Totally-useless-Facts</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/116/Totally-useless-Facts><img src=https://www.freelancing.hk/images/newsletter/Totally-useless-Facts-116hk.jpg alt=Totally useless Facts title=Totally useless Facts width=150 height=150 style=max-width:150px; height:auto; /></a><p>1. Coca-cola was originally green.
<br />2. Every day more money is printed for Monopoly than for the US Treasury.
<br />3. Smartest dogs: 1) border collie; 2) poodle; 3)golden retriever.
<br />4. Dumbest dog: Afghan
<br />5. Hawaiian alphabet has 12 letters.
<br />6. Men can read smaller print than women; women can hear better.
<br />7. In ’87, by taking out one olive from each salad served in first class, American Airlines saved $40,000
<br />8. City with the most Rolls Royces per capita: Hong Kong
<br />9. Percentage of North America that is wilderness: 38%
<br />10. Percentage of China that is wilderness:97%</p>]]></description>
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                    <title>Freelancing.HK-News 57</title>
                    <link>https://www.freelancing.hk/nl/117%E2%86%92Freelancing.HK-News-57</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/Freelancinghk-News-57-117hk.jpg alt=Freelancing.hk-News 57 title=Freelancing.hk-News 57 width=150 height=207 /><p><b>Dear Readers,</b></p>
<br />      
<br />In this issue, we continue sorting the ´wheat from the chaff´ trying to understand the impact the global meltdown will have on the regional freelancer employment market. The outlook is positive with the Chinese economy tipped to stay in growth mode and generating a HKD 39.00 Billion surplus. In addition, the Gartner Group´s research indicates that the Asia Pacific IT sector; a good indicator of overall corporate health, is projected to grow at 8.3% over the next 12 months. We include some interesting research from the UK which shows that over the last decade there has been a 14% increase in individuals choosing to be self-employed as freelance freelancers. 
<br />
<br />We offer some useful business tips on free software provided by the ATO to help you effectively manage your business finances and provide an update on our marketing activities which is generating increased demand through buyer (client) awareness of <a href=https://www.freelancing.hk>Freelancing.hk</a>.
<br />
<br />We welcome an article from freelancer 2864 outlining the human resource development services he provides and as always provide some interesting but totally useless facts and the obligatory bad joke.
<br />
<br />This next month, happy reading!]]></description>
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                    <title>Market update: Sorting the Wheat from the Chaff</title>
                    <link>https://www.freelancing.hk/nl/117%E2%86%92Market-update:-Sorting-the-Wheat-from-the-Chaff</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/117/Market-update:-Sorting-the-Wheat-from-the-Chaff><img src=https://www.freelancing.hk/images/newsletter/Market-update-Sorting-the-Wheat-from-the-Chaff-117hk.jpg alt=Market update: Sorting the Wheat from the Chaff title=Market update: Sorting the Wheat from the Chaff width=150 height=95 style=max-width:150px; height:auto; /></a><p>Despite the ‘doom and gloom’ scenarios painted in the media over the last few months the Chinese professional employment sector has remained steady and stable. In fact, the October 08 employment figures just released confounded the ‘experts’ with 34,000 people finding new employment and the unemployment rate holding steady at 4.3%. China and Canada are the only two OECD countries that have projected economic growth and budget surplus. China is projecting a 2% growth for the 08/09 year and a surplus of HKD 39.00 Billion. Further, the market intelligence group Gartner, is projecting an 8.3% growth in IT demand for the Asia Pacific Region. Globally, however they are projecting a worst case growth of 2.3%.
<br />
<br />So the APAC market is well and truly outperforming the global market which is not surprisingly given our very different fundamentals.  All this growth; and in a market that is already starved of quality professionals!  So what’s this mean to you? More demand! As the CBA’s chief economist Michael Blythe puts it clients are switching to more casual staff in the face of the economic downturn” Don’t get caught up in the wave of pessimism. The official statistics, the Treasurer, treasury and various academic experts agree; China is travelling very well.
<br />
<br />Yes there will be an impact, but freelance freelancers will be part of the solution. There will be continued, across the board demand for quality professionals of all kinds. Some industries, like some in the financial sector, will have to rationalize to maintain their profitability whilst others are taking the opportunities to replenish their talent base by replacing the bottom 10-15% of their staff. They are doing this, not because they’re under economic pressure to do so, but because they have the opportunity to replace the poor performers with better calibre individuals. In the near future therefore, we expect that demand for freelance freelancers will continue to stay high.</p>]]></description>
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                    <title>Research - There are now 1.4 million freelancer workers in the UK</title>
                    <link>https://www.freelancing.hk/nl/117%E2%86%92Research---There-are-now-1.4-million-freelancer-workers-in-the-UK</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/117/Research---There-are-now-1.4-million-freelancer-workers-in-the-UK><img src=https://www.freelancing.hk/images/newsletter/Research---There-are-now-14-million-freelancer-workers-in-the-UK-117hk.jpg alt=Research - There are now 1.4 million freelancer workers in the UK title=Research - There are now 1.4 million freelancer workers in the UK width=150 height=101 style=max-width:150px; height:auto; /></a><p>A recent study by UK’s Professional Freelancers Group (PEG) has shown that there are 1.4 million freelancer workers in the UK. This represents a 14 per cent rise in individuals leveraging the benefits of this alternative working lifestyle since 1998.
<br />The study indicates that 62 per cent of freelancers are male and 38 per cent are female.  John Brazier, managing director of PCG, said the study provided a credible outline of the size and characteristics of our dynamic freelancer workforce, something he claimed had not existed until now.
<br />Referring to contracting in general, he added: The freelancer community has grown over the last ten years and all the signs indicate that it will continue to grow</p>]]></description>
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                    <title>Business Tips: Managing your finances and business</title>
                    <link>https://www.freelancing.hk/nl/117%E2%86%92Business-Tips:-Managing-your-finances-and-business</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/117/Business-Tips:-Managing-your-finances-and-business-Free-software-review-><img src=https://www.freelancing.hk/images/newsletter/Business-Tips-Managing-your-finances-and-business-Free-software-review--117hk.jpg alt=Business Tips: Managing your finances and business Free software review  title=Business Tips: Managing your finances and business Free software review  width=150 height=79 style=max-width:150px; height:auto; /></a><p>Kerry Packer once told a parliamentary committee in 1991; “Now of course I am minimizing my tax and if anybody in this country doesnt minimize their tax they want their heads read because as a government I can tell you youre not spending it that well that we should be donating extra.” Truer words were never spoken! So how do we go about living up to this objective?  The answer? Keep detailed records of expenditure!! Analysis shows that many self-employed workers are not maintaining their financial records in a manner designed to optimize their tax deductions and are potentially paying way too much tax.
<br />
<br />The Australian Department has made available free of charge a superb software product called e-record.  This is an excellent spreadsheet driven record management facility providing cash book management, BAS processing, reconciliation of daily sales, cash flow management, tax invoicing, inventory management and many other very useful features.  The system is easy to use and provides full backup facilities ensuring you never lose the data and has excellent on phone support.
<br />
<br />We strongly recommend that you run through the tutorial provided. You can find e-record at <a href=http://www.kilbot.com.au/2011/10/18/download-e-record target=_blank>here</a>.</p>]]></description>
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                    <title>At Freelancing.hk: Steady and increasing demand</title>
                    <link>https://www.freelancing.hk/nl/117%E2%86%92At-Freelancing.hk:-Steady-and-increasing-demand</link>
                    <description><![CDATA[We are now well into our clients focused marketing campaign which we’re pleased to say is generating considerable demand across all geographic regions. The marketing program is multi-tiered and will be ongoing. The bottom tier consists of an aggressive adword campaign which aims at attracting suitably qualified ‘net’ users to the site, the next is a SOE program aimed at increasing our presence and placement through search engine optimisation. The next activity is a direct marketing campaign aimed at over 200,000 individuals in the Chinese market place. Complementing these activities is a targeted program aimed at the big-end of town and includes many of the premier consultancy firms, system integrators, retailers and manufacturing sectors.
<br />
<br />Lastly, but most importantly, we’re constantly scanning the job boards and local media and directly notifying private advertisers seeking to fill positions that are consistent with the skill profiles of the candidates currently registered.  We do not permit recruitment agents to use the service so all requests for introduction will come directly from the clients.]]></description>
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                    <title>Freelancer Article: How to implement strategies in order to improve the results?</title>
                    <link>https://www.freelancing.hk/nl/117%E2%86%92Freelancer-Article:-How-to-implement-strategies-in-order-to-improve-the-results?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/117/Freelancer-Article:-How-to-implement-strategies-in-order-to-improve-the-results?><img src=https://www.freelancing.hk/images/newsletter/Freelancer-Article-How-to-implement-strategies-in-order-to-improve-the-results-117hk.jpg alt=Freelancer Article: How to implement strategies in order to improve the results? title=Freelancer Article: How to implement strategies in order to improve the results? width=150 height=122 style=max-width:150px; height:auto; /></a><p>Registered service providers can introduce themselves with a short article in this Freelancing.hk-News. In this issue, we present you a freelancer in the HR category.
<br />___ 
<br />
<br />I have over 15 years experience in human resource development. I provide leadership development, management training, change management, strategic planning, resource management, performance management, executive coaching and career development to a range of industries internationally.
<br />With the current global downturn, I am providing extensive guidance and practical advice on Leading in a Recession.
<br />I am passionate about helping individuals and organisations improve their results, by implementing specific strategies that promote the development of leaders and their teams.
<br />An innovative and strategic thinker, I am quick in identifying the core problems and providing the organisation with the guidance and direction to solve them. I have a keen interest in blended learning, combining traditional experiential learning practice with electronic simulations.
<br />Specialties include leadership and organisational development, executive coaching, performance management, strategic planning, talent management, e-learning and electronic simulations, and change management.
<br />
<br />___ 
<br /></p>]]></description>
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                    <title>Bad Joke</title>
                    <link>https://www.freelancing.hk/nl/117%E2%86%92Bad-Joke</link>
                    <description><![CDATA[At a recent computer expo (COMDEX), Bill Gates reportedly compared the computer industry with the auto industry and stated: If GM had kept up with technology like the computer industry has, we would all be driving twenty-five dollar cars that got 1000 miles to the gallon.
<br />General Motors addressed this comment by releasing the statement: Yes, but would you want your car to crash twice a day?]]></description>
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                    <title>Useless Facts</title>
                    <link>https://www.freelancing.hk/nl/117%E2%86%92Useless-Facts</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/117/Bad-Joke:><img src=https://www.freelancing.hk/images/newsletter/Bad-Joke-117hk.jpg alt=Bad Joke: title=Bad Joke: width=150 height=150 style=max-width:150px; height:auto; /></a><p>1. Only food that does not spoil: honey
<br />2. Only bird that can fly backwards: Hummingbird
<br />3. The youngest pope was 11 years old.
<br />4. Your nose and ears never stop growing
<br />5. Iceland consumes more Coca-cola per capita than any other nation.
<br />6. Jupiter is bigger than all the other planets in our solar system combined.
<br />7. Hot water is heavier than cold.
<br />8. The parachute was invented by da Vinci in 1515.
<br />9. Pluto is no longer a planet
<br />10. Of the 44 presidents of the USA, 4 were assassinated with 8 failed attempts. “I wonder what Workcover would say about those occupational risks?”</p>]]></description>
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                    <title>Current Requirements</title>
                    <link>https://www.freelancing.hk/nl/117%E2%86%92Current-Requirements</link>
                    <description><![CDATA[Our clients have made requests for the following freelancers:<br /><br /><p><b>Project Scheduler:</b></p> Our client is seeking a highly motivated and experienced Project Scheduler to join their team on an initial 6 months contract basis. The roles responsibility is to update and manage a number of project schedules on a day to day basis as well as to gather all information required to create the master schedules. Additionally, they will be working closely with Project Managers to manage smaller project and initiatives end to end. The ideal candidate brings a very strong and proven background as Project Scheduler using MS Project. This is absolutely essential to be successful in this role.<br /><br /><p><b>Java Developer:</b></p> Our client is in need someone with hands-on experience using JSF1.2 and Visual Web JSF (Woodstock) which incorporates NetBeans IDE6.1. The job involves building a web application using JSF and JBDC for an Advertising agency that will allow access to data and services for their clients. This will include making bookings that can be costed, supplying material, posting advertisments to job boards, retrieving PDF’s of invoices and other data.]]></description>
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                    <title>Freelancing.HK-News 58</title>
                    <link>https://www.freelancing.hk/nl/118%E2%86%92Freelancing.HK-News-58</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/expats4china-News-58-118e4c.jpg alt=Freelancing.hk-News 58 title=Freelancing.hk-News 58 width=150 height=208><p><b>DEAR READERS,</b></p>
<br />
<br />A new study from the Freelancing.hk group has just been released which shows for the first time who freelancer clients actually are. According to this, 19 percent of all inquiries come from industrial enterprises, followed by the construction sector (11%) and agencies (9%).
<br />
<br />Our other articles also deal with customers and their acquisition. This time, we have networking tips for freelancers and managers, show you how you can attract new clients with a customer magazine. Our freelancer joke at the end is about a business consultant who earns 1000 dollars in five minutes.
<br />
<br />I hope you enjoy reading this news and as always I wish you success in business!
<br />
<br />Johannes Hummel]]></description>
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                    <title>Freelancers’ Customers: One-Fifth of all Orders Come From Manufacturers</title>
                    <link>https://www.freelancing.hk/nl/118%E2%86%92Freelancers’-Customers:-One-Fifth-of-all-Orders-Come-From-Manufacturers</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/118/Expats’ Customers: One-Fifth of all Orders Come From Manufacturers><img src=https://www.freelancing.hk/images/newsletter/Expats’-Customers-One-Fifth-of-all-Orders-Come-From-Manufacturers-118e4c.jpg alt=Freelancers’ Customers: One-Fifth of all Orders Come From Manufacturers title=Freelancers’ Customers: One-Fifth of all Orders Come From Manufacturers width=150 height=140></a><p><p><b>Who are the customers of freelancers? The Freelancing.hk group analysed its recent project introductions. The majority of inquiries are made by industrial enterprises (19%), followed by the construction sector (11%) and agencies (9%). Other key requesting industries are engineering firms, consulting companies, start-ups and HR. Our economy is more diversified than most of us think, which is reflected in requests for freelance work coming from many different sectors. The biggest seven market sectors together make-up just two-thirds of all project introductions.</b></p>
<br />
<br /><p><b>Industrial enterprises</b></p> (19 percent of all requests): In this sector, about one-third of all requests come from machine construction, followed by furniture manufacturing and the beverage industry (each one fifth). Further relevant areas are construction materials production and equipment manufacturing. Typical freelancer projects for industrial companies are translations of manuals, foreign language correspondence with foreign offices, technical integration of production systems and support in product development.
<br />
<br />In the <b>construction sector</b></p>, which accounts for 11 percent of all inquiries, half of all orders come from private builders, followed by property developers, architects and real estate agents. The orders are mostly about building planning, refurbishment, interior design services and the creation of architecture brochures.
<br />
<br /><p><b>Agencies</b></p> account for 9 percent of all inquiries. Customers are predominantly full-service advertising agencies, followed by specialised agencies (e.g. Internet marketing) and design agencies. Typical orders are for the creation of brochures and product visualisations, secretarial services and foreign-language telephone interviews.
<br />
<br /><p><b>Engineering firms</b></p> provide 8 per cent of all buyers. Most requests come from engineering firms engaged in mechanical, electrical or electronic engineering. Engineering firms are usually relatively small (some of them, for example, are freelancers that are listed on he Freelancing.hk themselves) and often have a high need for outsourcing. Therefore many of the orders deal, for example, with the digitising of existing drawings/components, programming of machine control systems or assisting in construction layout.
<br />
<br /><p><b>Consulting firms</b></p> (consultants, auditors, law firms and certification authorities) are responsible for 7 percent of all inquiries. Typical jobs requested by these companies include consulting work for their clients (subcontracting), the coordination of seminars and lectures, accounting services and receivables management.
<br />
<br /><p><b>Start-Ups</b></p> make-up 7 percent of all orders. Many of the start-ups are in the area of ecommerce, social media, or retail stores. Some have not officially registered their business yet. Orders typically involve the creation of logos, stationery, brochures and websites.
<br />
<br />The <b>HR industry</b></p> (recruitment firm) is responsible for 6 percent of all jobs. Freelancing.hk does not introduce freelancers to other project brokers (freelancers usually do not like “sandwich contracts). Therefore the projects here are about internal tasks in administration, event management or office space design.
<br />
<br />All <b>remaining industries</b></p> in our list make-up 28 per cent of all requests. To start with, five other industries each contribute between three and five per cent of all introductions: retail, universities and educational institutions, event industry, beauty/fitness and photo agencies/studios. The five next sectors each account for between one and three percent of all requests: insurance companies, systems integrators, translation agencies, publishers, and restaurants/catering.
<br />
<br />Finally, 6 per cent of all projects are coming from <b>private individuals</b></p>. Their projects are, for example, the maintenance of private computers, legal support, certified translations or the foreign language communication with authorities/companies in the country. Since these projects usually encompass just a few hours or days and follow-up projects are not very likely, private individuals are less popular customers, compared to industrial enterprises, where most orders last between 10 and 100 days.</p>]]></description>
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                    <title>France: Employees Can Soon Ignore Work Emails After Business Hours</title>
                    <link>https://www.freelancing.hk/nl/118%E2%86%92France:-Employees-Can-Soon-Ignore-Work-Emails-After-Business-Hours</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/118/France: Employees Can Soon Ignore Work Emails After Business Hours><img src=https://www.freelancing.hk/images/newsletter/France-Employees-Can-Soon-Ignore-Work-Emails-After-Business-Hours-118e4c.jpg alt=France: Employees Can Soon Ignore Work Emails After Business Hours title=France: Employees Can Soon Ignore Work Emails After Business Hours width=150 height=121></a><p>For companies with a minimum of 50 employees, a new law allows employees to ignore emails outside working hours. The individual companies, however, may themselves decide how to specifically implement the new law. The reason for this law was a French study, which resulted in 37 per cent of the interviewees emailing during evenings or weekends, leading to additional illnesses like burn-out and depression.</p>]]></description>
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                    <title>Networking Tips for Frequently Travelling Freelancers and Managers</title>
                    <link>https://www.freelancing.hk/nl/118%E2%86%92Networking-Tips-for-Frequently-Travelling-Freelancers-and-Managers</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/118/Networking Tips for Frequently Travelling Freelancers and Managers><img src=https://www.freelancing.hk/images/newsletter/Networking-Tips-for-Frequently-Travelling-Expats-and-Managers-118e4c.jpg alt=Networking Tips for Frequently Travelling Freelancers and Managers title=Networking Tips for Frequently Travelling Freelancers and Managers width=150 height=100></a><p>Managers and freelancers often end-up working in a new city in or outside the country for short or medium term. Sometimes they have free time there, but that is not much fun without friends. The project is often over, before a local circle of friends and acquaintances can be established. In this article, we are giving you some tips on how to get quickly connected at a new place, instead of sitting alone in the hotel bar.
<br />
<br />Perhaps you have contact data bases of your networks, for example, international clubs (Rotarians, Esperanto, Dance Association, Toastmasters, BNI, ...) or your universitys list of alumni (great examples here are the European Business School and the International Space University). Many international companies also maintain a database of their former employees (McKinsey for example) or the ex-employees themselves are managing an extensive alumni network, as for example Gemini Consulting. As these contact lists (which are mostly online) usually show position, experience, interests, etc., they help you to connect with people with whom you have most in common.
<br />
<br />In addition, there are also national and international Internet platforms where you can find business functions or events in your professional areas, such as LinkedIn, Facebook, Meetup, Xing and Internations. 
<br />
<br />Hopefully our tips help you to quickly get in touch, so you may already be on a networking event in your new city on the day of arrival, even before you check into the hotel.</p>]]></description>
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                    <title>Freelancer Article: Customer And Employee Newsletters For Small And Medium-Sized Companies</title>
                    <link>https://www.freelancing.hk/nl/118%E2%86%92Freelancer-Article:-Customer-And-Employee-Newsletters-For-Small-And-Medium-Sized-Companies</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/118/Expat Article: Customer And Employee Newsletters For Small And Medium-Sized Companies><img src=https://www.freelancing.hk/images/newsletter/Expat-Article-Customer-And-Employee-Newsletters-For-Small-And-Medium-Sized-Companies-118e4c.jpg alt=Freelancer Article: Customer And Employee Newsletters For Small And Medium-Sized Companies title=Freelancer Article: Customer And Employee Newsletters For Small And Medium-Sized Companies width=150 height=122></a><p>Our registered service providers can introduce themselves with an article in this Freelancing.hk-News. In this issue, we present our provider no. 50, (category Marketing-PR, $45/hour). Among other things, this freelancer produces periodical customer and company newspapers, all the way from the idea, writing the individual articles and design to the final printed copy.
<br />______
<br />
<br /><i>It is standard for large corporations to regularly publish their own corporate magazine. They normally have a separate department for public relations, which is also responsible for issuing the company newspaper. However, small and medium-sized companies are often hesitant to issue their own company newspaper, due to additional fixed staff costs. 
<br />
<br />To know whether an own company newspaper is worthwhile at all, the benefits and costs for a medium-sized company should be compared beforehand. Such a review is always recommended, even if it results in a decision against an in-house magazine. Maybe issuing a more cost-effective newsletter turns out to be the better alternative. If necessary I will create also a benefit/cost analysis for your company, where I give a specific evaluation for your customers or staff newspaper vs. a regular newsletter.</i>
<br />
<br />______</p>]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/118%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[A customer enters the business consultant’s office and says, I saw your special offer on your company sign, which says that you can answer 3 questions for 1000 dollars. I have 3 questions, but don’t you think that 1000 dollars are too expensive?
<br />
<br />Without a long thought, the business consultant answers: Yes, quite expensive, since you can easily look it up anywhere and by the way, you already know the answer! ... And what is your second question?. ]]></description>
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                    <title>Freelancing.HK-News 59</title>
                    <link>https://www.freelancing.hk/nl/119%E2%86%92Freelancing.HK-News-59</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/expats4china-News-58-118e4c.jpg alt=Johannes Hummel - Freelancing.hk width=150 height=208 /><p><b>DEAR READERS,</b></p>
<br />
<br />On January first, we re-branded our marketplace from expats4china.com to freelancing.hk as we saw that majority of our users are based in Hong Kong and we are an HK based company. Also we realized, that not all of our freelancers are actually expats. I am exited to welcome you to our first newsletter using our new freelancing.hk brand name. As usual, our articles will continue to be about contracting and freelancing in Hong Kong and beyond.
<br />
<br />A new study about our freelancing market shows that 70% of businesses expect to do more work with freelancers. This study shows what we all already know, that freelance is not just a fashion or a fad. Freelancing is a work role and a lifestyle that will continue to grow in Hong Kong and in Greater China. 
<br />
<br />Our other articles are also about the freelance world. From eight tips to start as a freelancer in HK, to a study about artificial intelligence and finally the funny part of our news with the freelancer joke of the month (this time an argument between a programmer, a designer, and a rationalization consultant). 
<br />
<br />I hope you enjoy reading this news and as always I wish you success in business! 
<br />
<br />Johannes Hummel]]></description>
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                    <title>Businesses are hiring more freelancers</title>
                    <link>https://www.freelancing.hk/nl/119%E2%86%92Businesses-are-hiring-more-freelancers</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/119/Businesses-are-hiring-more-freelancers><img src=https://www.freelancing.hk/images/newsletter/Businesses-are-hiring-more-freelancers-119e4c.jpg alt=Businesses are hiring more freelancers title=Businesses are hiring more freelancers width=170 height=86 /></a><p>Having no boss, not working nine-to-five and taking a break whenever you want are just some of the reasons why more and more employees in Hong Kong are turning to freelance work instead of traditional, full-time roles. Different studies found that an estimated one-third of the workforce are freelancers. 
<br />
<br />Paypals director of mid-market and small business segments Brian McDonnell said the freelance revolution was gaining momentum in the country, and that it was “only going to grow”, with millennials “more willing take the risk” and embrace the freelance life. 
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<br />“It’s never been easier to start your own business — now you have access to global platforms and markets,” he said. 
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<br />“When I was growing up, my parents went to uni, got a job and worked hard, but these days it’s also never been easier for people to create their own job offering services and signing up to a freelancer platform.” 
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<br />McDonnell said the growing use of freelancers highlighted a shift in the traditional work structure since companies opted for staffing models which include a smaller number of main staff. 
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<br />He said businesses needed to embrace and take advantage of the growing trend to drive their business forward. 
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<br />The research found businesses were most likely to hire freelancers to work in web design, programming, graphic design, web or mobile development, web marketing and sales, accounting, data entry and internet research. 
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<br />It also found 70 per cent of businesses expect to be doing more work with freelancers in future.</p>]]></description>
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                    <title>Gartner Study: Artificial Intelligence is coming slowly</title>
                    <link>https://www.freelancing.hk/nl/119%E2%86%92Gartner-Study:-Artificial-Intelligence-is-coming-slowly</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/119/Gartner-Study:-Artificial-Intelligence-is-coming-slowly><img src=https://www.freelancing.hk/images/newsletter/Gartner-Study-Artificial-Intelligence-is-coming-slowly-119e4c.jpg alt=Gartner Study: Artificial Intelligence is coming slowly title=Gartner Study: Artificial Intelligence is coming slowly width=150 height=136 /></a><p>A recent opinion poll conducted by market researcher Gartner among the IT managers of large companies (CIOs) in Hong Kong and abroad found that 4% already implemented Artificial Intelligence (AI) and 46% plan to do so.
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<br />Despite the tremendous interest in AI technologies, current implementations remain at a fairly low level, said Whit Andrews, vice president of research at Gartner.
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<br />However, there is potential for strong growth as IT executives of large companies start to drive AI programs through a combination of their own development and acquisition.
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<br />According to Gartner, the early adopters are faced with many obstacles to the use of AI. For them, the Gartner analysts have summarized four lessons from early AI projects:
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<br /><p><b>Lesson 1: Do not set too ambitious goals in the beginning</b></p>
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<br />Do not make the mistake of achieving hard results, such as direct financial gain, with AI projects, said Andrews. In general, its best to start small-scale AI projects and focus on soft results like process improvements, customer satisfaction, or financial overview.
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<br />According to Andrews, early AI projects at best provide experiences that would help with later, larger implementations.
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<br />In some organizations, however, a financial goal is a prerequisite for starting a project. In this situation, the goal should be set as low as possible, Andrews said. “Think of targets in the five-digit range, understand what you want to achieve on a small scale, and only then you will see greater benefits.”
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<br /><p><b>Lesson 2: Focus on giving more responsibility to people rather than replacing them</b></p>
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<br />Great technological advances were often associated with a reduction in the number of employees. While lowering executive salaries is attractive, they are calling for resistance from those whose jobs seem to be at risk. As a result, companies can miss real opportunities, or use AI ineffectively. We tell our customers that the greatest benefits of AI in the near future will be the ability to empower employees to engage in higher quality work, Andrews added.
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<br />Gartner predicts that by 2020, twenty percent of companies will deploy their employees to monitor and control neural networks.
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<br />Forget about the idea of ​​huge teams of infinitely duplicable intelligent AI agents capable of performing tasks just like humans, says Andrews. It will be much more productive to motivate employees without leadership responsibility. Get them excited about how AI-driven decisions improve their daily work.
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<br /><p><b>Lesson 3: Plan the knowledge transfer</b></p>
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<br />Discussions with Gartner customers showed that most companies are not well prepared to implement AI. In particular, they lack internal skills in data science and they want to rely heavily on external providers to fill the gap. Fifty-three percent of the companies in the CIO survey rated their own ability to use internal data as minimal or very limited.
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<br />Gartner predicts that by 2022, eighty-five % of AI projects will yield erroneous results because the data, algorithms or teams are not optimal.
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<br />Data is the fuel for AI, so companies need to prepare to store and manage even more data for AI initiatives, said Jim Hare, Research Vice President at Gartner. The fact that you usually have to rely on external suppliers for these skills is not an ideal solution in the long run, so make sure that early AI projects support the transfer of knowledge from outside experts to your employees and build the internal capabilities of your organization, before you move on to major projects.
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<br /><p><b>Lesson 4: Choose transparent AI solutions</b></p>
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<br />In AI projects, software or systems are often used by external service providers. It is important to have insight into the way decisions are made and to integrate this into service agreements. Whether an AI system delivers the right answer is not the only problem, says Andrews. Leaders need to understand why it is necessary to have insights into the reasoning of AI systems.
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<br />Although it is not always possible to have all the details of an advanced analytical model, such as a deep learning neural network, it is important to offer at least a visualization of the possible options. In situations where decisions need to be verifiable, it may even be required to have new laws in Hong Kong to ensure that kind of transparency.</p>]]></description>
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                    <title>Eight tips to start as a freelancer in Hong Kong</title>
                    <link>https://www.freelancing.hk/nl/119%E2%86%92Eight-tips-to-start-as-a-freelancer-in-Hong-Kong</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/119/Eight-tips-to-start-as-a-freelancer-in-Hong-Kong><img src=https://www.freelancing.hk/images/newsletter/Eight-tips-to-start-as-a-freelancer-in-Hong-Kong-119e4c.jpg alt=Eight tips to start as a freelancer in Hong Kong title=Eight tips to start as a freelancer in Hong Kong width=150 height=117 /></a><p>Every day there are more people in Hong Kong decide to become freelancers and take advantage of their talent and skills, without having to meet schedules in a company. If this is your case and you are starting to create your own business, remember that although there are many advantages that this lifestyle offers, there are also many points that you should consider to achieve lasting success.
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<br />Starting is not easy. Thats why at the beginning many freelancers feel lost and do not know how to go forward and counteract the daily challenges. It is normal to have doubts about this new, wide and competitive world. These tips will help you to take off and leave fear aside:
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<br /><p><b>1. Sign up on various job platforms</b></p>
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<br />When you start working as a freelancer it is difficult to find clients. Thats why employment websites like freelancing.hk have been created that allow you to find clients and projects. To start, you must register on the platform and create your profile, giving your experience and your portfolio. Remember to point to the niche that best suits your experience. 
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<br /><p><b>2. Build your own brand and differ from other freelancers</b></p>
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<br />The first thing the client does is analyse the profile of the potential suppliers, this includes resume, portfolio, social networks, blogs and references. That is why it is important that you keep all these channels updated and in constant growth. Do not forget that your brand is your cover letter to the world.
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<br />Remember that when the skill you offer is new and specific, the chances of being selected are increased. 
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<br /><p><b>3. Make your offers the most attractive in the market</b></p>
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<br />Outside there are hundreds of freelancers competing in your field. This is why it is important that when proposing for a project you follow these tips:
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<br />Read the description carefully and let the client know if you have doubts or if something is not clear. Be as specific as possible regarding the price you will charge and the time it will take to deliver it. If you have examples of similar projects that you have made previously, provide them to the customer. Be confident in what you are offering and remember that you are a freelancer on the road to success. If you analyse the proposal and you think that the client could focus the project more or could add more information, do not limit yourself.
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<br /><p><b>4. Offer reasonable rates for the market</b></p>
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<br />Money is one of the issues that worries most freelancers, especially beginners. It is important not to forget that, although getting projects is important, receiving the right amount is also important. Do not set low prices just for fear that another freelance will take away your work. Try to find a price that is just as acceptable for you as it is for your client.
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<br /><p><b>5. What is your best time of day? Take advantage of it!</b></p>
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<br />We know that one of the advantages of being a freelance is the flexibility of schedules. However, if you want to be successful, it is advisable to establish a work schedule and adjust to it. For this to really work, choose the hours in which you feel most creative, productive and calm. 
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<br /><p><b>6. Do not be afraid to say no</b></p>
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<br />The time will come when you are with a very high workload and tight delivery dates. Thats when the balance between doing the job well or doing it quickly becomes complicated. Do not feel bad if you have to refuse to carry out certain projects. The client will understand that you are declining because of excessive work and not because you are an irresponsible professional. If this is the case, it is important that you keep aware of that customer and contact him again to offer your help in the near future.
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<br /><p><b>7. The key is in communication</b></p>
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<br />Clients and sources are the most important channels in freelance work, and that is precisely why communication with them is vital for the development of projects to be successful. If you have doubts, ask. If you have new ideas, propose them. Do not fall for the basics, become an innovator.
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<br /><p><b>8. Go out and see the world</b></p>
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<br />To get known it is important that you attend events, conferences and meetings related to your area. There you will meet people who can give you work, recommend you to someone else or become your ally when you need another freelancer to carry out a project. Reach out and leave your comfort zone.</p>]]></description>
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                    <title>Freelancer Article: Negotiation skills help to reduce costs</title>
                    <link>https://www.freelancing.hk/nl/119%E2%86%92Freelancer-Article:-Negotiation-skills-help-to-reduce-costs</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/119/Articles-by-our-freelancers:-Negotiation-skills-help-to-reduce-costs><img src=https://www.freelancing.hk/images/newsletter/Articles-by-our-freelancers-Negotiation-skills-help-to-reduce-costs-119e4c.jpg alt=Articles by our freelancers: Negotiation skills help to reduce costs title=Articles by our freelancers: Negotiation skills help to reduce costs width=150 height=78 /></a><p>Freelancers can present themselves with a short article in the Freelancing.hk-News. Today we present you a provider who is specialised as an interim manager. 
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<br /><i>After many years of international management activity (including 10 years as a member of the management board of a well known mechanical engineering company), I have been offering the development and expansion of professional procurement management since 2003. My main focus is the optimization of purchasing, mainly for medium-sized manufacturing companies. The goals are the sustainable cost reduction of material and logistics costs as well as process optimization in materials management. 
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<br />My work focuses on success and cost-oriented measures, such as value analysis with suppliers, development of meaningful make or buy decisions, targeted outsourcing (e.g. to low-labor-cost countries), improvement of contract management, optimization of inventory management, standardization of components and the introduction of supply chain management and global sourcing. 
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<br />I have relevant experience as a negotiating professional at a very high level (even under the most difficult conditions), including negotiation and signing of major supply and service contracts at national and international level. Due to my strong technical understanding and business background, I contribute significantly to the successful implementation of your desired corporate goals. My successes are based on both a cooperative and motivating approach to people and the successful development of performance and success-oriented teams in the company.</i>
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<br />___ </p>]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/119%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[A programmer, a designer and a rationalization consultant argue over which is the best computer. 
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<br />The open-source programmer: “Real programmers work with a Linux PC and let their children play with a Windows computer. 
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<br />The designer: Real designers work with an Apple and give a Windows computer to their children to play. 
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<br />The rationalization consultant calmly: Proper advisers let the computer work for itself and play at home with their children!]]></description>
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                    <title>Freelancing.HK-News 60</title>
                    <link>https://www.freelancing.hk/nl/120%E2%86%92Freelancing.HK-News-60</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/expats4china-News-58-118e4c.jpg alt=Johannes Hummel - Freelancing.hk width=150 height=208 /><p><b>DEAR READERS,</b></p>
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<br />Many things happened after our last Freelancing.HK-News. Hong Kong is now number 5 in the Ease of Doing Business Report 2018. The main reason why Hong Kong managed to be ranking that well is that we are great at providing official permissions and permits of registering a business. 
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<br />Later on, our guest article will give you tips on how to successfully distribute business cards during events and in our freelancer joke at the end, a team member constantly fails to fulfil his team manager’s extreme expectations. 
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<br />I hope you enjoy reading this news and as always I wish you success in business! 
<br />
<br />Johannes Hummel]]></description>
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                    <title>Ease of doing business: Hong Kong number 5 among 190 economies</title>
                    <link>https://www.freelancing.hk/nl/120%E2%86%92Ease-of-doing-business:-Hong-Kong-number-5-among-190-economies</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/120/Ease-of-doing-business:-Hong-Kong-number-5-among-190-economies><img src=https://www.freelancing.hk/images/newsletter/Ease-of-doing-business-Hong-Kong-number-5-among-190-economies-120hk.png alt=Ease of doing business: Hong Kong number 5 among 190 economies title=Ease of doing business: Hong Kong number 5 among 190 economies width=150 height=101 style=max-width:150px; height:auto; /></a><p></a>According to the Doing Business 2018 report, Hong Kong again remains to be in the first 5 spots for ease of doing business. This study was compiled from the input of over 13 000 experts from all over the world. In total 190 different economies were rated.
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<br />In this study, the ranking is being determined by the <a href=http://www.doingbusiness.org/en/rankings target=_blank>Ease of Doing Business Index</a> which rates countries according to 11 factors. These indicators cover varieties from starting a business to getting electricity. The ranking shows us how difficult or easy it is to start a business or to get electricity in different countries.
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<br />In this report, Hong Kong is ranking number five with a score of 83.44 points. The ranking of Hong Kong for each indicator is as follow:
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<br />Starting a business (3)
<br />Dealing with construction permits (5)
<br />Getting electricity (4)
<br />Registering property (55)
<br />Getting credit (29)
<br />Protecting minority investors (9)
<br />Trading across borders (31)
<br />Paying taxes (3)
<br />Enforcing contracts (28)
<br />Resolving insolvency (43). 
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<br />The main reason for being number five is that Hong Kong is great at providing official permissions and permits of registering a business, approving to build a warehouse, having easy access on getting electricity, protecting the interest of minority investors and complying with all tax regulations as well as post-filing processes. 
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<br />Although Hong Kong placed fifths in the report, Hong Kong still needs to improve itself on the matters like exporting, quality of the land administration, and importing and resolving a commercial dispute and the quality of judicial processes. 
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<br />In case you want to see the whole report in order to obtain more information, <a href=http://www.doingbusiness.org/content/dam/doingBusiness/media/Annual-Reports/English/DB2018-Full-Report.pdf target=_blank>here</a> is the link for downloading it.</p>]]></description>
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                    <title>Omer Can new team member</title>
                    <link>https://www.freelancing.hk/nl/120%E2%86%92Omer-Can-new-team-member</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/120/Omer-Can-new-team-member><img src=https://www.freelancing.hk/images/newsletter/Omer-Can-new-team-member-120e4c.png alt=Omer Can new team member title=Omer Can new team member width=150 height=201 style=max-width:150px; height:auto; /></a><p>The Freelancing.HK-group is happy to announce that Omer Can has joined our customer administration team. Omer will help us to improve the quality and responsiveness of our customer service and will also work in marketing to improve our perception in the market. 
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<br />“I have a passion for self-development which helps me think of good ideas. By observing the problems and brainstorming solutions, I will bring them to life. I am looking forward to apply my skills now to help freelancers and their customers to cooperate successfully”, says Omer. 
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<br />At the moment, he is sharing his insights and marketing knowledge during his current on-boarding. Right now, Omer is learning the customer admin processes. Omer will initially focus on freelancer activation before taking over full responsibility for our contractors. He will also support our marketing and social media activities. 
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<br />Omer Can has a B.Sc. in civil engineering and worked for construction companies such as TAV Construction where he was employed as a data analyst and timeline controller. He also started his own online retailing business for mobile phone accessories. Omer’s hobbies include travelling, sailing, and outdoor sports. 
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<br />We wish him lots of success in his new role in our team.</p>]]></description>
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                    <title>Eight ways for freelancers and entrepreneurs to address customers</title>
                    <link>https://www.freelancing.hk/nl/120%E2%86%92Eight-ways-for-freelancers-and-entrepreneurs-to-address-customers</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/120/Eight-ways-for-freelancers-and-entrepreneurs-to-address-customers><img src=https://www.freelancing.hk/images/newsletter/Eight-ways-for-freelancers-and-entrepreneurs-to-address-customers-120e4c.jpg alt=Eight ways for freelancers and entrepreneurs to address customers title=Eight ways for freelancers and entrepreneurs to address customers width=150 height=226 style=max-width:150px; height:auto; /></a><p><i>From Amor Dhaouadi</i>
<br />In my coaching sessions with freelancers and executives, we discuss different sales methods that employees should use in their sales activities. It is fascinating to see the different success rates of the different sales methods, depending on the industry segment (B2B or B2C) being considered. Below is an overview of the most commonly used sales channels and methods:
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<br /><p><b>Networking:</b></p> For many “old-school” salespeople, networking is the best and most effective way to attract people. In a previous survey done by the Freelancing.hk Group, most freelancers indicated that they used this acquisition method. Networking is based on using ones own contacts to generate more prospects that can later be turned into business opportunities. Note: Millennials (the people born between 1980 and 2000) often do not know about this kind of customer acquisition because it is not about virtual contacts, but about real people, you have met in real life.
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<br /><p><b>Email:</b></p> Email is still the most popular way to make the first contact with a customer. Many people use email for customer acquisition because it is easy to send many emails with a single click. It also saves us from the unpleasant feeling of rejection. However, it is problematic if the emails are not customer-specific and do not represent any added value for the recipient. “Added value” here means information that the customer might need, such as invitations to relevant events or information about important changes in legislation in Hong Kong.
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<br /><p><b>Telephone:</b></p> Although a phone call actually opens up a direct dialogue with potential customers, this is the most feared method, especially among the younger generation. Many people even get scared when they proactively pick up the phone and enter into a direct conversation with an existing customer. Many people have not learned to talk to customers on the phone in their training. Although some online gurus want to declare telephone-based customer acquisition as dead, it remains the most effective method to me, because it gives me the opportunity to communicate effectively with potential customers. Although it is often frustrating to reach the customers voicemail, there is no harm to leave your name on the tape and a brief description of what service or product you are offering.
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<br /><p><b>Print media:</b></p> Catalogues or brochures (e.g. about your products, services or company) are another old-school tool to increase awareness of your portfolio and your brand. Well-designed print media can reach and convince many customers.
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<br /><p><b>White papers and case studies:</b></p> Presenting independent opinions to the client on specific topics is a proven, yet expensive, tool. Once you know your potential customer’s issues, a carefully written paper will increase their interest in certain subjects and therefore he/she will want to discuss possible solutions with you. Additionally, you can create case studies on relevant topics or projects that you have done that may benefit the customer.
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<br /><p><b>Fairs:</b></p> Although this is the old world of advertising and marketing, many companies still use fairs to present their products and services and get to know their customers. They also provide an opportunity for networking (see above). 
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<br /><p><b>Social media:</b></p> Social media is one of the favourite methods of many young salespeople. Both in B2B and B2C, it makes it possible to connect with large numbers of customers and increase awareness of their own products and services.
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<br /><p><b>Digital marketing:</b></p> The Internet has opened up new ways for us to communicate within the business world, through podcasts, blogs, online videos, and other channels. Although creating this content takes time, perseverance and, above all, commitment, it also offers the chance to reach a large audience. 
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<br />The eight customer acquisition methods listed here can be used differently, depending on industry, market, product or customer segment. However, these methods only become useful if you have considered the story of the company, product and/or service before. You should think about how you solve your customer’s problems as a company/freelancer and why the customer should buy a product or service from you, and not from your competitors.</p>]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/120%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[Oliver works as a freelance programmer on a very demanding project. After working late, he has difficulty getting up early. His ambitious interim manager was angry about his constant lateness, therefore threatened to fire him, if he comes late again. So on a Saturday, Oliver went to see his doctor who prescribed him a strong sleeping pill and told him to take them just before going to bed. 
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<br />On Sunday evening, Oliver did what the doctor said, and slept very deeply. When he woke up, he felt very refreshed and his alarm clock showed 5 am. So he had time for a long great breakfast and drove luckily to work where he had plenty of time for the start. He even arrived before his ambitious manager, telling him how well the sleeping pill worked. His manager responded: That is all great, but it seemed to have worked too well. Today is Tuesday and you did not come to the office yesterday!”]]></description>
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                    <title>Freelancing.HK-News 61</title>
                    <link>https://www.freelancing.hk/nl/121%E2%86%92Freelancing.HK-News-61</link>
                    <description><![CDATA[img src=https://www.freelancing.hk/images/newsletter/expats4china-News-58-118e4c.jpg alt=Johannes Hummel - Freelancing.hk width=150 height=208 />DEAR READERS,
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<br />In this issue of Freelancing.hk-News, we present an analysis of Hong Kong’s volume and price statistics related to its external merchandise trade. And we are afraid to say it is not good news.
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<br />In addition, we will present you newly created subcategories in the engineering field, such as “Engineer-Civil”, “Engineer-Electrical/Electronics”, “Engineer-Mechanical” and “Engineer-Other” and we will show you how you can best select the right service provider.
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<br />Moreover, our guest article section will provide tips on how to discover your true potential by using “self-management optimisation” and in our freelancer joke at the end, shows you how a success trainer became unsuccessful at his first open seminar.
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<br />I hope you enjoy reading Freelancing.hk-News and as always I wish you success in business! 
<br />
<br />Johannes Hummel]]></description>
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                    <title>At Freelancing.hk: The engineer category now has new subcategories</title>
                    <link>https://www.freelancing.hk/nl/121%E2%86%92At-Freelancing.hk:-The-engineer-category-now-has-new-subcategories</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/121/At-Freelancing.hk:-The-engineer-category-now-has-new-subcategories><img src=https://www.freelancing.hk/images/newsletter/At-Freelancinghk-The-engineer-category-now-has-new-subcategories-121hk.jpg alt=At Freelancing.hk: The engineer category now has new subcategories title=At Freelancing.hk: The engineer category now has new subcategories width=150 height=112 style=max-width:150px; height:auto; /></a><p>Due to the rising demand for engineering freelancers, we have decided to divide the existing freelancer category “Engineer” into following four individual sub-areas: “Engineer-Civil”, “Engineer-Electrical/Electronics”, “Engineer-Mechanical”, and “Engineer-Other”. We feel that this way, it will be easier for you to find a suitable expert. 
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<br />Freelancers in the “Engineer-Civil” category focus on construction drawings, construction costing, and estimations, as well as finding solutions for various structural engineering problems.
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<br />Freelancers in the “Engineer-Electrical/Electronics” category deal with technical planning, development, installation and testing in the field of heavy current and low current technology. These include electrical machines, electronic circuits, sound engineering and safety engineering.
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<br />The “Engineer-Mechanical” category deals with the development and design of machines and machine components as well as special machines. The main industry areas included are mechanical engineering, vehicle and plant construction, drawings (CAD), concept development, project implementation and commissioning.
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<br />Freelancers in the “Engineer-Other” category cover those with expertise not represented by the other engineering subcategories. These include specialists from naval architects to thermal science engineers.
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<br />With the introduction of these four new categories, we now have 23 different service categories at Freelancing.hk, ranging from accountant to trainer...</p>]]></description>
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                    <title>Hong Kong’s trade statistics show sharp decline of imports and exports</title>
                    <link>https://www.freelancing.hk/nl/121%E2%86%92Hong-Kong’s-trade-statistics-show-sharp-decline-of-imports-and-exports</link>
                    <description><![CDATA[The Census and Statistics Department (CSD) released Hong Kong’s external merchandise trade volume and price statistics for May on 16th July. The external merchandise trade statistics in value terms for May 2019 were released earlier on.
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<br />In May 2019, the volume of Hong Kong´s total exports of goods decreased by 4.0% over May 2018. Concurrently, the volume of imported goods decreased by 6.1%.
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<br />Comparing the first five months of 2019 with the same period last year, the volume of Hong Kong´s total goods exports decreased by 4.1% while the volume of imported goods decreased by 5.7%.
<br />
<br />Comparing the three-month period ending May 2019 with the preceding three months on a seasonally adjusted basis, the volume of total goods exported increased by 5.9% while the volume of imported goods increased by 5.8%.
<br />
<br />Changes in the volume of external merchandise trade are derived from those changes in the value of external merchandise trade with the effect of price changes discounted.
<br />
<br />Comparing May 2019 with May 2018, the value of total exported of goods increased by 2.0% while the total price of imported goods increased by 2.1%.
<br />
<br />The terms of the trade index remained virtually unchanged in both May 2019 and during the first five months of 2019. Statistics for the terms of trade index is derived from the ratio between the price index of total exported goods to that of imports of goods. 
<br /> 
<br />Changes in the unit value and volume of total exports of goods by primary destination are shown in the table below.
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<br />posObjs();</script>Comparing May 2019 with May 2018, we see a double-digit decline of 16.2% recorded for the total export volume to the USA. At the same time, the total export volume to mainland China (the Mainland) and Japan decreased by 6.9% and 0.4%, respectively. On the other hand, the total export volume to Taiwan and India increased by 4.5% and 12.2%, respectively.
<br />
<br />Comparisons over the same period saw total export prices to the Mainland, the USA and Japan increased by 3.1%, 2.6% and 2.4% respectively. Conversely, the total export prices to India and Taiwan decreased by 0.2% and 0.8% respectively.
<br />
<br />Comparing May 2019 with May 2018, double-digit declines were recorded for the import volume from Korea (-29.7%) and Japan (-11.9%). Moreover, for the same period, the import volume from the Mainland, Singapore and Taiwan decreased by 6.4%, 5.3% and 2.9% respectively.
<br />
<br />Comparisons over the same period show that the import prices from all main suppliers increased: the Mainland (+2.9%), Singapore (+2.6%), Japan (+1.7%), Taiwan (+1.4%) and Korea (+0.5%).
<br />
<br />For more information, please visit <a href=https://www.censtatd.gov.hk/press_release/pressReleaseDetail.jsp?charsetID=1pressRID=4470 target=_blank>CSD</a> or contact them at +852-2582-4918.
<br />]]></description>
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                    <title>Freelancer article: Discover your potential through self-management optimisation</title>
                    <link>https://www.freelancing.hk/nl/121%E2%86%92Freelancer-article:-Discover-your-potential-through-self-management-optimisation</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/121/Freelancer-article:-Discover-your-potential-through-self-management-optimisation><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Discover-your-potential-through-self-management-optimisation-121hk.jpg alt=Freelancer article: Discover your potential through self-management optimisation title=Freelancer article: Discover your potential through self-management optimisation width=150 height=165 style=max-width:150px; height:auto; /></a><p>Freelancers can present themselves with a short article in the Freelancing.hk-News. Today we present you a service provider who specialises career coaching.
<br />______
<br />
<br /><i>I have been offering professional support for personal change processes since 1995. My focus spreads from the rediscovery, further development and self-presentation of individual potential with connection to the optimisation of individual self-management. It is all about learning to better control one’s emotions, to reduce conflicts and to implement new target strategies for success in both professional and personal contexts.
<br />
<br />My way of training is appreciative, transparent and systemic-solution-oriented. The coaching and training start, after a detailed analysis of a client’s current situation, as well as clearly defining those facets of yourself that you specifically want to change. The focus is on using your own strengths, finding new perspectives and becoming aware of your individual behaviour, patterns and attitudes. In this process, you will find your unique solution in a series of steps. Success is also based on the fact that your entire environment, as well as the interweaving of communications, actions and relationships,  are all integrated into the process of achieving your specific aims. Ultimately, you will achieve maximum success in achieving your goals.
<br />
<br />I approach this creative process neutrally and guarantee you absolute confidentiality. My way of working is independent of ideologies or religions. My services focus on both out-placement and new concepts, career planning, job application training, assessment centre training, start-up coaching, potential analyses, soft skills analysis, mental training (emotional competence) and training in self-confidence and self-motivation.</i>
<br />______</p>]]></description>
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                    <title>Freelancer joke of the month: The unsuccessful success trainer</title>
                    <link>https://www.freelancing.hk/nl/121%E2%86%92Freelancer-joke-of-the-month:-The-unsuccessful-success-trainer</link>
                    <description><![CDATA[A freelance trainer offers his first open success seminar. Nobody comes at the scheduled starting time of the seminar. Half an hour later, a participant appears and sits in the first row.
<br />
<br />The trainer explains to the participant that he is desperate and does not know what he should do now. The participant tells him that he himself is a shepherd and not a trainer and therefore has no advice for the trainer but says “As a shepherd if I only had one sheep instead of a herd, I would still look after and feed that one sheep.”
<br />
<br />This inspires the trainer who then went on to present his complete half-day seminar plus a special session for the shepherd. In the end, he asked the shepherd how he thought the seminar went. Shepherd replied: I can´t judge this because I am a shepherd and not a trainer. But if I only had one sheep to feed instead of a whole herd, I definitely wouldn´t give him all the food I have.]]></description>
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                    <title>Freelancing.HK-News 62</title>
                    <link>https://www.freelancing.hk/nl/122%E2%86%92Freelancing.HK-News-62</link>
                    <description><![CDATA[<img src=https://freelancing.hk/images/newsletter/Freelancinghk-News-0919-122hk.jpg alt=Freelancing.hk News 09/19 title=Freelancing.hk News 09/19 width=150 height=207 /><p><b>DEAR READERS,</b></p>
<br />
<br />In this issue of Freelancing.hk-News, we are happy to announce out support for the Hong Kong Access MBA Event which will take place on 26th October. The purpose of this event is to connect experienced business professionals with top international MBA recruiters during one-on-one meetings. 
<br />
<br />Additionally, we have analysed research conducted by the City University of Hong Kong about the point of view of university students from Taiwan and Hong Kong in certain professional sectors. The top three factors for students when considering a job were job suitability, salary and career prospects.
<br />
<br />Moreover, we will be presenting our exclusive report about the seven secrets of a convincing presentation, our freelancer article tells you how to professionally organise assessment centres and our freelancer joke at the end compares the work ethic of employees and freelancers.
<br />
<br />I wish you a lot of fun reading and, of course, as always, good business!
<br />
<br />Johannes Hummel]]></description>
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                    <title>Successful recruiting of MBAs: Free event in partnership with Freelancing.hk</title>
                    <link>https://www.freelancing.hk/nl/122%E2%86%92Successful-recruiting-of-MBAs:-Free-event-in-partnership-with-Freelancing.hk</link>
                    <description><![CDATA[<a class=titel href=https://freelancing.hk/nl/122/Access-MBA-Event-Announcement-with-Media-Partnership-of-Freelancing.hk><img src=https://freelancing.hk/images/newsletter/Access-MBA-Event-Announcement-with-Media-Partnership-of-Freelancinghk-122hk.jpg alt=Access MBA Event Announcement with Media Partnership of Freelancing.hk title=Access MBA Event Announcement with Media Partnership of Freelancing.hk width=150 height=150 style=max-width:150px; height:auto; /></a><p>Freelancing.hk is media partner at the Access MBA Event which will be taking place on 26th October in Cordis/Hong Kong. ACMBA (Association of Chinese MBA) and HKMA (Hong Kong Management Association) are also the media partners for this event.
<br />
<br />The purpose of this event is to connect experienced business professionals with top international MBA recruiters during one-on-one meetings. Well-known business schools such as HEC Paris, Cass Business School, ESCP Europe, IE Business School, UBC-Sauder School of Business, University of Miami Business School and more will be attending.
<br />
<br />At the event, there will be services such as: 
<br />
<br /><p><b>1) One-on-one meetings:</b></p> Business school admissions directors will meet with pre-selected, qualified business professionals during a series of individual meetings.
<br />
<br /><p><b>2) GMAT advising:</b></p> Access MBA provides admissions test preparation, information and counseling from the most reputed educational centres in each city.
<br />
<br /><p><b>3) Candidate orientation:</b></p> Prior to meeting with business school representatives, each registered candidate will receive a personalised orientation session from a consultant, over the telephone before the event or on-site.
<br />
<br /><p><b>4) Conferences and debates:</b></p> At almost every event, representatives of elite business school and an Access MBA moderator will address a wide audience of candidates through interactive panel discussions about current issues affecting the MBA world.
<br />
<br />The professionals of this event will be from various sectors such as finance, consulting, accounting, sales, IT, engineering, manufacturing, marketing and communications.
<br />
<br />To register to this event for free, please click <a href=https://www.accessmba.com/tour/events/hong-kong?ui=GUL6N21566458488utm_source=otherutm_medium=articleutm_campaign=hongkong_Fall_2019_freelancing+hk target=_blank>here</a>.</p>]]></description>
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                    <title>Study by City University of Hong Kong: 50 2 percent of students like to become civil servants</title>
                    <link>https://www.freelancing.hk/nl/122%E2%86%92Study-by-City-University-of-Hong-Kong:-50-2-percent-of-students-like-to-become-civil-servants</link>
                    <description><![CDATA[<a class=titel href=https://freelancing.hk/nl/122/The-perspective-of-Hong-Kong-university-students-to-professional-sectors><img src=https://freelancing.hk/images/newsletter/The-perspective-of-Hong-Kong-university-students-to-professional-sectors-122hk.jpg alt=The perspective of Hong Kong university students to professional sectors title=The perspective of Hong Kong university students to professional sectors width=150 height=147 style=max-width:150px; height:auto; /></a><p>According to research conducted by the City University of Hong Kong, the most suitable sectors are public administration, social and personal service sectors for Hong Kong university students. The survey was conducted with Hong Kong and Taiwan university students.
<br />
<br />A total of 1,159 students from six universities in Hong Kong and Taiwan were interviewed and important factors were considered in this report such as employment, salary expectations, willingness to work overseas, interest in starting their own business, and employment capabilities.
<br />
<br />According to the results, almost 32 percent of students from Hong Kong would like to pursue a job in the public administration, social and personal service sectors.
<br />
<br />In addition to that, 50.2 percent of Hong Kong students would like to become civil servants after graduation.
<br />
<br />The factors for considering jobs were:
<br />
<br /><p><b>1) Whether the job suited their interests or not:</b></p>
<br />For Hong Kong: 72.7 percent.
<br />For Taiwan: 74.8 percent.
<br />
<br /><p><b>2) Salary:</b></p>
<br />For Hong Kong: 57.3 percent.
<br />For Taiwan: 62.4 percent.
<br />
<br /><p><b>3) Career prospects:</b></p>
<br />For Hong Kong: 56.5 percent.
<br />For Taiwan: 48.8 percent.
<br />
<br /><p><b>4) Job location:</b></p>
<br />For Hong Kong: 13 percent.
<br />For Taiwan: 20.3 percent.
<br />
<br /><p><b>5) Contribution to society:</b></p>
<br />For Hong Kong: 16.6 percent.
<br />For Taiwan: 18.8 percent.
<br />
<br />The salary expectations were also different even though it was one of the most important factors. About 61% Hong Kong students expected a monthly salary in the range of HK$11,001 to HK$17,000. This was similar to the average salary for graduates 10 years ago, reflecting the drop in income for local university graduates.
<br />
<br />Students in both places shared the same views on individual employment capabilities. Communication skills, interpersonal skills, work experience, computer skills and clerical competence were the attributes they mostly stressed. They were aware that the knowledge gained in class has become less important in the workplace.
<br />
<br />If you would like to learn more about this research, you can see the full version <a href=https://newscentre.cityu.edu.hk/media/news/2018/04/12/cityu-study-finds-different-career-aspirations-between-hong-kong-and-taiwan-university-students target=_blank>here</a>.</p>]]></description>
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                    <title>The seven secrets of a convincing presentation</title>
                    <link>https://www.freelancing.hk/nl/122%E2%86%92The-seven-secrets-of-a-convincing-presentation</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/122/The-seven-secrets-of-a-convincing-presentation><img src=https://www.freelancing.hk/images/newsletter/The-seven-secrets-of-a-convincing-presentation-122hk.jpg alt=The seven secrets of a convincing presentation title=The seven secrets of a convincing presentation width=150 height=100 style=max-width:150px; height:auto; /></a><p>How do I prepare my discussion partners for the goals of my presentation? What do I want to convince them of? How do I achieve a common basis? How do I establish communication with the participants? How do I react to objections and critical questions? And what should I do about my excitement?
<br />
<br />First of all, the correct attunement of the participants is just as important as the content of the presentation itself. For example, a decision about opening up a market in China could be introduced with success stories from well-known companies, or with quotations from recognised authorities. Great examples of success are those where calculable risks were accepted. This way the participants are prepared for entrepreneurial decisions by taking courageous risks and calculating underlying high opportunities. Other ideas and examples would be chosen when it comes to buying a house (family, security, etc.) or a reorganisation of a project (risks of the status quo, the inevitability of change, etc.).
<br />
<br />Second of all, a convincing presentation should not be a performance up which you dance in front and the audience watches and applauds. Instead of this, it should be a conversation with the participants. It best begins with questions that involve the participants and are not only rhetorical phrases.
<br />
<br /><p><b>- What are our (strategic) goals and priorities?
<br />- What are the reasons to look for a decision right now?
<br />- What happens if nothing is done or decided?</b></p>
<br />
<br />The third secret is to focus on the immediate conversation with the participants, not of the fixation on a particular outcome. The presentation and better conversation should not be a challenge to be won, but rather an opportunity to ask the right questions and discuss them. You should be open to new ideas in the discussion while not losing sight of the common goal.
<br />
<br />The fourth secret is to forget Yes, but... and to force yourself to respond with Yes, and.... It signals to participants that you have been listening and accepting other views. The best way is to repeat the argument in your own words. The questioners think you understood their point of view, therefore they accept your perspective more seriously in return.
<br />
<br />The fifth secret is that quick answers are rarely good answers. The best answer is: It depends.... This gives you time to think about the answer and what the answer might depend on. This is certainly true if you know the answer directly. When do we reach the breakthrough? What budget do we need for the launch? How many walls can I paint with 10 litres of wall paint? - And the answer? It depends...
<br />
<br />The sixth secret is that critical questions and objections should not be understood as a personal attack, but as an opportunity: Thank you very much for this question. It gives you the opportunity to address the Let us consider.. context and in any case, you should avoid getting involved in a confrontation instead you should take the side of the questioner and find a solution together.
<br />
<br />The last secret is that nervousness is normal. If you notice that you are anxious, accept your nervous side and use the extra adrenaline in a positive manner for yourself. A good lecturer will always be nervous at some point. A positive attitude is always vital here.
<br />
<br />And finally, every presentation, every difficult negotiation and every pitch has a benefit for itself, even if the result is sometimes different than desired. There is always a learning experience to be had that can improve your presentation skills and negotiating strength.</p>]]></description>
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                    <title>Freelancer article: Professional organization of assessment centres</title>
                    <link>https://www.freelancing.hk/nl/122%E2%86%92Freelancer-article:-Professional-organization-of-assessment-centres</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/122/Freelancer-article:-Professional-organization-of-assessment-centres><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Professional-organization-of-assessment-centres-122hk.jpg alt=Freelancer article: Professional organization of assessment centres title=Freelancer article: Professional organization of assessment centres width=150 height=157 style=max-width:150px; height:auto; /></a><p>Registered service providers can introduce themselves with a short article in Freelancing.hk-News. In this issue, we present you a freelancer in the consulting category.
<br />___
<br />
<br /><i>I offer consulting work in the field of personal development and personal selection. The focus of my services is on the organisation and facilitation of assessment centres. I also advise companies on the design and selection of assessment exercises.
<br />
<br />There is often a lack of trained observers for the selection processes. I can also help companies as a competent observer. Since the assessment of candidates in assessment centres is based on observing behaviour, exercises and role-plays should be as realistic as possible. Role-players are needed who can empathise flexibly with a wide variety of roles. I can also be hired as a role-player.</i>
<br />___</p>]]></description>
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                    <title>Freelancer joke of the month: Work ethic</title>
                    <link>https://www.freelancing.hk/nl/122%E2%86%92Freelancer-joke-of-the-month:-Work-ethic</link>
                    <description><![CDATA[The freelance project manager asks his employee: Do you believe in a life after death? He answers with yes in a bewildered manner. 
<br />
<br />That explains everything! Soon after you went to your father´s funeral yesterday, he came here and asked where you were!”]]></description>
                </item>
                  
                <item>
                    <title>Freelancing.HK-News 63</title>
                    <link>https://www.freelancing.hk/nl/123%E2%86%92Freelancing.HK-News-63</link>
                    <description><![CDATA[<img src=https://freelancing.hk/images/newsletter/Freelancinghk-News-0919-122hk.jpg alt=Freelancing.hk News 09/19 title=Freelancing.hk News 09/19 width=150 height=207 /><p><b>DEAR READERS,</b></p>
<br />
<br />In this issue of Freelancing.hk-News, we will present an analysis of social media usage of Hong Kong internet users along with the most suitable social media platforms for freelancers and business owners in the territory. At the end of this article, you will also read our professional recommendations for freelancers and business owners residing in Hong Kong.
<br />
<br />In addition, we will explain how one can better select the right service provider in the newly created subcategories for consultants: Business, strategy, risk management and others. Moreover, we will discuss the success formula of bestselling author Alan Weiss, with which you will get one percent better every day.
<br />
<br />Later on, our guest article will show you how to gain new customers with concept improvement by hiring a business consultant, and of course, our popular freelancer joke at the end is about a graphic designer who makes a very personal contribution to demography and thus makes a fat turnover.
<br />
<br />I wish you a lot of fun reading and of course, as always, good business!
<br />
<br />Johannes Hummel]]></description>
                </item>
                  
                <item>
                    <title>Social media tips for businesses and freelancers in Hong Kong</title>
                    <link>https://www.freelancing.hk/nl/123%E2%86%92Social-media-tips-for-businesses-and-freelancers-in-Hong-Kong</link>
                    <description><![CDATA[<a class=titel href=https://freelancing.hk/nl/123/Social-media-tips-for-businesses-and-freelancers-in-Hong-Kong><img src=https://freelancing.hk/images/newsletter/Social-media-tips-for-businesses-and-freelancers-in-Hong-Kong-123hk.jpg alt=Social media tips for businesses and freelancers in Hong Kong title=Social media tips for businesses and freelancers in Hong Kong width=150 height=99 style=max-width:150px; height:auto; /></a><p>Whether you are a freelancer or a business owner, it is always good to use different methods when seeking clients or freelancers. One method for this is social media. Therefore, in this article, we are going to show you how to use this method and how important social media is in our country.
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<br />Social media has become an inevitable part of our personal and business lives. According to Statista.com, in 2017, daily social media usage of global internet users amounted to <b>135</b></p> minutes per day, up from 126 daily minutes in the previous year. So overall people spend over two hours per day of their lives on social media. Knowing its huge impact on users has lead to more and more professionals joining these platforms.
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<br />As it is a time-consuming process and there are many social media platforms, it is hard to know which one you should be using as a freelancer and a business owner. <b>So, which social media platform should you choose?</b></p>
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<br />The Freelancing.hk team has researched the most suitable social media platforms in Hong Kong: 
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<br />1) Facebook with 75%
<br />2) WhatsApp with 74%
<br />3) Youtube with 73%
<br />4) Instagram with 45%
<br />5) Facebook Messenger with 45%
<br />6) WeChat with 44%  (owned by Tencent)
<br />7) Google+ with 32%
<br />8) Line with 27%
<br />9) Skype with 23%
<br />10) Twitter with 19%
<br />11) Sina Weibo 18% 
<br />12) LinkedIn with 16%
<br /><i>(Source: <a href=https://www.scmp.com/news/hong-kong/community/article/2142652/what-social-media-platforms-run-hong-kong-and-what-are target=_blank>SCMP</a>, <a href=https://www.statista.com/statistics/412500/hk-social-network-penetration/ target=_blank>Statista</a>)</i>
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<br />Although Facebook, WhatsApp and Youtube seem to be the most used by Hong Kong citizens, Facebook and LinkedIn are the social media platforms which most freelancers and their clients utilise (for B2B) according to the <a href=https://www.payoneer.com/downloads/freelancer-income-report-2018.pdf target=_blank>Payoneer’s report</a>. Because of this, the Freelancing.hk team suggest that you might active on both Facebook and LinkedIn professionally.
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<br />If you do not know how to use social media for your marketing tasks, here are some suggestions for you. 
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<br /><p><b>Suggestions specifically for freelancers</b></p>
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<br /><p><b>1) Groups:</b></p> There are various groups created for specific type of person on many social media platforms. One of these groups are the ones which are created only for freelancers. In these groups, there are not only freelancers but also clients who are looking for contractors. Try to become a member of these groups which will increase your chances of finding a client and connecting with other freelancers.
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<br /><p><b>2) Create content:</b></p> You have to use your social media page effectively and professionally. Sometimes being part of groups is not enough to find clients. Therefore, you have to show your experience by creating content and sharing it on your page as a freelancer. As you should be careful when creating your content, here are some of our top tips. Your content should always answer the questions below:
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<br />a) What kind of content will you share?
<br />b) How often will you share content?
<br />c) What will be your target segment for each piece of content?
<br />d) How will you share your content?
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<br /><p><b>3) Invest in advertisements:</b></p> Although many people see advertising on social media as redundant, it is the easiest way to reach your target group. You can increase your number of clients by directing them to a page where they can get information about your services or you can wait for the right freelancer to apply for your job advertisement. You can also track the results and tailor the next advertisement you post accordingly.
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<br /><p><b>4) Review your clients’ and competitors’ accounts:</b></p> One of the reasons that you are on social media is that both your clients and your competitors are actively using these platforms. Therefore, it is paramount that you consider both your clients’ and your competitors’ business accounts when creating your social media marketing plan. It is a crucial indicator to know what kind of shares your competitors receive and what kind of posts your clients prefer. This way, you can differentiate yourself from your competitors while offering products and services to meet your clients’ expectations.
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<br /><p><b>Suggestions for specifically for business owners</b></p>
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<br /><p><b>1) Set your social media goals and objectives:</b></p> Try to follow the SMART framework while setting your goals and objectives for social media. Be specific, measurable, assignable, relevant and time-based.
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<br /><p><b>2) Learn from your competitors:</b></p> What do your competitors do? Learn from what others have done successfully thus far. Evaluate your competitor´s strengths and weaknesses relative to your own. A competitor analysis can give you insights about what is working and what is not working for similar businesses.
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<br /><p><b>3) Decide which platforms are right for you:</b></p> You can use the data above to decide about the right platform for your business but keep in mind that, these statistics are just an overview. It’s important to understand how to reach your specific audience. In order to reach your specific audience, you have to know your audience better than anyone.
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<br /><p><b>4) Know your audience:</b></p> Identify your audience by asking questions like:
<br />
<br />a) Which age groups do you reach?
<br />b) What are their common values?
<br />c) What are their common pain points?
<br />d) What are the solutions?
<br />e) Which type of content works best?
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<br />You can increase or decrease the number of questions you would like to answer. The point here is to reach your target group by asking specific questions about them.
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<br /><p><b>5) Create a calendar:</b></p> Plan your social media activities monthly for solid results. Create strategies in order to get better results with less time and effort.</p>]]></description>
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                    <title>At Freelancing.hk: Consultant category now has new subcategories</title>
                    <link>https://www.freelancing.hk/nl/123%E2%86%92At-Freelancing.hk:-Consultant-category-now-has-new-subcategories</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/123/At-Freelancing.hk:-Consultant-category-now-has-new-subcategories><img src=https://www.freelancing.hk/images/newsletter/At-Freelancinghk-Consultant-category-now-has-new-subcategories-123hk.jpg alt=At Freelancing.hk: Consultant category now has new subcategories title=At Freelancing.hk: Consultant category now has new subcategories width=150 height=100 style=max-width:150px; height:auto; /></a><p>Due to the rising demand for consultant freelancers, we have decided to split the existing freelancer category ‘Consultant’ into the following four individual sub-areas: Consultant-Business, Consultant-Strategy, Consultant-Risk Management and Consultant-[Other]. We feel that this way, it will be easier for you to find a suitable expert. 
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<br />Freelancers in the sub-category “Consultant-Business” cover all consulting subjects including business strategy, business planning, business management, coaching, process improvement, process management information systems and process redesign.
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<br />Freelancers in the sub-category “Consultant-Strategy” help companies to achieve the best possible market position and help them to secure it long term at the same time. They analyse business operations and projects, understand corporate goals and objectives, conduct extensive market research, and implement strategic solutions programs and practices.
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<br />Freelancers in the sub-category “Consultant-Risk Management” identify, assess and prioritise the risks. Following on from this is a coordinated and economical application of resources to minimise, monitor, and control the probability or impact of unfortunate events in order to maximise the relation of opportunities.
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<br />Freelancers in the sub-category “Consultant-[Other]” do not just determine a specific consulting approach but also cover several areas at the same time, for example, strategy, restructuring and process consulting.
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<br />With the introduction of these four new categories, we now have 25 different service categories at Freelancing.hk, ranging from accountants to copywriters.</p>]]></description>
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                    <title>Management Tip: How to get one percent better every day</title>
                    <link>https://www.freelancing.hk/nl/123%E2%86%92Management-Tip:-How-to-get-one-percent-better-every-day</link>
                    <description><![CDATA[<a class=titel href=https://freelancing.hk/nl/123/Management-Tip:-How-to-get-one-percent-better-every-day><img src=https://freelancing.hk/images/newsletter/Management-Tip-How-to-get-one-percent-better-every-day-123hk.jpg alt=Management Tip: How to get one percent better every day title=Management Tip: How to get one percent better every day width=150 height=99 style=max-width:150px; height:auto; /></a><p>Defining goals and successfully implementing them is usually easier said than done. One of the reasons for this is that the goals have not been well documented or concretely formulated. Lack of discipline can also be an important factor in the implementation of the planned goals. 
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<br />The bestselling author Alan Weiss proposes the One-Percent-Rule. With this 1 percent approach one aims to be better every day by just one percent. Purely mathematically the ability of one´s own will double itself every 70 days. Imagine you could build up such a clear advantage in your business. You probably ask yourself how to do something like this: You must be open to learning, and use every opportunity to experience something new. This can be done in different ways, for example, an article in a trade magazine, a tip from a colleague, an important note in a blog or newly acquired skills from a seminar. The possibilities are practically endless, you simply have to be attentive and take every opportunity to learn something new or innovative and try it out.
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<br />In addition to your actual subject area, there are many other areas where you can improve further. Just think about how you could better negotiate agreements with your customers, how you could make presentations more successful and how you could stay motivated every day despite setbacks and stress. Or how to optimally prepare for customer meetings, how to develop your leadership skills, and how to improve your innovation skills. The list can be continued indefinitely.
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<br />The one per cent approach helps you to continuously improve and stay one step ahead of the competition. This can also lead to innovative product and sales ideas. For example, freelancer Amor Daouadi offers his customers a discount of 10 percent if they pay the total amount at the beginning of the project, and he guarantees professional and high-quality consulting work. This way he achieves a completion rate of 75 percent. This method is particularly successful with large companies, as many department heads and managers know that their project could no longer be overturned by any cost savings.</p>]]></description>
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                    <title>Freelancer article: Gaining new customers by improving the marketing message</title>
                    <link>https://www.freelancing.hk/nl/123%E2%86%92Freelancer-article:-Gaining-new-customers-by-improving-the-marketing-message</link>
                    <description><![CDATA[<a class=titel href=https://freelancing.hk/nl/123/Freelancer-article:-Gaining-new-customers-by-improving-the-marketing-message><img src=https://freelancing.hk/images/newsletter/Freelancer-article-Gaining-new-customers-by-improving-the-marketing-message-123hk.jpg alt=Freelancer article: Gaining new customers by improving the marketing message title=Freelancer article: Gaining new customers by improving the marketing message width=150 height=100 style=max-width:150px; height:auto; /></a><p>Registered service providers can introduce themselves with a short article in this Freelancing.hk-News. In this issue, we present you a freelancer in the Business Consultant category.
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<br /><i>I got to know my client, a financial services provider specialising in cost management, through the Freelancing Group. My task was to develop a concept for winning new customers.
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<br />Financial services are usually abstract and in need of explanation. For a better understanding, I developed a key visual (pictographic symbols) with the appropriate advertising message. This enabled my client to achieve an appointment agreement rate of over 27 per cent.
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<br />My customer was very satisfied with the advertising statement that I developed. My customer knew that a traditional light bulb delivers only 5 per cent as light and the remaining 95 per cent disappears as heat. Your costs similarly behaves like this statement which is underpinned by the pictogram symbol of a modern energy-saving lamp.
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<br />After developing the key visuals and creating a striking corporate design, we launched a two-stage direct mailing that was supported by advertisements in trade journals. The web design was also appropriately revised. The high success rate made my customers feel confident. I am pleased that I was able to find this customer through the Freelancing Group.</i>
<br />___</p>]]></description>
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                    <title>Freelancer joke of the month: How a desperate graphic designer finally sells</title>
                    <link>https://www.freelancing.hk/nl/123%E2%86%92Freelancer-joke-of-the-month:-How-a-desperate-graphic-designer-finally-sells</link>
                    <description><![CDATA[A graphic designer asks his gallery owner whether customers have already been interested in his graphic series. I have very good and very bad news says the gallery owner. A customer asked me yesterday whether your graphics would gain value after your death. Of course I encouraged the customer and he immediately bought all your 18 graphics.
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<br />Graphic designer was very happy and he wanted to throw a party until he heard the bad news: The buyer was his general practitioner.]]></description>
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                    <title>Freelancing.HK-News 64</title>
                    <link>https://www.freelancing.hk/nl/124%E2%86%92Freelancing.HK-News-64</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/Freelancinghk-News-1119-124hk.jpg alt=Freelancing.hk-News 11/19 title=Freelancing.hk-News 11/19 width=150 height=207 /><p><b>DEAR READERS,</b></p>
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<br />In this issue of Freelancing.hk-News, we present to you our current research on the ever-increasing number of co-working spaces in Hong Kong.
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<br />In addition, one of our readers questioned our previous article about how to improve one’s self every day, and our popular guest writer has penned a piece about the barriers that prevent you from living a successful life.
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<br />Later on, we will share some tips on how an already successful coaching process can be enhanced and perfected, and lastly, a little freelancer joke to round us off. Any thoughts on what a successful manager and a cemetery gardener have in common?
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<br />I wish you a lot of fun reading and, as always, good business!
<br />
<br />Johannes Hummel]]></description>
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                    <title>Hong Kong’s coworking market is booming</title>
                    <link>https://www.freelancing.hk/nl/124%E2%86%92Hong-Kong’s-coworking-market-is-booming</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/124/Hong-Kong’s-coworking-market-is-booming><img src=https://www.freelancing.hk/images/newsletter/Hong-Kong’s-coworking-market-is-booming-124hk.png alt=Hong Kong’s coworking market is booming title=Hong Kong’s coworking market is booming width=150 height=99 style=max-width:150px; height:auto; /></a><p>Day by day, more people are becoming interested in co-working spaces. According to Hong Kong Business, we have 202 co-working spaces in our country (compared to 330 in New York City and 1,136 in London). When most people think of “co-working”, entrepreneurs, freelancers, and digital nomads generally come to mind. However, the co-working space is a growing market, not just for freelancers but also for an increasing number of small businesses.
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<br />The concept of co-working was first introduced by an iconic programmer called Brad Neuberg. He launched his first co-working space in San Francisco to replace the less productive home offices of “small businesses”. In Hong Kong, co-working offices have become a real trend over the last few years and the co-working market has grown exponentially since its inception. Now, there are over a hundred co-working spaces in Hong Kong. According to Savills, a global real estate company, co-working space operators currently occupy about 2.16 million square feet across the city and have doubled in size since the end of 2017”. In Hong Kong, the demand for co-working spaces led to the rapid establishment of many co-working space operators such as The Hive, The Desk, Servcorp and more. However, this rapid expansion has, in turn, led to a crowded and highly competitive market, with industry analysts predicting that some operators will eventually withdraw from the business.
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<br />Many freelancers working from home sometimes find it difficult to concentrate due to external interference, like construction work or having children running around. The availability of co-working spaces helps to overcome these home-workplace frustrations and also acts as a creativity boost.
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<br />Co-working offices tend to unite entrepreneurs so they can operate and interact as a community. They share WiFi, servers, boardrooms, bathrooms and cafes. This soon extends to sharing ideas, advice and even business networks.
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<br />Inevitably, this trend has strengthened the connection between people using the co-working spaces and helped them to expand their networks. You never know who you are going to meet in these co-working hubs. If you are a freelancer working from home, it is maybe time to join the trend!</p>]]></description>
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                    <title>Letter to the editor: Getting one percent better every day - is that possible?</title>
                    <link>https://www.freelancing.hk/nl/124%E2%86%92Letter-to-the-editor:-Getting-one-percent-better-every-day---is-that-possible?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/124/Letter-to-the-editor:-Getting-one-percent-better-every-day---is-that-possible?><img src=https://www.freelancing.hk/images/newsletter/Letter-to-the-editor-Getting-one-percent-better-every-day---is-that-possible-124hk.jpg alt=Letter to the editor: Getting one percent better every day - is that possible? title=Letter to the editor: Getting one percent better every day - is that possible? width=150 height=117 style=max-width:150px; height:auto; /></a><p>Last month we reported on the iconic speech entitled  The One-Percent Solution by bestselling author Alan Weiss, in which he encourages his audience to aim to be better by simply improving their activities by just one percent every day. From a mathematical standpoint, your abilities would improve by 100% every 70 days. Imagine if you could build such a fast-acting advantage in your business. One of our readers, Mr. Rolshoven, shares his opinion about this solution:
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<br /><i>Maybe you shouldn´t take the 1% approach too literally. If someone was able to double their own abilities after 70 days they would have improved by 32-fold after one year. After two years they would have improved by 1,000-fold, and after four years their abilities would have improved by one million...
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<br />As wonderful as fairytales may be  - perhaps you should simply take some time every day to become a little bit better in a certain area. For example, it is good to plan at least ten minutes for improving a certain ability every day.</i>
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                    <title>Guest article: Read this every day if you want to be successful</title>
                    <link>https://www.freelancing.hk/nl/124%E2%86%92Guest-article:-Read-this-every-day-if-you-want-to-be-successful</link>
                    <description><![CDATA[<a class=titel href=https://freelancing.hk/nl/124/Guest-article:-Read-this-every-day-if-you-want-to-be-successful><img src=https://freelancing.hk/images/newsletter/Guest-article-Read-this-every-day-if-you-want-to-be-successful-124hk.jpg alt=Guest article: Read this every day if you want to be successful title=Guest article: Read this every day if you want to be successful width=150 height=187 style=max-width:150px; height:auto; /></a><p><i>From Amor Dhaouadi</i>
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<br />Every success story starts with a thought or an idea. In order to achieve the hoped-for success, the idea needs to be followed by action, inspiration, enthusiasm, passion, sacrifice or devotion.
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<br />I recently read an inspiring speech that I recommend to anyone who has set themselves special life goals. This speech titled, “The Man in the Arena”, is over 100 years old and was given by Theodore Roosevelt in Paris. An excerpt from the speech says:
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<br />It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.
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<br />For those of you looking to create a better life for yourself, I advise you to read this text again and again, every day if you have to. You might find that there are numerous parallels between The Man in the Arena and anyone who paves their own path.
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<br />I am especially interested in this speech from the freelancer´s point of view. They have to fight their way through every day - dealing with difficult customers, challenging working conditions, an increasing number of competitors and new technologies. Despite all this, a freelancer´s biggest battle is against his inner critics, which prevents him from developing and testing new and better methods.
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<br />If you want to achieve something special, you have to work harder than anyone else in your field. Even if you don´t have a lot of talent, resources, or relationships, the most important part of finding the path to success is to go where others don´t dare to. You will certainly suffer through failures, but that is also a part of your journey to success. Setbacks help you to learn what does not work so you can refine your skills, expertise and working methods. However, it is important not to doubt yourself and to get up again and continue fighting.
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<br />I highly admire top athletes and would like to share an example from the field of sports for comparison. One of my favourite athletes is the gifted and brilliant Cristiano Ronaldo. If he had not spent thousands of hours in the gym, practiced his free kicks over and over again or tried out thousands of dribbling techniques, he would not have become the football player of the year.
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<br />Only through perseverance, hard work and failure can you achieve top results. You simply have to build up the courage to go your own way against all odds.</p>]]></description>
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                    <title>Freelancer article: Coaching for success</title>
                    <link>https://www.freelancing.hk/nl/124%E2%86%92Freelancer-article:-Coaching-for-success</link>
                    <description><![CDATA[<a class=titel href=https://freelancing.hk/nl/124/Freelancer-article:-Coaching-for-success><img src=https://freelancing.hk/images/newsletter/Freelancer-article-Coaching-for-success-124hk.jpg alt=Freelancer article: Coaching for success title=Freelancer article: Coaching for success width=150 height=100 style=max-width:150px; height:auto; /></a><p>Registered service providers can showcase their skillset with a short article in the Freelancing.hk-News, In this issue, we present a multiple-book author with a doctorate who has had almost 20 years of first and second level management and leadership experience in medium-sized corporations.
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<br /><i>Coaching is a clarification process aimed at reviewing existing activities, behaviours and assessments in the client´s field of work. If adaptations of existing activities are necessary or completely new activities emerge, these are identified in the coaching interview and it is then found out together how this can best be done. In principle, the various components of the situation and its implementation should, therefore, be analysed, evaluated and solved.
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<br />The to-do lists summarise the coaching session and contain a future picture of the activities and the expected results. A to-do list is designed in such a way that future situations can be dealt with successfully and the client can go into his reality in a stabilised way. The to-do list also includes the objective in the sense of a personal agreement on objectives, the description of the strategies/measures for achieving the objective, the persons involved and the underlying business or action processes.</i>
<br />___</p>]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/124%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[What does a dreaded top manager have in common with a cemetery gardener?
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<br />– Both have thousands of people under them and none of these people complain.]]></description>
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                    <title>Freelancing.HK-News 65</title>
                    <link>https://www.freelancing.hk/nl/125%E2%86%92Freelancing.HK-News-65</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/Freelancinghk-News-65-125hk.jpg alt=Freelancing.hk-News 65 title=Freelancing.hk-News 65 width=150 height=207 /><p><b>DEAR READERS,</b></p>
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<br />In this issue of Freelancing.hk-News, we present to you the top freelancer cities around the world. Hong Kong ranked fifth while New York city defended its position as the top location for freelancers. The report further analyses what makes Hong Kong a great place to do freelance work. 
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<br />In addition, our very own strategic advisor, Rainer Kurz, shares his top tips for companies faced with the challenge of finding a suitable freelancer. We also have an interesting fact for those of you wondering where the word “freelancer” came from, and a freelancer’s article highlighting the importance of consistent brand management. And as always, we have our freelancer joke of the month, where a motivational speaker maintains his determination to give a speech even when he doesn’t have much of an audience.
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<br />I wish you a lot of fun reading and as always, good business!
<br />
<br />Johannes Hummel]]></description>
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                    <title>The top destinations for freelancers: Hong Kong is number 5</title>
                    <link>https://www.freelancing.hk/nl/125%E2%86%92The-top-destinations-for-freelancers:-Hong-Kong-is-number-5</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/125/The-top-destinations-for-freelancers:-Hong-Kong-is-number-5><img src=https://www.freelancing.hk/images/newsletter/The-top-destinations-for-freelancers-Hong-Kong-is-number-5-125hk.png alt=The top destinations for freelancers: Hong Kong is number 5 title=The top destinations for freelancers: Hong Kong is number 5 width=150 height=169 style=max-width:150px; height:auto; /></a><p>According to research recently released by Global Work From Home and Small Business Prices, 32 cities were investigated to see how they performed in terms of the opportunities available and affordability for the rising freelance workforce.
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<br />In this report, ranking was determined by an index score which rated economies according to nine factors. These factors covered a variety of topics ranging from the number of freelance jobs available to the average price of rent in the city centre. The ranking showed that New York, with an index score of 6.58, was the best place in the world to become a freelancer or work remotely.
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<br />In comparison, Hong Kong ranked fifth with an index score of 5.31, with a breakdown of each aspect as follows: 
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<br /><p><b>Broadband speed:</b></p> HK: 151 Mbps, NYC: 116 Mbps
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<br /><p><b>Free WiFi spots:</b></p> HK: 421,241, NYC: 1 Million
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<br /><p><b>Number of freelance jobs available:</b></p> HK: 932, NYC: 4,359
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<br /><p><b>Number of coworking spaces:</b></p> HK: 147, NYC: 261
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<br /><p><b>Average working hours per week:</b></p> HK: 40, NYC: 40
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<br /><p><b>Average rent in city centre:</b></p> HK: $20,000 HKD, NYC: $25,700 HKD
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<br /><p><b>Average monthly salary:</b></p> HK: $18,500 HKD, NYC: $40,000 HKD
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<br /><p><b>Cost of broadband per month:</b></p> HK: $220 HKD, NYC: $520 HKD
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<br /><p><b>Average temperature:</b></p> HK: 23°C, NYC: 13°C
<br />
<br />Hong Kong had relatively good scores when it came to factors such as broadband speed, cost of broadband per month, number of coworking spaces, and average temperature. 
<br />
<br />To further improve Hong Kong’s ranking, the Hong Kong government should address matters such as increasing monthly salaries and decreasing rent prices in the city centre. 
<br />
<br />On the other hand, New York City was ranked the top destination for freelancers because the city has an abundance of free WiFi spots, a high number of available freelance jobs and coworking spaces, and a competitive average monthly salary.
<br />
<br />For more details, <a href=https://smallbusinessprices.co.uk/freelance-jobs/ target=_blank>here</a> is the link for downloading the full report.</p>]]></description>
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                    <title>Question of the month: How do I find a suitable freelancer?</title>
                    <link>https://www.freelancing.hk/nl/125%E2%86%92Question-of-the-month:-How-do-I-find-a-suitable-freelancer?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/125/Question-of-the-month:-How-do-I-find-a-suitable-freelancer?><img src=https://www.freelancing.hk/images/newsletter/Question-of-the-month-How-do-I-find-a-suitable-freelancer-125hk.png alt=Question of the month: How do I find a suitable freelancer? title=Question of the month: How do I find a suitable freelancer? width=150 height=141 style=max-width:150px; height:auto; /></a><p>What are the biggest challenges companies face when looking for a freelancer? This question was recently presented to Rainer Kurz, the Strategic Advisor of Freelancing.hk, during a blog interview. Here is his answer:
<br />
<br />It can be a challenge choosing a freelancer with the appropriate skills and experience. You have to consider their hourly rate, location, language, and availability. In any case, you should take the time to find an optimal service provider with provable experience, and not only make a hire based on their educational background. A marketplace like Freelancing.hk, which clearly compares each freelancer’s features and experience, can be of great help during your virtual hiring process.
<br />
<br />Even if you have found a freelancer who matches the specifications of your job post, there is still the issue of building mutual trust between freelancers and clients. Can the freelancer really accomplish what they promised? Is the client reliable? Should the freelancer deliver something first or receive upfront payment before submission? This is where Freelancing.hk’s escrow payment services help to build trust between both parties (“escrow” is defined as making a payment via a trusted third party). At Freelancing.hk, we try to help both the freelancer and the client by providing a free-of-charge secured transaction method to alleviate and mitigate any concerns.</p>]]></description>
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                    <title>Did you know where the term FREELANCER came from?</title>
                    <link>https://www.freelancing.hk/nl/125%E2%86%92Did-you-know-where-the-term-FREELANCER-came-from?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/125/Did-you-know-where-the-term-FREELANCER-came-from?><img src=https://www.freelancing.hk/images/newsletter/Did-you-know-where-the-term-FREELANCER-came-from-125hk.png alt=Did you know where the term FREELANCER came from? title=Did you know where the term FREELANCER came from? width=150 height=100 style=max-width:150px; height:auto; /></a><p>In medieval times, some mercenary warriors in Europe were not sworn-in to any lord or king. Warfaring lords could hire these medieval mercenary warriors for their services.
<br />
<br />As they freely owned their own weapons (like lances), the term “free-lance” was used for them. Early mentions of freelancers were noted in Sir Walter Scott’s novel Ivanhoe, published in 1820: “I offered Richard the service of my Free Lances, and he refused them...”.
<br />
<br />Nowadays, with the development of trade and technology, the term freelancer is used for self-employed “business warriors”. A freelancer’s weapon arsenals now tend to consist of computers, tablets, and smartphones.</p>]]></description>
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                    <title>Freelancer article: Professional brand management</title>
                    <link>https://www.freelancing.hk/nl/125%E2%86%92Freelancer-article:-Professional-brand-management</link>
                    <description><![CDATA[<a class=titel href=https://www.zealancer.nz/nl/120/Freelancer-article:-Professional-brand-management><img src=https://www.zealancer.nz/images/newsletter/Freelancer-article-Professional-brand-management-120NZ.jpg alt=Freelancer article: Professional brand management title=Freelancer article: Professional brand management width=150 height=129 style=max-width:150px; height:auto; /></a><p>Service providers can showcase their work with a short article in the Freelancing.hk-News, In this issue, we present a marketing expert focusing on branding.
<br />___
<br />
<br /><i>Brands have determined my life for years - professionally as well as privately. Consistent brand management requires a fundamental analysis and a good strategy.
<br />
<br />It is necessary to understand and grasp the brand in its entirety instead of targeting a group-oriented view. The brand must be adapted to your company structure and should be determined and managed according to the desired customer effect. Only by taking a holistic view, the success modules of a strong brand can be discovered and strategically planned.
<br />
<br />Based on a holistic brand analysis and consulting, every company can increase its added value by certain strategic measures. As a freelance brand researcher and consultant, I am looking forward to your assignment!</i>
<br />___</p>]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/125%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[In an almost empty auditorium, a motivational trainer stands on stage and waits a couple of minutes hoping that more listeners will come in. 
<br />
<br />He then speaks to the only listener in the room: “I think you are my only listener today, at least I can focus on you during the session and we can discuss anything for as long as we want”
<br />
<br />“It would actually be better for me if you don’t take so long,” says the woman, “I’m the next speaker.”]]></description>
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                    <title>Freelancing.HK-News 66</title>
                    <link>https://www.freelancing.hk/nl/126%E2%86%92Freelancing.HK-News-66</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-66-126hk.jpg alt=Freelancing.HK-News 66 title=Freelancing.HK-News 66 width=250 height=293 />DEAR READERS,
<br />
<br />While the restrictions for the economy and society are slowly being eased after the various ´Corona Lockdowns´ around the globe, the current situation is not easy for companies and freelancers in Hong Kong. According to our current Lunendonk study, the lockdowns and restrictions resulted in the number of freelancer projects declining significantly.
<br />
<br />Also, Payoneer’s latest report found that 60% of freelancers experienced a decrease in demand for their services during the pandemic. Because of that, we will provide some tips which will highlight our freelancer readers during these tough times.
<br />
<br />Moreover, we are happy to announce our support for the Hong Kong ´Access MBA Online Event´ which will take place on 17th September. The purpose of this event is to connect experienced business professionals with top international MBA recruiters during one-on-one digital meetings. 
<br />
<br />In the article by our freelancer, a marketing expert then shows you how professional brand management can also be done online, and the freelancer joke is about a project manager who is known for his concise crisis communication.
<br />
<br />Despite the Corona crisis, I hope you enjoy reading and, of course, as always, good business!
<br />
<br />Rainer Kurz]]></description>
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                    <title>Freelancing.hk’s latest function:</title>
                    <link>https://www.freelancing.hk/nl/126%E2%86%92Freelancing.hk’s-latest-function:</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/126%E2%86%92Freelancing.hk’s-latest-function:-><img src=https://www.freelancing.hk/images/newsletter/Freelancinghk’s-latest-function--126hk.jpg alt=Freelancing.hk’s latest function:  title=Freelancing.hk’s latest function:  width=250 height=167 style=max-width:250px; height:auto; /></a><p>We are happy to announce the newest feature of our website. This feature can be seen in categories which have more than twenty freelancers.
<br />
<br />There, you will see the button “Show the closest 10 freelancers” below the map. Once you click on this button, a new map will appear which lets you select a location where you need a contractor.
<br />
<br />After the selection of the location, freelancers will be shown below for you to choose the closest freelancer. By adding this new feature, we aim to save time to our clients in their search for a freelancer next door and support their local community.</p>]]></description>
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                    <title>Corona crisis: Reduced number of freelancer placements</title>
                    <link>https://www.freelancing.hk/nl/126%E2%86%92Corona-crisis:-Reduced-number-of-freelancer-placements</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/126Corona-crisis:-Reduced-number-of-freelancer-placements><img src=https://www.freelancing.hk/images/newsletter/Corona-crisis-Reduced-number-of-freelancer-placements-126hk.jpg alt=Corona crisis: Reduced number of freelancer placements title=Corona crisis: Reduced number of freelancer placements width=250 height=188 style=max-width:250px; height:auto; /></a><p>In their latest IT freelancer study, market research company Lunendonk asked the ten leading freelance brokers about the sales impact of the COVID-19 pandemic. They expect a decline in sales of three per cent in 2020. ´Compared to other B2B services markets, this is a rather optimistic forecast,´ says Jonas Lunendonk, describing the situation. It would not be surprising, for example, if sales shrank even more in 2020. For example, some service companies are reporting a drop in turnover of more than 30 per cent drop for the second quarter of 2020.
<br />
<br />In some areas, however, the Corona crisis also led to increased demand. For instance, experts in cloud technologies were in high demand during the pandemic.
<br />
<br />However, revenue expectations for 2021 are again considerably optimistic. For the period after the Corona crisis, digitisation, IT modernisation, cloud and transformation projects will likely result in an increasing number of projects, many requiring freelancers.
<br />
<br />Before the pandemic, many companies suffered from a lack of skilled workers. Although this shortage is currently less severe, it will become noticeable again when the economy returns to a growth path.</p>]]></description>
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                    <title>Tips for freelancers in Hong Kong during the pandemic</title>
                    <link>https://www.freelancing.hk/nl/126%E2%86%92Tips-for-freelancers-in-Hong-Kong-during-the-pandemic</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/126Tips-for-freelancers-in-Hong-Kong-during-the-pandemic><img src=https://www.freelancing.hk/images/newsletter/Tips-for-freelancers-in-Hong-Kong-during-the-pandemic-126hk.jpg alt=Tips for freelancers in Hong Kong during the pandemic title=Tips for freelancers in Hong Kong during the pandemic width=250 height=255 style=max-width:250px; height:auto; /></a><p>According to <a href=https://pubs.payoneer.com/images/the-state-of-freelancing-during-covid-19.pdf target=_blank>Payoneer’s latest report</a>, in a survey of over 1,000 global freelancers, they found that 60% of freelancers experienced a decrease in demand for their services during the pandemic. Due to the decrease in the demand for freelancer services, we have prepared some tips that are of particular interest to our readers.
<br />
<br /><p><b>1st tip:</b></p> Take a step back and put aside time to assess what you are doing and whether it’s working for you. This is critical during these transformational times. Pare down the costs that distract you in order to focus all your energy on projects and activities that are steady, lucrative, and fulfilling.
<br />
<br /><p><b>2nd tip:</b></p> In your nearest village, town or city, a lot of small businesses are stepping up to the challenge of life during the Coronavirus crisis. This includes offering delivery and collection services to keep serving their customers, despite the new restrictions in place to deal with the pandemic.
<br />
<br />Ask yourself as a freelancer, ‘What could be my creative venture’s offering to help local people while keeping trading, and even turning a profit?’ At the very least, your answer should stay true to your business and reflect your freelance services or what you do as a self-employed trader.
<br />
<br /><p><b>3rd tip:</b></p> Join location-based social networks. On such platforms and other social media sites, the community spirit that we’ve seen rise up in the past few weeks means that many businesses will be happy to accept new partners and embrace opportunities to broaden their outreach within the community. It may also give you a chance to support and learn about local businesses.
<br />
<br /><p><b>4th tip:</b></p> Learn new skills. Staying in lockdown is a good environment to upskill. You can spend your free time in e-learning by starting to learn a new program or a skill. In addition, investing in your education will broaden your future professional horizons, and in the meantime devoting some time and effort to your own development will give you a sense of fulfilment and purpose.
<br />
<br /><p><b>5th tip:</b></p> Save time for your well-being. The most important thing in life is you! Therefore, you should stay away from a workaholic attitude and make sure to spend time doing something for yourself. </p>]]></description>
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                    <title>Successful recruiting of HK MBAs: Free online event in partnership with Freelancing.hk</title>
                    <link>https://www.freelancing.hk/nl/126%E2%86%92Successful-recruiting-of-HK-MBAs:-Free-online-event-in-partnership-with-Freelancing.hk</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/126Successful-recruiting-of-HK-MBAs:-Free-online-event-in-partnership-with-Freelancing.hk><img src=https://www.freelancing.hk/images/newsletter/Successful-recruiting-of-HK-MBAs-Free-online-event-in-partnership-with-Freelancinghk-126hk.png alt=Successful recruiting of HK MBAs: Free online event in partnership with Freelancing.hk title=Successful recruiting of HK MBAs: Free online event in partnership with Freelancing.hk width=250 height=248 style=max-width:250px; height:auto; /></a><p>Freelancing.hk is one of the media partners at the Access MBA Online Event which will be taking place on 17th September.
<br />
<br />The purpose of this online event is to connect experienced business professionals with top international MBA recruiters during one-on-one meetings. Well-known business schools such as Washington University in St. Louis, Olin, HEC Montreal, Rice University, Jones Graduate School of Business, SDA Bocconi, IESE Global Executive MBA, Cass Business School and more will be attending.
<br />
<br />At the event, there will be services such as: 
<br />
<br /><p><b>1) One-on-one meetings:</b></p> Business school admissions directors will meet with pre-selected, qualified business professionals during a series of individual meetings.
<br />
<br /><p><b>2) GMAT advising:</b></p> Access MBA provides admissions test preparation, information and counselling from the most reputed educational centres in each city.
<br />
<br /><p><b>3) Candidate orientation:</b></p> Prior to meeting with business school representatives, each registered candidate will receive a personalised orientation session from a consultant, over the telephone before the event or on-site. 
<br />
<br />The professionals of this event will be from various sectors such as finance, consulting, accounting, sales, IT, engineering, manufacturing, marketing and communications.
<br />
<br />To register for this event for free, please click <a href=https://www.accessmba.com/link/FQe target=_blank>here</a>!</p>]]></description>
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                    <title>Freelancer article: Online strategic brand management</title>
                    <link>https://www.freelancing.hk/nl/126%E2%86%92Freelancer-article:-Online-strategic-brand-management</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/126Freelancer-article:-Online-strategic-brand-management><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Online-strategic-brand-management-126hk.png alt=Freelancer article: Online strategic brand management title=Freelancer article: Online strategic brand management width=250 height=165 style=max-width:250px; height:auto; /></a><p>Registered service providers can present themselves with a short article in the Freelancing.hk-News. In this issue, we present you a freelancer who specialises in brand management. 
<br />______ 
<br /><i>Brands have been determining my life for years - both professionally and privately. Consistent brand management requires a fundamental analysis and a good strategy.
<br />
<br />Contrary to the widely held opinion that brands are geared towards specific target groups, it is necessary to understand and grasp the brand in its entirety. The brand must be adapted to your corporate structure and should be determined and managed according to the desired customer effect. Only by taking a holistic view can the success components of a strong brand be discovered and strategically planned.
<br />
<br />With the help of a holistic brand analysis and consulting, which can also be done online, every company can increase its value-added power using strategic measures. As a freelance brand researcher and consultant, I look forward to your order!</i>
<br />______ </p>]]></description>
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                    <title>Freelancer joke of the month: Crisis communication of a project manager</title>
                    <link>https://www.freelancing.hk/nl/126%E2%86%92Freelancer-joke-of-the-month:-Crisis-communication-of-a-project-manager</link>
                    <description><![CDATA[The Project Manager calls the Managing Director late at night: Why are you calling me so late at night? asks the Managing Director.
<br />
<br />I wanted to inform you about the status of the project. But if its too late now, you can read all about it in the newspaper tomorrow morning!]]></description>
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                    <title>Freelancing.HK-News 67</title>
                    <link>https://www.freelancing.hk/nl/127%E2%86%92Freelancing.HK-News-67</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-1020-127hk.jpg alt=Freelancing.HK-News 10/20 title=Freelancing.HK-News 10/20 width=250 height=293 /><p><b>DEAR READERS,</b></p>
<br />
<br />Although there are many sufferings that the Corona pandemic has brought us, the crisis also brings opportunities. As an example, we report on how telework is now becoming increasingly acceptable in Hong Kong. 
<br />
<br />In addition, our article about working remotely will help those who are seeking to start their new chapter of a career in the territory, and our pleasant interview with Jasmin who is a Hong Kong-based freelance copywriter will answer questions about how it feels to be a freelancer on her own.
<br />
<br />Moreover, our freelancer article will be about a freelance search engine optimiser which will explain how you can test your website to be found well on Google in Hong Kong. At the end, we have our freelancer joke of the month which is about a team member who has his own idea of working from home.
<br />
<br />Despite the Corona crisis, I wish you a lot of fun reading and of course, as always, success in business!
<br />
<br />Rainer Kurz]]></description>
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                    <title>Corona-News: Teleworking becoming socially acceptable</title>
                    <link>https://www.freelancing.hk/nl/127%E2%86%92Corona-News:-Teleworking-becoming-socially-acceptable</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/127Corona-News:-Teleworking-becoming-socially-acceptable><img src=https://www.freelancing.hk/images/newsletter/Corona-News-Teleworking-becoming-socially-acceptable-127hk.png alt=Corona-News: Teleworking becoming socially acceptable title=Corona-News: Teleworking becoming socially acceptable width=250 height=168 style=max-width:250px; height:auto; /></a><p>Teleworking has become inevitable as a result of the corona pandemic. The current Gartner study showed that three-quarters of all CFOs expect that at least 5 percent of previously on-site employees will continue to telework permanently after COVID-19.
<br />
<br />After initial doubts about teleworking, companies noticed that this new form of work will continue to remain in the long term. McKinsey mentions the example of a pharmaceutical company with more than 10,000 sales representatives: In February, it switched from on-site work to practically 100 percent remote working. When the Corona restrictions come to an end in Hong Kong, one might expect remote working to disappear again.
<br />
<br />However, the company is planning to introduce new models in order to take advantage of the newly developed online capabilities of its field staff. These models include a 30 percent online work model with only 70 percent on-site work on a permanent basis.
<br />
<br />Many employees learned to telework in the first phase of the crisis either by trial and error or by resorting to spontaneous training methods. On the other hand, for those who have completed their advanced training, teleworking can become a permanent task. For example, sales teams can use video conferencing to effectively manage customer relationships in remote locations.
<br />
<br />Organizations are now increasingly developing their employee´s online skills as executives now systematically search for the best ways to digitally manage teams. This transition is often smoother and easier for long-standing employees who have built relationships and understood their role than for new employees who have yet to get to know the company without informal office interactions.
<br />
<br />Additional collaboration tools and new work culture will be available when companies return to normal working practices. Individual companies are already creating new collaboration locations in suburban centres and downsizing their central offices to reduce commuting times for employees. As entrepreneurs seek remote working skills such as the ability to self-motivate and strong time management, recruitment processes are also being affected at the same time.
<br />
<br />The current challenges will make employees think about whether they want to work from home in the future. According to Gartner´s research, up to 80 percent of the employees also want to work from home.</p>]]></description>
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                    <title>Remote working in Hong Kong</title>
                    <link>https://www.freelancing.hk/nl/127%E2%86%92Remote-working-in-Hong-Kong</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/127Remote-working-in-Hong-Kong><img src=https://www.freelancing.hk/images/newsletter/Remote-working-in-Hong-Kong-127hk.jpg alt=Remote working in Hong Kong title=Remote working in Hong Kong width=250 height=167 style=max-width:250px; height:auto; /></a><p>In Hong Kong, prior to 2019, it was very uncommon for employees to work from home. Geographically, Hong Kong is relatively small and the commute to work for the majority of its employees is less than one hour. However, the protests in Hong Kong and the Coronavirus have changed the way employees work. Even though the third wave has mostly elapsed, people are still worried and this resulted in many employers instructing their employees to work from home although the fourth wave has not arrived yet. Although many workers can fulfil their contractual obligations at home, employers must ensure that they continue to meet their legal requirements and provide adequate support for employees who have moved from working at the office to working at home.
<br />
<br />In addition to that, according to the statistics of the <a href=https://www.censtatd.gov.hk/home/index.jsp target=_blank>Census and Statistics Department</a>, the number of unemployed people increased by around 5,800 from 242,500 in May 2020 to 248,300 in June. Over the same period, the number of underemployed people also increased by around 13,200 from 136,000 to 149,200. It can be seen that the numbers of unemployed people are increasing. This is thought to be largely due to the protests and the Coronavirus. Because of these reasons, for those who are working from the office and, therefore, thinking about quitting their job, we have prepared some suggestions which will help them find new opportunities and enable them to work from home.
<br />
<br /><p><b>1) Do your research, limit the companies known for having a remote workforce:</b></p>
<br />
<br />It is important to find a company that embraces flexible working as its own culture. Many companies, especially the companies in the tech sector, offer remote working opportunities. It is also important to understand what type of remote opportunities companies offer because the teams can be described in two names which are partially and fully distributed, remote teams. In fully distributed remote teams, nobody works in the office. On the other hand, in partially distributed teams, some work fully remotely and some work from the office.
<br />
<br /><p><b>2) Add “remote position” to your keyword section:</b></p>
<br />
<br />If a remote position is important to you, you should include the phrase “remote position” in your keyword list no matter which website you are using. Social media can be a very powerful tool for searching. You can also search the keyword on LinkedIn, Facebook and Twitter. You might not know what kind of interesting ads you will run across.
<br />
<br /><p><b>3) Networking:</b></p>
<br />
<br />Sometimes, companies prefer not to advertise a new job opening and instead, they share new updates or posts via their online channels. You should be on alert in case of any openings. Sometimes, a person can notify only his/her own network about an opening and this person can be someone from your network. Alerting your professional network is always a good idea if you are determined to start as a remote worker.
<br />
<br />After all, companies are increasingly expanding their views on which positions can be remote.
<br />
<br />Seeking a remote position adds complexity to your job search, but with some strategy, it is doable and can be highly rewarding.</p>]]></description>
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                    <title>Freelancing interview: The freelancing journey of Jasmin from Central</title>
                    <link>https://www.freelancing.hk/nl/127%E2%86%92Freelancing-interview:-The-freelancing-journey-of-Jasmin-from-Central</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/127Freelancing-interview:-The-freelancing-journey-of-Jasmin-from-Central><img src=https://www.freelancing.hk/images/newsletter/Freelancing-interview-The-freelancing-journey-of-Jasmin-from-Central-127hk.png alt=Freelancing interview: The freelancing journey of Jasmin from Central title=Freelancing interview: The freelancing journey of Jasmin from Central width=250 height=321 style=max-width:250px; height:auto; /></a><p>We are happy to share the details of the conversation between us and Jasmin who is a Hong Kong-based freelance copywriter. Jasmin is experienced in writing and distributing press releases, writing branded editorials, email newsletters and website content, planning and executing public relations and social media campaigns across Hong Kong, Greater China, and beyond. She loves working with clients to nail down their brand voice and craft messages that cut through the noise.
<br />
<br />Last month, she gave an interview to Freelancing.HK-News. You will find the details of this interview below:
<br /><i>______ 
<br /><p><b>1) Tell us about yourself; how did your freelancing journey start?</b></p>
<br />
<br />I started freelancing last year after the company I worked at closed down. Instead of jumping straight into a full-time job hunt, I wanted to see what it would be like to work as a freelancer. My first official freelance gig was copyediting and proofreading for <a href=www.freelancing.hk target=_blank>Freelancing.hk</a> actually!
<br />
<br /><p><b>2) What is your favourite part of freelancing?</b></p>
<br />
<br />My favourite part of freelancing is being able to take charge of my own career. Now that I work for myself, I get very excited about every small achievement. And at the end of every project, it is incredibly fulfilling to know that I was the one who found the client, completed the deliverables, and earned the income through my own skills.
<br />
<br /><p><b>3) What is the biggest insight/lesson you have learned so far?</b></p>
<br />
<br />The biggest lesson I´ve learned so far is learning how to price my services. At the beginning, I would offer discounted rates because I wanted to build a portfolio and gain some traction. But now, I have learned how important it is to charge what I am worth - ´good´ clients would recognize my skills and be willing to pay for it.
<br />
<br /><p><b>4) What keeps you motivated?</b></p>
<br />
<br />I am naturally quite a motivated person already but if I need help staying on track with deadlines, I find it useful to plan the day ahead. In the morning, I write out a list of tasks that need doing. And as the day goes on, I have the added satisfaction of striking completed tasks off my list!
<br />
<br /><p><b>5) What was your most funny/remarkable project?</b></p>
<br />
<br />I did have one potential client looking for marketing support who asked me to explain (in detail) what an Instagram profile is and how tagging accounts work. It can be easy to forget that not everyone grew up with social media!
<br />
<br /><p><b>6) Do you have any advice or insight for people considering starting to work as a freelancer?</b></p>
<br />
<br />Do not be afraid to get out there and network!  Taking time to network at events with potential clients is a game-changer, especially in the early stages of your freelance career.
<br />______ </i></p>]]></description>
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                    <title>Freelancer article: Become visible online</title>
                    <link>https://www.freelancing.hk/nl/127%E2%86%92Freelancer-article:-Become-visible-online</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/127Freelancer-article:-Become-visible-online><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Become-visible-online-127hk.jpg alt=Freelancer article: Become visible online title=Freelancer article: Become visible online width=250 height=166 style=max-width:250px; height:auto; /></a><p>Registered service providers can present themselves with a short article in the Zealancer-News. In this issue, we present you a freelancer who specialises in online marketing, content marketing and SEO.
<br /><i>______
<br />People spend more time online than ever before. According to a survey by the National Statistics Office, they are mostly looking for products and services. For you, this means that your prospects are looking for you online. But do they find you?
<br />
<br />The entries are mostly done via search engines, like Google in online searches. If you are not found there, you leave the business to your competitors. Therefore: Become visible online with search engine optimisation!
<br />
<br />As a copywriter specialised in SEO:
<br />1) I can analyse your website and define technical and content-related measures to improve your search engine ranking.
<br />2) I can create texts for you that will inspire your readers and search engines alike.
<br />
<br />I would be happy to carry out an initial SEO analysis of your website for you - without obligation and free of charge. Talk to me!
<br />______ </i></p>]]></description>
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                <item>
                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/127%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[The project manager asked the team member: Why did you come to work that late?
<br />
<br />Team member answers Yesterday, you told me that I should read the newspaper at home.]]></description>
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                <item>
                    <title>Freelancing.HK-News 68</title>
                    <link>https://www.freelancing.hk/nl/128%E2%86%92Freelancing.HK-News-68</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-122020-128hk.jpg alt=Freelancing.HK-News 12/2020 title=Freelancing.HK-News 12/2020 width=250 height=293 /><p><b>Dear readers,</b></p>
<br />
<br />In this issue of Freelancing.HK-News, we will publish our recent study on the hourly rates of freelancers in Hong Kong. The rate charged by freelancers for their work varies greatly, ranging from 60 HKD per hour to 2300 HKD per hour. The analysis of the nine most important service categories shows that an hourly rate comparison is really worthwhile. This is because the hourly rates do not depend solely on the service and the service providers. Other factors also play a role, such as the gender and age of the service provider. Surprisingly, even the hourly rates of comparable freelancers differ by a factor of more than two and some freelancers even invoice very different hourly rates depending on the customer or the project.
<br />
<br />Moreover, we have eight tips for freelancers who are determined to tell the world what they can do and further focus their goals to gain new clients.
<br />
<br />In our freelancer article, an accountant will give you tips on how to set up a full-fledged controlling system and finally, the freelancer joke of the month is about a smart engineer who is not taken seriously by management.
<br />
<br />Despite the Corona crisis, I wish you a lot of fun reading and of course, as always, success in business!
<br />
<br />Rainer Kurz]]></description>
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                    <title>Networking tips for freelancers</title>
                    <link>https://www.freelancing.hk/nl/128%E2%86%92Networking-tips-for-freelancers</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/128Networking-tips-for-freelancers><img src=https://www.freelancing.hk/images/newsletter/Networking-tips-for-freelancers-128hk.jpg alt=Networking tips for freelancers title=Networking tips for freelancers width=250 height=166 style=max-width:250px; height:auto; /></a><p>You may be the most talented freelancer in the world. However, if you just sit at home and let no one know you exist and how great your work is, you will struggle to land jobs and secure contracts.
<br />
<br />The truly successful freelancers are not actually the most talented ones. More often than not, it is the people who tell the world what they can do and therefore consistently gain new clients. After all, being a freelancer is largely a people´s business. Even in times of COVID-19, the best jobs come from contacts in your own network. So if you want to advance your career as a freelancer, you should learn to network. Our eight tips are a good place to start:
<br />
<br /><p><b>1) Choose the right event:</b></p> Especially at the beginning of their freelancer career many make the following mistake. They attend almost every online and offline event in the hope of acquiring customers for their own projects. Finding the right customers that suit you and your skills is not equally likely at every single event. The chance to find exactly the right customers at events that really suit you is not the same everywhere. Especially if the event is mainly attended by colleagues who are looking for customers just like you. To seriously win over good customers, it is better to choose an event where you meet people who are already where you want to go and also companies that have the resources to hire you. 
<br />
<br /><p><b>2) Do not necessarily think of it as networking:</b></p> If you force yourself to network before visiting a get-together, it can create quite a bit of pressure and make your appearance appear cheesy from nerves. Instead, tell yourself that you are going to an event to get out and make interesting contacts or to get support from other freelancers. After all, nobody wants to give a job to someone who is practically begging for it! Leave the salesperson routine at home and just be yourself.
<br />
<br /><p><b>3) Pursue a clear goal in networking:</b></p> It may sound strange to set goals for networking, but this approach can be extremely helpful. Once you know where you want to go it is much easier to meet people who can help you along the way. These goals could be, for example, finding a supportive network to share goals and questions, a mentor or other assignments. Do not be afraid to communicate your goals clearly.
<br />
<br /><p><b>4) Stay in touch:</b></p> To get the most out of networking, stay in touch after you´ve shared your information. It is best not to wait too long for this, but send a short message the next day, in which you can continue the conversation and possibly arrange the first meeting. So-called follow-ups are often more effective than you might think! You will be remembered as a professional network expert while showing your fellow participant that you are serious.
<br />
<br /><p><b>5) Work in a coworking space:</b></p> In coworking spaces, you will meet many interesting people from different industries. By sharing an office with other freelancers, your network often organically expands.
<br />
<br /><p><b>6) Keep in touch with former colleagues and clients:</b></p> When you start freelancing, it is advisable to keep in touch with former colleagues from employment relationships. Your ex-colleagues already know you and your professional qualifications, which can be a great advantage for you. Invite your former colleagues to become part of your LinkedIn network and follow what they are up to.
<br />
<br /><p><b>7) Be prepared for opportunities:</b></p> Perhaps you know the saying Happiness happens when preparation meets opportunity. If you get an opportunity to spend some time with someone who could positively influence your career, you shouldn´t skip it. Always be clear about your goals and prepare a summary of what you do and why you are so good at it. Then, if you get the chance to impress someone, you can do so.
<br />
<br /><p><b>8) Give speeches and run workshops:</b></p> Prove your authority and professional competence by giving lectures and workshops on topics that you master. This is the best way to gradually build up a positive reputation as an expert in your field, thereby increasing your chances of attracting new clients. Do not be afraid to post articles and share posts on LinkedIn.</p>]]></description>
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                    <title>60 HKD or 2300 HKD per hour? New study from Freelancing.hk about the rates of freelancers</title>
                    <link>https://www.freelancing.hk/nl/128%E2%86%9260-HKD-or-2300-HKD-per-hour?-New-study-from-Freelancing.hk-about-the-rates-of-freelancers</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/12860-HKD-or-2300-HKD-per-hour?-New-study-from-Freelancing.hk-about-the-rates-of-freelancers><img src=https://www.freelancing.hk/images/newsletter/60-HKD-or-2300-HKD-per-hour-New-study-from-Freelancinghk-about-the-rates-of-freelancers-128hk.jpg alt=60 HKD or 2300 HKD per hour? New study from Freelancing.hk about the rates of freelancers title=60 HKD or 2300 HKD per hour? New study from Freelancing.hk about the rates of freelancers width=250 height=188 style=max-width:250px; height:auto; /></a><p>The current hourly rate analysis of freelancers from nine different categories listed on Freelancing.hk has just been released. And the conclusion? An hourly rate comparison is always worthwhile! 
<br />
<br />On average, a freelance service provider costs HKD 448 per hour. A comparison of different service providers is always worthwhile when deciding who to work with. This is important as hourly rates do not only depend on the service and the service provider’s qualification. Other factors also play a role, such as gender and the age of the service provider, amongst others that we will discuss.
<br />
<br />Surprisingly, even the hourly rates of comparable freelancers can differ by more than a factor of two. Additionally, some freelancers even charge different hourly rates to their clients. Many factors are considered, including the client themselves, the scope of the project and their personal interest. The selection amongst equally qualified service providers can therefore save an average of 30 per cent in costs.
<br />
<br />Let´s discuss the influencing factors on the hourly rate and examine them in more detail. 
<br />
<br />As expected, remuneration depends strongly on the type of service. On average, a freelancer in the language category charges HKD 199 HKD per hour while a consultant charges HKD 776 per hour. Predictably, services requiring academic qualifications are better remunerated. Interestingly enough, the ability to deal with people is paid at a higher rate than pure professional knowledge. Thus engineers at average charge HKD 396, while it is HKD 897 per hour for project managers.
<br />
<br />The age of the service provider also plays a role. Older service providers are generally more experienced and are, on average, two times as expensive as younger professionals. The average 18 to 29 year old charges a rate of HKD 364, while for those over 50 years old, the average is HKD 689.
<br />
<br />Gender has only a small influence on the requested hourly rates. Although men request an average of  HKD 493, which is more than women at HKD 349, this seems to be due to the fact that women are more strongly represented in the less well-paid services. For example, 60 per cent of all language providers are female, while only 12 per cent of business consultants are women.
<br />
<br />Within a service category, the differences in remuneration are therefore small. For example; female accountants with an average rate of  HKD 200, charge slightly less than their male counterparts - an average of HKD 270.
<br />
<br />Pricing on the basis of clear market criteria is only partially happening in Hong Kong. For example, very different prices are paid for comparable services without there being any qualitative reason for the disparity. We found that hourly rates vary widely within a type of service - there are consultants, for example, from HKD 310 to HKD 2340 per hour. Interestingly, this range also applies to comparable qualifications and experiences. Thus, when we compare consultants with 10 years of experience and similar skills, the hourly rates can spread between HKD 470 to  HKD 1170.
<br />
<br />A lack of market transparency may likely be a contributing factor for the large spread of hourly rates. Both suppliers and customers are often poorly informed because they know only a few market participants. With the growing importance of electronic marketplaces in Hong Kong, however, the information deficit is shrinking. Thus the service providers listed at Freelancing.hk often orient themselves according to the hourly rates of fellow providers. Flexibility in determining the hourly rate is surprisingly high for many freelancers. If service providers discover that they are rarely selected, they often reduce their prices by up to 30 per cent. Likewise, service providers who are in high demand in the marketplace often significantly increase their hourly rates significantly as a result.
<br />
<br />However, there is often more than just one hourly rate for a specific expert. Depending on the customer and sales channel, some specialists charge different hourly rates. In individual cases, the hourly rates that can be found on the freelancer´s website are twice as high as those listed on Freelancing.hk.
<br />
<br />It is therefore worthwhile for companies to compare the skills and hourly rates of freelancers. As our statistically selected samples showed, one saves on average, 30 per cent if the cheapest service provider is selected out of five instead of resorting to the first one available. In addition, a larger pool often leads to the discovery of the most suitable expert. The classical way to compare providers is to ask for quotes from several service providers. While this process is time-consuming for both requesters and providers, this selection can now take place in a few minutes thanks to the existing internet marketplaces. Therefore, there is no longer any reason to not compare the freelancers and their offers before making an informed decision.
<br />
<br /><a class=titel href=https://www.freelancing.hk/nl/128%E2%86%9260-HKD-or-2300-HKD-per-hour?-New-study-from-Freelancing.hk-about-the-rates-of-freelancers><img src=https://www.freelancing.hk/images/newsletter/60-HKD-or-2300-HKD-per-hour-New-study-from-Freelancinghk-about-the-rates-of-freelancers-128hk.png alt=60 HKD or 2300 HKD per hour? New study from Freelancing.hk about the rates of freelancers title=60 HKD or 2300 HKD per hour? New study from Freelancing.hk about the rates of freelancers style=float:left;width=450 height=361 style=max-width:350px; height:auto; /></a</p>]]></description>
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                    <title>Freelancer article: Building up a full-fledged controlling system</title>
                    <link>https://www.freelancing.hk/nl/128%E2%86%92Freelancer-article:-Building-up-a-full-fledged-controlling-system</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/128Freelancer-article:-Building-up-a-full-fledged-controlling-system><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Building-up-a-full-fledged-controlling-system-128hk.jpg alt=Freelancer article: Building up a full-fledged controlling system title=Freelancer article: Building up a full-fledged controlling system width=250 height=255 style=max-width:250px; height:auto; /></a><p>Registered service providers can present themselves with a short article in the Freelancing.HK-News. In this issue, we present you a freelancer who is expertise in financial and also a certified accountant.
<br />___
<br /><i>
<br />My focus is on sustainable profitability increase in small and medium-sized enterprises. In the course of more than twenty years of independent work as an accountant, I have specialized in cost monitoring, cost reduction and thus increasing the profitability of small and medium-sized companies in connection with the preparation of accounts.
<br />
<br />By setting up a full-fledged controlling system and integrating it into the processing system of the accounting (strategic accounting), I can save you the otherwise usual additional costs for independent controlling systems, since the necessary controlling data is provided directly via the accounting. The running costs for such a strategic accounting system require only a small additional expense compared to conventional accounting.
<br />___</i></p>]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/128%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[The management of a company had a flagpole erected in front of the company building. They are very proud of it and want to write about it in the company newsletter. However, nobody knows how high the pole is. Therefore the managers try to measure the height with a yardstick. However, none of the managers can reach the top. Even though they try different methods, like standing on each other’s shoulders, nobody is able to measure the length of this impressive flagpole.
<br />
<br />A freelance engineer comes along, takes down the flagpole, puts it on the meadow, measures, says: “The flagpole is exactly 7.58 meters long” and walks away.
<br />
<br />As soon as he has disappeared, one of the managers says: “Typical of an engineer! We wanted to know how high the pole is and he told us the length! Such a person could never rise to the top management like us”.]]></description>
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                    <title>Freelancing.HK-News 69</title>
                    <link>https://www.freelancing.hk/nl/129%E2%86%92Freelancing.HK-News-69</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-0121-129hk.jpg alt=Freelancing.HK-News 01/21 title=Freelancing.HK-News 01/21 width=250 height=293 /><p><b>Dear readers,</b></p>
<br />
<br />Even though the job situation remains difficult for many freelancers and contractors, we hope that with the New Year, it will be better. In this issue, we have looked back on how the coronavirus affected business life in Hong Kong.
<br />
<br />Following that, we will answer a query about why professional project brokers are not allowed to post requests on our platform. Thereafter, a coaching client describes to us how a freelancer (that he found via us) ensured he was prepared for his new professional challenges. 
<br />
<br />Last but not least, allow us to brighten up your day with our freelancer joke which is about a corporate executive who makes his decisions in a mountain hut.
<br />
<br />I hope you enjoy reading this news and enjoy your winter barbecues. As always, I wish you success in business!
<br />
<br />Rainer Kurz]]></description>
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                    <title>Freelancing.hk looks back on how the coronavirus affected business life in Hong Kong</title>
                    <link>https://www.freelancing.hk/nl/129%E2%86%92Freelancing.hk-looks-back-on-how-the-coronavirus-affected-business-life-in-Hong-Kong</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/129%E2%86%92Freelancing.hk-looks-back-on-how-the-coronavirus-affected-business-life-in-Hong-Kong><img src=https://www.freelancing.hk/images/newsletter/Freelancinghk-looks-back-on-how-the-coronavirus-affected-business-life-in-Hong-Kong-129hk.jpg alt=Freelancing.hk looks back on how the coronavirus affected business life in Hong Kong title=Freelancing.hk looks back on how the coronavirus affected business life in Hong Kong width=250 height=327 style=max-width:250px; height:auto; /></a><p>We have moved into 2021, with most of last year taken up by adjusting to the new normal. Even though it was a bad year for restaurants and retailers, on the contrary, it was a good year for takeaway platforms, e-commerce and encouraged many businesses to move online.
<br />
<br />Daily lives of people from Hong Kong were turned upside down for virtually the entirety of 2020 as COVID-19 raged across the globe, infecting over 8,500 people in the city, and killing more than 135. Everything such as shopping, dining, going to work and travelling, attending public gatherings, church services, weddings and funerals had to be adjusted to the ongoing health crisis and the new normal.
<br />
<br />When the pandemic had surrounded the city in late January 2020, as a precaution, the government asked 176,000 civil servants to work from home. After that, the private sector also followed and implemented the same approach. Of course, some people have misused the given opportunity and left their homes despite being requested otherwise. For instance, some Hang Seng Bank staff were caught on social media sneaking out for a bit of fresh air.
<br />
<br />For freelancers, this unprecedented situation has brought with it new opportunities. Many employees were forced to resign from their jobs as they did not want to risk leaving their home and going back to the office every day. In turn, this forced companies to outsource expertise from many freelancers. In terms of newcomer freelancer profiles, there is an increase up to 15 per cent according to Freelancing.hk.</p>]]></description>
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                    <title>Tips: Starting as a freelancer on part time basis</title>
                    <link>https://www.freelancing.hk/nl/129%E2%86%92Tips:-Starting-as-a-freelancer-on-part-time-basis</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/129%E2%86%92Tips:-Starting-as-a-freelancer-on-part-time-basis><img src=https://www.freelancing.hk/images/newsletter/Tips-Starting-as-a-freelancer-on-part-time-basis-129hk.jpg alt=Tips: Starting as a freelancer on part time basis title=Tips: Starting as a freelancer on part time basis width=250 height=375 style=max-width:250px; height:auto; /></a><p>Although freelancers often only need a small starting capital for the implementation of their business, the first step into self-employment is always risky. The risks are, for example, the workload, acquisition costs, lack of capital reserves and inability to make payments on time.
<br />
<br />If this risk is too much to take in one go, one can also try starting self-employment step-by-step in order to minimise this gamble. After all, no one is obligated to plunge head over heels into cold water!
<br />
<br />Being self-employed on the side means slowly approaching your own independence without the fear that you will not be able to pay the rent. Becoming self-employed while keeping your current job is particularly suitable for people who attach great importance to financial planning and security. After all, employment can still be terminated as soon as the appointment list has been filled. Starting self-employment on a part-time basis is also a good way to find out whether you feel comfortable in the lifestyle of a freelancer.
<br />
<br />In the beginning, stage, since you are not yet dependent on the income from self-employment, you can also take care of the necessary administrative tasks more easily, from visiting the tax consultant to creating your own website. The part-time self-employment is, therefore, a good way to try yourself out in the entrepreneurial role and to achieve initial success without too much pressure and a good prerequisite for long-term success.</p>]]></description>
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                    <title>Question of the month: Why do we not send enquiries from professional project brokers?</title>
                    <link>https://www.freelancing.hk/nl/129%E2%86%92Question-of-the-month:-Why-do-we-not-send-enquiries-from-professional-project-brokers?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/129%E2%86%92Question-of-the-month:-Why-do-we-not-send-enquiries-from-professional-project-brokers?><img src=https://www.freelancing.hk/images/newsletter/Question-of-the-month-Why-do-we-not-send-enquiries-from-professional-project-brokers-129hk.jpg alt=Question of the month: Why do we not send enquiries from professional project brokers? title=Question of the month: Why do we not send enquiries from professional project brokers? width=200 height=200 style=max-width:200px; height:auto; /></a><p>In the past, freelancers have complained about introductions with professional project brokers. Less than 10 per cent of their enquiries lead to a project, which is well below our success rate of 37 per cent. Many project brokers are also in the habit of negotiating for lower hourly rates in order to increase their own profit margin. Since the freelancers pay the introduction fee with us, most of them do not want an introduction to other project brokers and subcontractors.
<br />
<br />Having said that, project brokers who are genuinely interested in an introduction with a freelancer at Freelancing.hk can, however, bear the introduction fee in place of the freelancer. The introduction fee is two-hourly freelancer rates.</p>]]></description>
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                    <title>Freelancer article: Coaching for job success</title>
                    <link>https://www.freelancing.hk/nl/129%E2%86%92Freelancer-article:-Coaching-for-job-success</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/129%E2%86%92Freelancer-article:-Coaching-for-job-success><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Coaching-for-job-success-129hk.jpg alt=Freelancer article: Coaching for job success title=Freelancer article: Coaching for job success width=250 height=153 style=max-width:250px; height:auto; /></a><p>Normally our freelancers introduce themselves in a short article. This time, however, we have a contribution from our client who has been introduced to one of the freelancers in the trainer category within the Freelancing.hk-Group. Our trainer is specialised in training, coaching, time management and job applications.
<br /><i>______ 
<br />
<br />After 15 years of working for the same company, I stumbled across a job advertisement that eventually motivated me to apply. However, my last application was a long time ago, so I had difficulties preparing convincing application documents within a few days, especially since the application should also be in line with current practice. Then I came across the Freelancing.hk group in which I was able to contact a trainer in a very short time.
<br />
<br />This freelancer, who specialises in the preparation of application documents, was able to work out the most suitable application documents with me immediately. Thus I received an invitation for an interview only 5 days after sending my application. We used the remaining days to develop a strategy to master the job interview. With success! This is how the Freelancing.hk group has helped me to reach new shores.
<br />______</i></p>]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/129%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[Two chairmen of the board of directors meet to discuss the company... 
<br />
<br />The crisis is putting our company under enormous pressure. I have a very critical decision to make that will determine the future of the company. I will lock myself up in my mountain hut alone on this weekend to think intensively about which freelancer I want to entrust this decision to.]]></description>
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                    <title>Freelancing.HK-News 70</title>
                    <link>https://www.freelancing.hk/nl/130%E2%86%92Freelancing.HK-News-70</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-042021-130hk.jpg alt=Freelancing.HK-News 04/2021 title=Freelancing.HK-News 04/2021 width=250 height=293 /><p><b>Dear readers,</b></p>
<br />
<br />In this issue of Freelancing.HK-News, we will publish our recent study on top-earning freelancer jobs in Hong Kong. 
<br />
<br />Following that, we will answer an important financial query - are freelancers who are registered at Freelancing.HK likely to lose money if they do not get any introductions? Additionally, our guest writer will share some tips on what small businesses should keep in mind so they are not wasting their money on marketing. 
<br />
<br />In our freelancer article, a freelancer explains how to avoid mistakes when choosing software products and the freelancer joke at the end is about a frustrated project manager who needs to tell his client about an unfortunate failed project.
<br />
<br />Despite the ongoing Corona crisis, I wish you a lot of fun reading and of course, as always, success in business!
<br />
<br />Rainer Kurz]]></description>
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                    <title>Top earning freelance jobs of 2021</title>
                    <link>https://www.freelancing.hk/nl/130%E2%86%92Top-earning-freelance-jobs-of-2021</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/130%E2%86%92Top-earning-freelance-jobs-of-2021><img src=https://www.freelancing.hk/images/newsletter/Top-earning-freelance-jobs-of-2021-130hk.png alt=Top earning freelance jobs of 2021 title=Top earning freelance jobs of 2021 width=250 height=336 style=max-width:250px; height:auto; /></a><p>One of the few positive things that the COVID-19 pandemic has brought to the professional environment is the implementation of flexibility in the workplace. The pandemic forced companies, small and large, to adopt remote-working. At the same time, It has also allowed new freelance jobs to emerge. As a result, there was a 22 per cent increase in freelance earnings in 2020 compared to that of 2019, according to CNBC. Inspired by this significant increase, the Freelancing.HK team has researched the latest reports to find out the most popular and profitable categories for 2021. 
<br />
<br />Our latest research involved a detailed analysis of our full freelancer database. According to the analysis, thirteen categories have been identified as the key areas where businesses are looking for the most freelancers.</p>]]></description>
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                    <title>Question of the month: Will I lose money if I do not get an introduction at Freelancing.HK</title>
                    <link>https://www.freelancing.hk/nl/130%E2%86%92Question-of-the-month:-Will-I-lose-money-if-I-do-not-get-an-introduction-at-Freelancing.HK</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/130%E2%86%92Question-of-the-month:-Will-I-lose-money-if-I-do-not-get-an-introduction-at-Freelancing.HK><img src=https://www.freelancing.hk/images/newsletter/Question-of-the-month-Will-I-lose-money-if-I-do-not-get-an-introduction-at-FreelancingHK-130hk.jpg alt=Question of the month: Will I lose money if I do not get an introduction at Freelancing.HK title=Question of the month: Will I lose money if I do not get an introduction at Freelancing.HK width=150 height=150 style=max-width:150px; height:auto; /></a><p>In short - no. On average, freelancers receive six introductions per year, whereby the frequency depends on the individual freelancer profile. In the profiles of the individual freelancers, you can see directly how often they have been introduced.
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<br />Even if freelancers are never introduced to a client, they do not run any financial risk by registering. This is because Freelancing.HK does not charge monthly fees, but only fixed fees per introduction.</p>]]></description>
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                    <title>Guest Article: 5 ways small businesses waste money on marketing</title>
                    <link>https://www.freelancing.hk/nl/130%E2%86%92Guest-Article:-5-ways-small-businesses-waste-money-on-marketing</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/130%E2%86%92Guest-Article:-5-ways-small-businesses-waste-money-on-marketing><img src=https://www.freelancing.hk/images/newsletter/Guest-Article-5-ways-small-businesses-waste-money-on-marketing-130hk.jpg alt=Guest Article: 5 ways small businesses waste money on marketing title=Guest Article: 5 ways small businesses waste money on marketing width=250 height=188 style=max-width:250px; height:auto; /></a><p><i>From Bert Logan</i>
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<br />Small businesses waste an enormous amount of money on marketing. People have to make mistakes to learn and more often than not, small business owners are not qualified in the same way as most larger corporation owners. We are here to help, these are our five ways small businesses waste money on marketing.
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<br /><p><b>Target advertising</b></p>
<br />Using <a href=https://ads.google.com/intl/en_gb/getstarted/?subid=gb-en-ha-aw-bk-c-bau!o3~Cj0KCQiAgomBBhDXARIsAFNyUqM-vE-6cvc8h2Ww5F3khzqNGrwI1_Q5A3HSdiU02u-3nKtkGxxURU0aAnRTEALw_wcB~57516923895~kwd-24768726553~1485447488~284240860796utm_source=awutm_medium=hautm_campaign=gb-en-ha-aw-bk-c-bau!o3~Cj0KCQiAgomBBhDXARIsAFNyUqM-vE-6cvc8h2Ww5F3khzqNGrwI1_Q5A3HSdiU02u-3nKtkGxxURU0aAnRTEALw_wcB~57516923895~kwd-24768726553~1485447488~284240860796gclid=Cj0KCQiAgomBBhDXARIsAFNyUqM-vE-6cvc8h2Ww5F3khzqNGrwI1_Q5A3HSdiU02u-3nKtkGxxURU0aAnRTEALw_wcBgclsrc=aw.ds target=_blank>targeted advertising</a> can be an excellent way to make money. However, this method is best used once you are a more established business with a good following on social media and a constant stream of content passing through your site. If you do not have these two things, the algorithms can be detrimental and not target many people at all when you send out the adverts.
<br /> 
<br />It is also key that you do not shoot yourself in the foot when using targeted ads and over target them. If you select too many options you can end up limiting your customer base, so the adverts only go out to a select few people. Make sure you double-check the search area. One major mistake that small businesses make is selecting only their local area to target with a limited age range and one gender. With these three things together, the reach will be so small that you might as well have not advertised at all.
<br /> 
<br /><p><b>Giving up too early</b></p>
<br />Many small businesses expect to get everything given to them straight away, make 100 sales in their first week and have customers clamouring to buy from them. In reality, this is almost always not the case. A business and a customer base take time to build. Owners of small businesses need to be aware of this and not get complacent as they might lose not just a bit of money but the whole potential of their business.
<br /> 
<br /><p><b>Paying for expensive branding</b></p>
<br />Why should you pay for branding that you can get for free? There are so many great design apps, tools and <a href=https://logocreator.io/ target=_blank>options</a> out there. Nowadays, a small business does not have to spend any money on branding other than to get assets printed out. Do all your designs yourself. You don´t have to be Caravaggio either, most of the free-to-use tools are designed to be simple to use for everyone. Online logo creators can be an excellent way of getting started. Using these you can design and create as many different logos as you want for free. You can get customers involved in choosing and designing your logo and you can always revise the design later.
<br /> 
<br /><p><b>Not knowing how to track</b></p>
<br />Small businesses usually – always, do not bother tracking their progression right away. This is a big mistake and can cause you to lose a lot of money. There are many apps you can use to track your business. You should track sales, marketing and advertising. Look at what is doing well in your business and what is not. Track your customers and see who is buying your products and interacting with you on social media. <a href=https://mailchimp.com/?ds_rl=1276838gclid=Cj0KCQiAgomBBhDXARIsAFNyUqNhsNzPdbZ4NplQyuONeSS29J-_iRhqX-NtpAbcg1bCuGZ2xdtKokMaAvThEALw_wcBgclsrc=aw.ds target=_blank>Keep eye on your emails</a>, estimates and invoices. You want to be omniscient and see into every little corner of your business, track its progression and make sure it is working for you.
<br /> 
<br /><p><b>Not knowing when to change</b></p>
<br />Many small businesses do not see the bumps in the road before they hit them. This is something you learn over time and through trial and error. However, if you track your business, you will start to see things more clearly. Do some <a href=https://www.capterra.com/sem-compare/market-research-software?gclid=Cj0KCQiAgomBBhDXARIsAFNyUqM8uQiVfhpeIIObwqwQjlZ5V7UqhX6Z7akD7mH5THjLhfsZs1LlYjgaAt9mEALw_wcB target=_blank>research on other businesses</a>too, or if you have friends who have been running one for longer than you, take them for a few coffees and have a chat about the mistakes they made along the way. See whether you can help each other out with things and always remember that if you organically collaborate, you will find you get much further in life.
<br /> 
<br />Remember that you are the superhero to your own destiny, make life easy on yourself, and plan ahead before you dive in. You will find that you can save thousands in the long run.</p>]]></description>
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                    <title>Freelancer article: Avoiding mistakes when choosing a software</title>
                    <link>https://www.freelancing.hk/nl/130%E2%86%92Freelancer-article:-Avoiding-mistakes-when-choosing-a-software</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/130%E2%86%92Freelancer-article:-Avoiding-mistakes-when-choosing-a-software><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Avoiding-mistakes-when-choosing-a-software-130hk.jpg alt=Freelancer article: Avoiding mistakes when choosing a software title=Freelancer article: Avoiding mistakes when choosing a software width=200 height=133 style=max-width:200px; height:auto; /></a><p>Registered service providers can present themselves with a short article in the Freelancing.HK-News. In this issue, we present you with a freelancer who is an expert in information technology strategy.
<br /><i>___
<br />
<br />According to a recent study, more than half of all IT projects fail. The reasons for this are manifold. As an expert for ERP/PPS systems, I, therefore, accompany and support small and medium-sized enterprises in business process optimisation, neutral IT-supported selection and introduction of comprehensive information systems as well as the integration of IT security internally and externally.
<br />
<br />My particular advantage, apart from my extensive experience, is the IT-supported approach. The use of neutral questionnaires guarantees absolute neutrality. The database, developed and maintained by independent experts, includes over 600 providers with over 500 software solutions.
<br />
<br />Using a 6-step method, I find the most suitable system for my client’s requirements at the lowest possible cost. Due to my experience and approach, the typical errors that normally occur in such a selection process are eliminated.
<br />___</i></p>]]></description>
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                    <title>Freelancer joke of the month: A quick project start-up</title>
                    <link>https://www.freelancing.hk/nl/130%E2%86%92Freelancer-joke-of-the-month:-A-quick-project-start-up</link>
                    <description><![CDATA[The client is concerned about the level of investment required for the planned transformation project and asks his management consultant, What could we achieve with less than the investment you calculated?
<br /> 
<br />The consultant responds, The project would not achieve any of the goals, the people involved would be frustrated, the employees would join the competition and the industry would laugh at us. Moreover, previous investments would be completely lost!.
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<br />The client: And when could you possibly start the project? says the client.
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<br />To which the consultant replies, I think we already started!]]></description>
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                    <title>Freelancing.HK-News 71</title>
                    <link>https://www.freelancing.hk/nl/131%E2%86%92Freelancing.HK-News-71</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-052021-131hk.jpg alt=Freelancing.HK-News 05/2021 title=Freelancing.HK-News 05/2021 width=250 height=293 /><p><b>Dear readers,</b></p>
<br />
<br />In the latest issue of Freelancing.HK-News, we will publish a study about the biggest challenges freelancers face in Hong Kong.
<br />
<br />Following on from this, we will provide you with tips to improve your communication with clients by asking better questions. Next, our guest writer will share some guidance on how to create effective (and affordable) promotional video campaigns.
<br />
<br />In our freelancer article, a freelancer shows us how professional performance recording is implemented in companies and our joke at the end is about a freelancer who charges his hours particularly generously.
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<br />As always, I hope you enjoy reading this issue and, of course, I hope you do good business!
<br />
<br />Rainer Kurz]]></description>
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                    <title>The biggest challenges freelancers face in Hong Kong</title>
                    <link>https://www.freelancing.hk/nl/131%E2%86%92The-biggest-challenges-freelancers-face-in-Hong-Kong</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/131%E2%86%92The-biggest-challenges-freelancers-face-in-Hong-Kong><img src=https://www.freelancing.hk/images/newsletter/The-biggest-challenges-freelancers-face-in-Hong-Kong-131hk.png alt=The biggest challenges freelancers face in Hong Kong title=The biggest challenges freelancers face in Hong Kong width=500 height=317 style=max-width:500px; height:auto; /></a><p>Although freelancing provides a fair bit of freedom from the “rules” of a traditional job, there are still a lot of significant challenges freelancers face on a regular basis. A new study by <a href=https://www.skynova.com/blog/overview-of-invoicing target=_blank>Skynova, ‘Overview of Invoicing: Exploring Invoicing Habits and Woes of 1,000 Freelancers’,</a> has revealed exactly what these challenges can be.
<br />
<br />The biggest challenge that freelancers face is meeting unrealistic demands. Over 43 per cent of respondents labelled it as their most significant obstacle. Fighting to win new business closely followed with 43.5 per cent.  According to the participants, new business is their biggest challenge, which may only get harder since the demand for freelancing has increased in Hong Kong.
<br />
<br />Many of the other challenges are embedded in the model of freelancing: Ensuring on-time payment (40.4 per cent), having to do it all (35.5 per cent), distractions (27.4 per cent), long hours (25.0 per cent), loneliness (22.8 per cent), and not having coworkers (22.4 per cent).
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<br />Almost a quarter of all freelancers (23.3 per cent) face the problem of people thinking they are unemployed. While freelancing can be a type of work that people do in between jobs, it is increasingly becoming a full-time career for tens of millions of people around the world. With flexible working becoming more mainstream, full-time freelancing is no longer considered out of the norm.</p>]]></description>
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                    <title>Guest Article: How to create effective (and affordable) promo video campaigns</title>
                    <link>https://www.freelancing.hk/nl/131%E2%86%92Guest-Article:-How-to-create-effective-(and-affordable)-promo-video-campaigns</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/131%E2%86%92Guest-Article:-How-to-create-effective-(and-affordable)-promo-video-campaigns><img src=https://www.freelancing.hk/images/newsletter/Guest-Article-How-to-create-effective-(and-affordable)-promo-video-campaigns-131hk.jpg alt=Guest Article: How to create effective (and affordable) promo video campaigns title=Guest Article: How to create effective (and affordable) promo video campaigns width=250 height=375 style=max-width:250px; height:auto; /></a><p><i>From Sara Woods</i>
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<br />Today, video is the most popular media consumed on the internet. Every second, roughly one million minutes or <a href=https://www.wordstream.com/blog/ws/2017/03/08/video-marketing-statistics target=_blank>17,000 hours of video are uploaded online</a>. In other words, if your brand is not creating and sharing videos, you are missing out on a massive opportunity to connect with your target audience in Hong Kong. Below, we have outlined a few of the most important things to keep in mind when creating effective and engaging promotional video campaigns.
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<br /><p><b>Keep it to the point</b></p>
<br />
<br />This is probably the most critical part of creating video-based material to maximize conversions. Surveys indicate that people are becoming more impatient with online content, with their attention spans reducing.  Therefore, engagement levels decrease dramatically as video length increases. Fewer customers will hang around if you wait too long to get to the point. So pay attention to these critical numbers. For better conversion rates, keep your videos between <a href=https://www.crazyegg.com/blog/optimize-videos/ target=_blank>1 to 2 minutes in length at most</a>. 
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<br /><p><b>Optimize The Size And Placement Of Your Video</b></p>
<br />
<br />When it comes to video content, every detail matters. You cannot just throw together a video and expect conversions to come flooding in. Video format, placement, and dimensions can influence conversion rates. If you are placing your video on a landing page, make sure to place it near the top of the page for the best results. Your promo videos should always be above the fold or right before the page gets too long for the screen. Your visitors will then be warmed up with a catchy video before jumping into any written materials that you might include later on. <a href=https://blog.nextinymarketing.com/optimizing-video-marketing-metrics target=_blank>Video dimensions are also important</a> in determining the number of plays and conversions. A width of 401-600 pixels is most effective at generating more views. The ideal video height is between 301 and 450 pixels. If you want more views and engagement, optimization is essential. In turn, if you can increase your number of views, you have a good chance of increasing your conversion rates!
<br />
<br /><p><b>Create an engaging script</b></p>
<br />
<br />The first step in making a compelling promo video is <a href=https://promo.com/blog/how-to-write-a-video-script target=_blank>writing a video script</a> that informs and engages your audience. This can be completed either by yourself or within your team to help save on costs. Or, you can hire a freelancer! You will need a video script that speaks to your target audience. Thankfully, you can create a script using your current landing pages as a starting point and then honing in on any key points. As it is, your landing pages should already flow somewhat like a script. Therefore, your landing pages already hold the keys to creating a compelling promo video.
<br />
<br /><p><b>Speak to your target audience</b></p>
<br />
<br />The next move is to decide which type of video style is appropriate for your target market in Hong Kong. The trick is to know your audience and what they want to see. To learn this, you can conduct a simple competitor analysis or look for the top companies in your industry and see what kinds of promo videos they´re creating. Do not forget to include branding, such as your company name, logo, and <a href=https://businesscards.co/ target=_blank>digital business card</a> watermarked into your video.  
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<br /><p><b>Low cost and effective promo videos</b></p>
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<br />Major brands like Coca-Cola and Nike often spend thousands of dollars creating their promo videos and marketing materials. But content creation does not necessarily need to be expensive to create persuasive video content for your brand.
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<br />Depending on your needs, freelance sites such as Freelancing.hk is a perfect place to find skilled film animators and graphic designers to help you out!</p>]]></description>
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                    <title>Ask better questions for improved client communication</title>
                    <link>https://www.freelancing.hk/nl/131%E2%86%92Ask-better-questions-for-improved-client-communication</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/131%E2%86%92Ask-better-questions-for-improved-client-communication><img src=https://www.freelancing.hk/images/newsletter/Ask-better-questions-for-improved-client-communication-131hk.jpg alt=Ask better questions for improved client communication title=Ask better questions for improved client communication width=250 height=167 style=max-width:250px; height:auto; /></a><p>Do you know why customers would prefer to stay away from salespeople? It often happens to us (and we certainly believe many of you too) when entering a store. We do all can to avoid the salespeople in the store. Even if we are sometimes looking for something specific, we do not want to be advised by a seller. Unfortunately, sellers still have the reputation of being forceful hard-selling salespeople, for it is widely believed that sellers do not act in clients’ best interests, but in those of their own.
<br />
<br />A few weeks ago a colleague of ours asked his client about their level of satisfaction with the service of a freelancer that they requested. The client wanted to express their displeasure but held back and only commented briefly, The freelancer did not want to be involved with my ideas for building my house. For some context, the freelancer was an architect. 
<br />
<br />Often businesses, freelancers and service providers make the mistake of believing that the customer knows a lot less than they do. They do not let customers have their say, both to impress customers, as well as to inform and train them.
<br />
<br />In the world that we live in today, it is no secret that customers make use of the Internet and many other sources to gain knowledge. Some customers could be even more aware and informed than “the seller in the store” (freelancers and other service providers). They certainly are more aware of their needs.
<br />
<br />Especially with important projects such as building a house, most customers spend a lot of time choosing the location (transport links, leisure options, neighbourhood, etc.), design (environmental compatibility, energy efficiency, comfort, etc.), material and much more. In most cases, customers already have an exact idea of ​​what their house should look like when they engage an architect. And unless a freelancer or service provider knows what customers think about a product they will not be able to respond effectively to customers.
<br />
<br />As a result, one of the most important tips in better client communication is to use questioning techniques rather than close-ended techniques. This means more insightful questions, which cannot be simplified with ‘yes’ or ‘no’, and usually require more elaborate replies.
<br />
<br />Amongst the plethora of open-ended questions, there are two questions that we believe to be more important and more significant than other forms of questions.
<br />
<br />The first question is: ‘Why?’. More often than not, customers have not fully thought through their reasons behind a particular decision. If you, as an expert, ask them specifically about this, you will learn the reasons, goals and motives for this decision which can better inform the service you provide.
<br />
<br />Let us take the case of an architect as an example. As specialists in their field, they could chat with customers about many things, such as the environmental compatibility and energy efficiency of the materials used. But the customer may not want to hear that because they have already made their selection. But if the architect asks why they prefer this particular material they could then learn the reasons for their choice. And if their answer is not enough (like an answer such as, ‘This material is better because of its energy efficiency’) - then you can always say: ‘Would you please tell me more about it?’
<br />
<br />The second type of question that I recommend for customer discussions is: ‘What else?’. This type of question is just as important as the first question. It allows you to extract more information from your customer. It actually builds on the first question. With this question, you will learn more and more about the motives and goals of the customer and can position your answers and your arguments accordingly.
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<br />Do you have more tips on how to communicate more effectively with customers in Hong Kong? We would love to hear from you!</p>]]></description>
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                    <title>Freelancer article: Efficient recording of care services</title>
                    <link>https://www.freelancing.hk/nl/131%E2%86%92Freelancer-article:-Efficient-recording-of-care-services</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/131%E2%86%92Freelancer-article:-Efficient-recording-of-care-services><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Efficient-recording-of-care-services-131hk.jpg alt=Freelancer article: Efficient recording of care services title=Freelancer article: Efficient recording of care services width=250 height=167 style=max-width:250px; height:auto; /></a><p>Registered service providers can present themselves with a short article in the Freelancing.HK-News. In this issue, we present you with a consultant who is specialised in the recording of care services.
<br />___
<br />
<br /><i>I have specialised in the ´recording of care services´. Thus, I accompany and advise outpatient care services and inpatient care facilities and support their establishment and further development of quality management and risk minimisation.
<br />
<br />Care institutions are among the companies that are busy with day-to-day business and are subject to increasing demands. The dangers for such companies are foreseeable, especially when quality management is incomplete. For example, incorrect classification of those in need of care reduces income and thus the scope for action.
<br />
<br />My professional services are characterised by direct, speedy and active assistance in the field of care documentation. After an as-is analysis of all documents related to care documentation, my clients receive the necessary implementation assistance on site. At the end of the project, the valid requirements are fulfilled and the client returns his room for action.
<br />___</i</p>]]></description>
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                    <title>Freelancer joke of the month: Calculation of hours</title>
                    <link>https://www.freelancing.hk/nl/131%E2%86%92Freelancer-joke-of-the-month:-Calculation-of-hours</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/131%E2%86%92Freelancer-joke-of-the-month:-Calculation-of-hours><img src=https://www.freelancing.hk/images/newsletter/Freelancer-joke-of-the-month-Calculation-of-hours-131hk.png alt=Freelancer joke of the month: Calculation of hours title=Freelancer joke of the month: Calculation of hours width=275 height=182 style=max-width:275px; height:auto; /></a><p>At the gate of heaven stands an electrician, only 35 years old. 
<br />
<br />‘Why did you let me die so young?’ he asks Peter, the gatekeeper, reproachfully. 
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<br />Peter looks in his register and then says, ‘According to the hours you charged your customers, you are 95 years old, so we thought it was time for you now.’</p>]]></description>
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                    <title>Freelancing.HK-News 72</title>
                    <link>https://www.freelancing.hk/nl/132%E2%86%92Freelancing.HK-News-72</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-062021-132hk.jpg alt=Freelancing.HK-News 06/2021 title=Freelancing.HK-News 06/2021 width=250 height=293 /><p><b>Dear readers,</b></p>
<br />
<br />In the latest issue of Freelancing.HK-News, we publish a study that includes the attitude of Hong Kongers towards flexible employment.
<br />
<br />Then, we discuss how important a portrait photo is for finding projects successfully as a freelancer. Following that, our guest writer talks about the influence of remote working on tech salaries during the pandemic. 
<br /> 
<br />In our freelancer article, a freelance graphic designer shows you how a picture can replace 1000 words. Finally, our freelancer jokes about what a computer scientist understands by heaven and hell at the end.
<br /> 
<br />I hope you will enjoy reading this news and I wish you success in business! 
<br /> 
<br />Rainer Kurz]]></description>
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                    <title>Results of flexible working in Hong Kong</title>
                    <link>https://www.freelancing.hk/nl/132%E2%86%92Results-of-flexible-working-in-Hong-Kong</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/132%E2%86%92Results-of-flexible-working-in-Hong-Kong><img src=https://www.freelancing.hk/images/newsletter/Results-of-flexible-working-in-Hong-Kong-132hk.png alt=Results of flexible working in Hong Kong title=Results of flexible working in Hong Kong width=350 height=264 style=max-width:350px; height:auto; /></a><p>A global shift in the nature of employment has given rise to the so-called gig economy, which expands the scope for individuals to give greater control over when, where and for whom they work and it offers employers the flexibility to hire qualifications for specific tasks or certain short-term projects. According to Kelly Services study, the shifting relationship between employees and employers offers a mixture of positivity and negativity for both parties. Few would disagree with the idea that the world of work is undergoing a transformation that leads new business models to emerge, technological developments and changing attitudes towards the way individuals work.
<br /> 
<br />The gig economy, characterized by the prevalence of short-term contracts and small freelance projects as opposed to permanent jobs, has been on the rise for several years and there are many signs that the trend will continue to grow. While freelance or contract work has traditionally been associated primarily with creative professions such as designing, art and video production, today, driven by the internet and cloud technologies that are part of the so-called fourth industrial revolution, the gig and freelance economy encompasses just about any type of work, including senior roles in the financial sector.
<br />
<br />In the study, 9,000 hiring professionals and job candidates aged 20-70 from Australia, Hong Kong, India, Indonesia, Malaysia, New Zealand, Singapore, Thailand and Vietnam were surveyed.
<br />
<br />Hong Kong leads the way when it comes to embracing the concepts of the gig economy. In Hong Kong, banking and finance, retail and IT outsourcing companies continue to be the predominant users of contract staff, while front-line sales, event promoters, back-office roles and IT industries are the industry sectors where contract workers are most in demand.</p>]]></description>
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                    <title>Question of the month: Should my portrait photo appear in the profile?</title>
                    <link>https://www.freelancing.hk/nl/132%E2%86%92Question-of-the-month:-Should-my-portrait-photo-appear-in-the-profile?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/132%E2%86%92Question-of-the-month:-Should-my-portrait-photo-appear-in-the-profile?><img src=https://www.freelancing.hk/images/newsletter/Question-of-the-month-Should-my-portrait-photo-appear-in-the-profile-132hk.png alt=Question of the month: Should my portrait photo appear in the profile? title=Question of the month: Should my portrait photo appear in the profile? width=175 height=156 style=max-width:175px; height:auto; /></a><p>You are free to decide whether your portrait photo should be displayed in your freelancer profile. Experience has shown that a personal photo doubles your chances of being introduced, as enquirers can get a better first impression of you.
<br /> 
<br />When you register, you will be asked whether you would like to upload a picture. Freelancers who are already registered can send us their current photo by email so that we can update their Freelancing.HK profile.</p>]]></description>
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                    <title>Guest Article: How tech salaries are influenced by remote working during the pandemic</title>
                    <link>https://www.freelancing.hk/nl/132%E2%86%92Guest-Article:-How-tech-salaries-are-influenced-by-remote-working-during-the-pandemic</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/132%E2%86%92Guest-Article:-How-tech-salaries-are-influenced-by-remote-working-during-the-pandemic><img src=https://www.freelancing.hk/images/newsletter/Guest-Article-How-tech-salaries-are-influenced-by-remote-working-during-the-pandemic-132hk.jpg alt=Guest Article: How tech salaries are influenced by remote working during the pandemic title=Guest Article: How tech salaries are influenced by remote working during the pandemic width=300 height=200 style=max-width:300px; height:auto; /></a><p><i>From Maria Elena Gonzalez</i>
<br /> 
<br />The pandemic has impacted the economy in many ways, but mostly in the way we work. We have a new normal where most employees work from the comfort of their homes. The decision to switch to remote working was made to prevent employees from catching the virus and spread the disease. However, not all workers live in the same city, which directly affects how companies handle staff payments. 
<br /> 
<br />At first, most company owners thought that people would be less productive when working from home. However, according to Mark Zuckerberg, employee productivity is a lot higher than they expected. This is particularly shocking for companies like Google or Facebook, which created a home-like environment to enjoy working at the office. 
<br /> 
<br />It worked most of the time. Their employees had free transportation, a free cafeteria, and even a dry-cleaning service. This is one of the reasons why many people wanted to work at these companies. And the reason the businesses provided these comforts was to have higher productivity. That is why it is so surprising to see that remote working turns out to be as effective as old methods.
<br /> 
<br />A couple of years ago Aaron Levie, chief executive of business technology at Box, posted on Twitter that the push happening around remote work is as game-changing for the future of tech as the launch of the iPhone.
<br /> 
<br />Now, with a decentralized workforce, how are companies going to handle salaries? Find out below:    
<br /> 
<br /><p><b>Location-based salaries</b></p>
<br /> 
<br />Having a San Francisco salary is excellent. However, the cost of living in San Francisco is not necessarily cheap. So, imagine if you could move to Denver, but keep your Silicon Valley compensation. It sounds like a good plan, right? Well… It is not what tech companies are contemplating. <a href=https://hired.com/blog/highlights/2020-state-of-salaries-report/ target=_blank>According to Hired’s State of The Salary Report</a>, most companies have implemented a new payment system during the coronavirus era: location-based salaries.
<br /> 
<br />This new economic model consists of paying employees based on the city they are currently living in. The reason for this is that each city has a different cost of living. According to the report, a tech worker’s average salary is $155,000 in San Francisco. If that tech professional moves to Denver, his salary would be equivalent to over $220,000, based on Denver’s cost of living.
<br /> 
<br />This is beneficial for most companies based in high-paying areas like New York or San Francisco because they will spend less on salaries. Besides, people could lie about their location, right? But their computer logs would not. Mark Zuckerberg said that Facebook would monitor their employee’s areas to see if they are honest. 
<br /> 
<br />Now, most workers are not happy about this change. According to Hired’s report, 90 per cent of employees said they think they should have the same salary for performing the same job regardless of where they are as remote work.
<br /> 
<br /><p><b>Housing problems</b></p>
<br /> 
<br />For years one of the most challenging parts of living in high-paying cities like New York or San Francisco is housing. Most tech employees living in these cities have higher salaries compared to other cities. However, regardless of how high their wage is, houses and real estate, in general, are costly in the region, so it is hard to afford a home there. 
<br /> 
<br />However, if they can continue having their regular salaries but living in a city with a lower cost of living, it will help them afford a house. That is why most tech workers are planning to move to a different city. 
<br /> 
<br />Although most companies are implementing the location-based salaries model, not all companies have said they would. So those employees whose companies have decided to leave their current salaries can undoubtedly do this. 
<br /> 
<br /><p><b>Companies that have implemented this trend</b></p>
<br /> 
<br />The pandemic situation has created an uncertain environment, so most companies have not stated a permanent decision for remote working and location-based compensation. This is what most companies have said about it:
<br />
<br />Facebook
<br />
<br />Mark Zuckerberg announced in the middle of May that he would implement a remote working system during the rest of the year. He has been one of the first company owners in saying he would pay salaries based on location. 
<br /> 
<br />He recently said: It is clear that Covid has changed a lot about our lives, and that certainly includes the way that most of us work. Coming out of this period, I expect that remote work is going to be a growing trend as well.
<br />
<br />Twitter 
<br />
<br />The San Francisco-based company announced they would be working remotely indefinitely, so they would start to pay employees based on their location. After Dorsey released the announcement of this new method, Google’s search for Twitter Jobs spiked.
<br />
<br />Square
<br />
<br />The payment company, Square, also announced they would implement location-based wages, but they are planning to do remote working in the long term. 
<br /> 
<br />Other companies like Reuters, Amazon, or Microsoft are on the same path. However, big corporations like Apple are not planning to go fully remotely because of the company’s secrecy policies. They are very protective of their data, and they are afraid of any data breach happening due to remote work.
<br /> 
<br /><p><b>Remote learning is possible too</b></p>
<br /> 
<br />Many people are now on their way to switch careers due to this situation. Tech jobs have become more in-demand, and people want to continue being active during the quarantine. If you would like to learn new skills remotely, you can certainly do it. Here are some of the schools that offer online boot camps:
<br />
<br />Thinkful: Thinkful’s online boot camps range from software development to digital marketing and even data science. If you would like to get a one-on-one education, this is the right school for you. 
<br /> 
<br />Flatiron School: Flatiron School has one of the most up-to-date curricula. This school offers programs like UX/UI design, software engineering, and cybersecurity. 
<br /> 
<br />App Academy: If you are interested in web development and cybersecurity, App Academy is the school for you. This institution is focused on employment and offers career guidance as well.</p>]]></description>
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                    <title>Freelancer article: A picture is worth a thousand words</title>
                    <link>https://www.freelancing.hk/nl/132%E2%86%92Freelancer-article:-A-picture-is-worth-a-thousand-words</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/132%E2%86%92Freelancer-article:-A-picture-is-worth-a-thousand-words><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-A-picture-is-worth-a-thousand-words-132hk.jpg alt=Freelancer article: A picture is worth a thousand words title=Freelancer article: A picture is worth a thousand words width=350 height=232 style=max-width:350px; height:auto; /></a><p>Registered service providers can present themselves with a short article in the Freelancing.HK-News. In this issue, we present you with a graphic designer who is specialised in handmade, imaginative illustrations.
<br />___
<br />
<br />A picture is worth a thousand words! - As an entrepreneur, you certainly think about how you can communicate your special services well to the outside world. In addition to an understandable and well-worded text, pictures are also essential. Pictures can be read immediately by everyone, are initially purely associative and convey a first impression of you that you will not achieve in this conciseness and density with pure text.
<br />
<br />Unfortunately, a veritable flood of arbitrary and unlovingly selected photos from picture archives covers the market, nipping any approach to individuality in the bud. That is why I offer you handmade, imaginative illustrations of a high standard, with which you will stand out far from the standardised average and highlight the uniqueness of your company. The image content relates specifically to your company, so it is tailor-made.
<br />
<br />In addition, I help you to give your company´s entire image a professional, uniform and coherent framework - at a fair price. Reliability and cooperation on my part included. I look forward to your enquiry.
<br />___</p>]]></description>
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                    <title>Freelancer joke of the month: A programmer in Heaven</title>
                    <link>https://www.freelancing.hk/nl/132%E2%86%92Freelancer-joke-of-the-month:-A-programmer-in-Heaven</link>
                    <description><![CDATA[A computer scientist stands at the gates of heaven.
<br /> 
<br />Peter:  With you, I really could not decide whether you should go to heaven or hell. It is best if you take a look at both sides and decide for yourself.
<br /> 
<br />Peter shows him a seemingly endless room with the fastest computers, where the computer scientist is allowed to programme everything to his hearts content.
<br /> 
<br />That is fantastic, says the programmer, and for the sake of completeness also wants to know what hell looks like.
<br /> 
<br />Peter replies: Hell is also here, the only difference is that you are not the programmer but the administrator!]]></description>
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                    <title>Freelancing.HK-News 73</title>
                    <link>https://www.freelancing.hk/nl/133%E2%86%92Freelancing.HK-News-73</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-072021-133hk.jpg alt=Freelancing.HK-News 07/2021 title=Freelancing.HK-News 07/2021 width=250 height=293 /><p><b>Dear readers,</b></p>
<br />
<br />While COVID-19 vaccinations are proceeding, there is a chance to return to normal life within the next months. Perhaps now is a good time to reflect on what positives the corona crisis has also brought us and to venture an outlook into the post-Corona era.
<br />
<br />For instance, we report on a recent study from the Harvard Business Review, according to which many people and companies have now been able to build up a healthy degree of resilience.
<br />
<br />Following that, we present another study regarding the trends which have changed society in 2020 and which will contribute to a “New Normal” even after the COVID-19 crisis.
<br />
<br />In our guest article, resilient jobs during COVID-19 will be reviewed and discussed by our guest writer. Following that, a freelance HR expert will be sharing her experiences of how she supports national and international companies with their HR work. In our freelancer joke at the end, we then tell the story of a service provider who unsuccessfully tries to claim his outstanding payments directly from the managing director.
<br />
<br />As always, I hope you enjoy reading this issue and, of course, I hope you do good business!
<br />
<br />Rainer Kurz]]></description>
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                    <title>How you can use the Corona crisis to strengthen your resilience</title>
                    <link>https://www.freelancing.hk/nl/133%E2%86%92How-you-can-use-the-Corona-crisis-to-strengthen-your-resilience</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/133%E2%86%92How-you-can-use-the-Corona-crisis-to-strengthen-your-resilience><img src=https://www.freelancing.hk/images/newsletter/How-you-can-use-the-Corona-crisis-to-strengthen-your-resilience-133hk.jpg alt=How you can use the Corona crisis to strengthen your resilience title=How you can use the Corona crisis to strengthen your resilience width=250 height=167 style=max-width:250px; height:auto; /></a><p>Having hopefully survived the worst of the Corona crisis, we have been given, not entirely willingly, the gift of resilience. Resilience is a process by which individuals respond to challenges by adjusting their behaviour. 
<br />
<br /><a href=https://hbr.org/2020/09/what-really-makes-us-resilient target=_blank>The Harvard Business Review</a> recently published two studies on resilience. One study looked at sources of resilience, methods for assessing resilience and the best ways to build resilience in oneself, employees and colleagues. A second study surveyed 25 000 entrepreneurs, freelancers and professionals in 25 countries to uncover global and socio-demographic differences in resilience.
<br />
<br />According to both studies, resilience is hardly dependent on gender, age group or nationality, but there are some surprising correlations:
<br />
<br />First finding: the more a person was exposed, the higher their resilience. People who had 5 or more connections to people who had COVID-19 were on average almost four times more resilient than those who had no or only one connection. This suggests that resilience is developed and strengthened precisely in the face of suffering and adversity.
<br />
<br />Second finding: the more real or substantial the threat to a person, the more resilient they become. People who had experienced multiple changes (5 or more) in their workplace were 13 times more likely to be highly resilient than those who had experienced no change or only one change. The changes considered here were e.g. working hours, income levels, higher use of technology, redundancies, etc. This suggests that resilience is built especially when faced with unexpected change.
<br />
<br />Third finding: people are particularly able to cope with adversity and adapt to difficult circumstances when they have transparent, truthful and direct information. This applies equally to companies, the self-employed and employees.
<br />
<br />Resilience is often associated with other strengths such as determination, perseverance and the ability to grow, qualities that are essential especially in professional and business life. Resilience enables us to recover quickly from sources of stress and difficulties and to regenerate mentally healthy afterwards. Our ability to deal with unexpected challenges and life changes grows with each experience and we emerge stronger from crises.
<br />
<br />COVID-19 is far from the only source of resilience in our lives. Many other difficult situations help us to develop resilience throughout our lives. Let us use resilience as a special power that we carry within us to shine brightly in the darkest times.</p>]]></description>
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                    <title>Accenture trends: 2020 has changed the society</title>
                    <link>https://www.freelancing.hk/nl/133%E2%86%92Accenture-trends:-2020-has-changed-the-society</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/133%E2%86%92Accenture-trends:-2020-has-changed-the-society><img src=https://www.freelancing.hk/images/newsletter/Accenture-trends-2020-has-changed-the-society-133hk.jpg alt=Accenture trends: 2020 has changed the society title=Accenture trends: 2020 has changed the society width=250 height=167 style=max-width:250px; height:auto; /></a><p>The year of Corona, 2020, has led to numerous sustainable changes. This has affected working and living environments as well as consumer behaviour and economic life. The world in 2021 will thus look rather unfamiliar.  
<br />
<br />The global consulting firm Accenture has identified seven trends in its <a href=https://www.accenture.com/us-en/insights/interactive/fjord-trends-mapping-out-new-territory target=_blank>Fjord Trends</a> study that will contribute to a New Normal even after the COVID-19 crisis. According to the study, the pandemic forced companies, freelancers and workers to explore new avenues and question old entrenched ways of doing things. The result is these seven trends:
<br />
<br /><p><b>Trend 1: Collective displacement:</b></p> The way we do many things, where and how we do them, changed, disrupting our usual comforts. Shops were closed, meeting places no longer worked and visits to the stadium and museum were no longer possible. Organisations had to and still have to find new ways to communicate with people and deliver brand experiences remotely in a different physical and social context.
<br />
<br /><p><b>Trend 2: Do it yourself Innovation:</b></p> Innovation is not only driven by technology and devices but is also a product of the ingenuity of people in difficult conditions. Companies also need to rethink their approaches to innovation by offering tools rather than mandating solutions and by empowering people to become more creative in how they live.
<br />
<br /><p><b>Trend 3: Sweet teams are made of this:</b></p> For years, technology has reshaped our relationship with work, working hours and workspaces. This change has radically accelerated in 2020, forcing employers and employees to rethink. Many employees wonder why they should still go to the office. There are many new possibilities for what the future of work could look like.
<br />
<br /><p><b>Trend 4: Interaction wanderlust:</b></p> As we spend countless hours in front of screens interacting with the world, we notice a certain sameness that comes from template-like design in digital. More and more people are struggling with screen fatigue. Companies need to rethink design, content, audience and interaction to bring more excitement and joy to screen work.
<br />
<br /><p><b>Trend 5: Liquid infrastructure:</b></p> Collective displacement has changed the way people experience and engage with products and services. Now supply chains are under unprecedented pressure to meet new demands, putting pressure on business models. Companies will evaluate their physical investments and refocus on points of satisfaction in the final steps before purchase.
<br />
<br /><p><b>Trend 6: Empathy challenge:</b></p> Fears of inequality have skyrocketed as a result of Corona, posing a challenge for organisations and raising questions about how they should respond. How should they manage the narratives they use to shape their brands to respond to the polarities that are rapidly emerging? Companies need a new approach that combines pragmatism with empathy and that ensures they deliver on their intentions to do good.
<br />
<br /><p><b>Trend 7: Rituals lost and found:</b></p> The pandemic and the associated restrictions on disease control have disrupted rituals. From big wedding celebrations to commuting in a crowded commuter train. The strong emotional bonds associated with many rituals have been turned upside down - even the ones we used to take for granted. Organisations now need to create new ways for people to cope and reconnect.</p>]]></description>
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                    <title>Guest article: Resilient jobs during COVID-19</title>
                    <link>https://www.freelancing.hk/nl/133%E2%86%92Guest-article:-Resilient-jobs-during-COVID-19</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/133%E2%86%92Guest-article:-Resilient-jobs-during-COVID-19><img src=https://www.freelancing.hk/images/newsletter/Guest-article-Resilient-jobs-during-COVID-19-133hk.jpg alt=Guest article: Resilient jobs during COVID-19 title=Guest article: Resilient jobs during COVID-19 width=250 height=375 style=max-width:250px; height:auto; /></a><p><i>From Shaun Borland</i>
<br />
<br />The job market has been in constant flux since COVID-19 wreaked havoc on the economy. Many people have lost their jobs, resulting in a rise in unemployment claims. Almost every industry has been impacted by the new normal we have been experiencing due to quarantines, mask-wearing, and social distancing. However, one sector that has been hiring during these unprecedented times in the tech industry.
<br />
<br />Tech jobs are not just available at big tech companies or startups. Small and local businesses are also in need of computer science professionals. The needs of these smaller companies might offer you a chance to work in a field you are passionate about while working in the rewarding tech field.
<br />
<br />Tech jobs offer a wide variety of career fields you can pursue. No matter your personality, preferences, or interests, there is a tech career for you. You can quickly build your skills and obtain a career in tech through bootcamps, which quickly ramp up your skills.
<br />
<br />Bootcamps are an excellent opportunity to go from no coding experience to a certificate. They are a successful way to land your first job. The top coding bootcamps offer a wide variety of skills that lead to rewarding and in-demand jobs.
<br />
<br /><p><b>Hack Reactor</b></p>
<br />
<br />One of the top players in the bootcamp game is Hack Reactor. This bootcamp offers online classes that range from full-time to self-paced. They offer courses in web development, engineering immersion, and full-stack development. You can complete a program in as little as 12 weeks.
<br />
<br />Speaking of hacking, there will always be a need to keep software, servers, and personal data safe from criminals who attempt to gain information from companies and their users illegally. To stop this malice, companies employ teams of cybersecurity professionals.
<br />
<br /><p><b>Cybersecurity</b></p>
<br />
<br />A cybersecurity professional works tirelessly to keep systems up to date and without flaws in security. A cybersecurity career offers those with technical skills the ability to keep web pages safe.
<br />
<br />Workers in this field create programs and policies to protect their company´s assets. Companies want their customers to trust them with their data, so they employ many people to keep their programs safe. Without this trust, companies would lose business as customers feared the loss of their credit card numbers, addresses, or other sensitive information.
<br />
<br />One way cybersecurity professionals test their work is through penetration testing. They probe their programs to look for weak spots that a hacker might exploit. Another potential is ethical hacking. Ethical hacking is the attempt to hack into a site but without malicious intent. If successful, ethical hackers share their findings with security teams for them to fix the error.
<br />
<br />Criminals are not going to let a storm, disaster, or virus stop them from attempting to break into servers with valuable information; the need for cybersecurity professionals will not wane. You can build the skills required to obtain a job in cybersecurity through one of these top cybersecurity bootcamps.
<br />
<br /><p><b>Mobile Development</b></p>
<br />
<br />Another field that will persist through and after the COVID-19 crisis is mobile app development. It is pretty much exactly as it sounds.  
<br />
<br />Mobile app developers focus on either iOS or Android programming. Nearly all Americans have a device in their pocket that runs on one of these two operating systems. It seems every company has an app. Even local mom-and-pop shops are starting to hire companies or freelancers to create an app for their businesses.
<br />
<br />Just like cybersecurity, there will be no shortage of mobile developing jobs in the future. With increasing frequency, business is conducted on mobile devices. It´s not just direct to customer businesses, either. Non-tech companies require mobile software, as well.  
<br />
<br />If you have not noticed, many doctor´s offices, sandwich shops, and salons utilize mobile devices. Many companies create and sell mobile software exclusively for their unique business purposes.
<br />
<br /><p><b>It is not too late to change your career</b></p>
<br />
<br />You have the same job security as today´s tech workers by attending a bootcamp. Whether you are sick of your current profession or looking for your first career, there are myriad ways you can learn the skills you need to start a new profession that will outlast this pandemic and any other disaster to come.</p>]]></description>
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                    <title>Freelancer article: HR expert on assignment abroad</title>
                    <link>https://www.freelancing.hk/nl/133%E2%86%92Freelancer-article:-HR-expert-on-assignment-abroad</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/133%E2%86%92Freelancer-article:-HR-expert-on-assignment-abroad><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-HR-expert-on-assignment-abroad-133hk.jpg alt=Freelancer article: HR expert on assignment abroad title=Freelancer article: HR expert on assignment abroad width=200 height=300 style=max-width:150px; height:auto; /></a><p>Registered service providers can present themselves with a short article in the Freelancing.HK-News. In this issue, we present you with a freelancer who is specialised in HR, marketing and copywriting.
<br /><i>__
<br />With many years of international experience in HR, marketing and copywriting, I am a reliable partner for all companies that want to set up or expand their own marketing, optimise their company´s image or are thinking of expanding abroad.
<br />
<br />I provide support in the areas of HR (recruitment and employee motivation), management consultancy (e.g. strategic planning or choice of location) and marketing (market research, product and budget planning, media planning, trade fairs, PR, advertising material and advertising campaigns). I also write texts for online and offline media in German, Hungarian and English.
<br />___</i</p>]]></description>
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                    <title>Freelancer joke of the month: Payment ethics</title>
                    <link>https://www.freelancing.hk/nl/133%E2%86%92Freelancer-joke-of-the-month:-Payment-ethics</link>
                    <description><![CDATA[The freelancer does not receive his money for weeks. Full of rage, he drives to the client, parks his car with squealing tyres directly in front of the owners office and then rushes into reception: I would like to speak to the managing director immediately.
<br />
<br />The secretary seems to have already expected the freelancers visit and replies, Im sorry, but he was not here all week!
<br />
<br />That can not be! I saw him at the window a minute ago!
<br />
<br />The secretary: That may be, but he saw you too!]]></description>
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                    <title>Freelancing.HK-News 74</title>
                    <link>https://www.freelancing.hk/nl/134%E2%86%92Freelancing.HK-News-74</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-082021-134hk.jpg alt=Freelancing.HK-News 08/2021 title=Freelancing.HK-News 08/2021 width=250 height=293 /><p><b>Dear readers,</b></p>
<br />
<br />In this issue of our Freelancing.HK-News, we will publish a study of the top 10 countries for freelance growth in which Hong Kong is placed fifth. Additionally, we are also thrilled to announce our new on-site search function with which you will be able to find the ten closest local freelancers from your area.
<br />
<br />We will then be presenting you with the most asked question of this month, where we explain why freelancers registered in our database have to be listed at an hourly rate. In our freelancer article, a marketing expert shows you how to simply present a service/product that is difficult to explain.
<br />
<br />Last but not least, allow us to brighten up your day with our freelancer joke, which this time, is about a management consultant who tries to convince a simple fisherman on holiday to build up a large fishing fleet.
<br /> 
<br />As always, I hope you enjoy reading this issue and that you have a busy and successful month.
<br />
<br />Rainer Kurz]]></description>
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                    <title>Hong Kong ranks fifth in the list of fastest-growing freelancing countries</title>
                    <link>https://www.freelancing.hk/nl/134%E2%86%92Hong-Kong-ranks-fifth-in-the-list-of-fastest-growing-freelancing-countries</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/134%E2%86%92Hong-Kong-ranks-fifth-in-the-list-of-fastest-growing-freelancing-countries><img src=https://www.freelancing.hk/images/newsletter/Hong-Kong-ranks-fifth-in-the-list-of-fastest-growing-freelancing-countries-134hk.jpg alt=Hong Kong ranks fifth in the list of fastest-growing freelancing countries title=Hong Kong ranks fifth in the list of fastest-growing freelancing countries width=250 height=327 style=max-width:250px; height:auto; /></a><p>The pandemic has massively changed the way we work in Hong Kong. While Hong Kong already has over 700,000 freelancers, more and more people keep joining.  Additionally, more and more companies are looking for freelancers who already know how to work remotely. That might be the reason why Hong Kong now ranks number five in the list of fastest-growing freelancing countries in Payoneer’s ranking:
<br />
<br /><p><b>1)</b></p> Philippines: 208%
<br />
<br /><p><b>2)</b></p> India: 160%
<br />
<br /><p><b>3)</b></p> Japan: 87%
<br />
<br /><p><b>4)</b></p> Australia: 86%
<br />
<br /><p><b>5) Hong Kong: 79%</b></p>
<br />
<br /><p><b>6)</b></p> Mexico: 72%
<br />
<br /><p><b>7)</b></p> Canada: 71%
<br />
<br /><p><b>8)</b></p> Pakistan: 69%
<br />
<br /><p><b>9)</b></p> Argentina: 66%
<br />
<br /><p><b>10)</b></p> Spain: 66%
<br />
<br />The percentages above represent the year-on-year growth in freelancers’ revenue from the first half of 2020 to the first half of 2021. Although it has been a tumultuous year for freelancers, the data indicates that the pandemic and movement towards remote work had some positive impact on the popularity of outsourcing in Hong Kong.</p>]]></description>
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                    <title>Freelancing.HK’s latest function: Show the closest 10 freelancers </title>
                    <link>https://www.freelancing.hk/nl/134%E2%86%92Freelancing.HK’s-latest-function:-Show-the-closest-10-freelancers-</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/134%E2%86%92Freelancing.HK’s-latest-function:-><img src=https://www.freelancing.hk/images/newsletter/FreelancingHK’s-latest-function--134hk.png alt=Freelancing.HK’s latest function:  title=Freelancing.HK’s latest function:  width=250 height=206 style=max-width:250px; height:auto; /></a><p>We are happy to announce the newest feature of our website and app. In categories and freelancer searches with more than 20 results, it was quite a time consuming to find out which freelancer is the most suitable. 
<br />
<br />Therefore, we now display the button “Show the closest 10 freelancers” below the map. Once you click on this button, a new map will appear which lets you select a location where you need a contractor. Then, you can directly select the most suitable freelancer among the 10 closest. By adding this new feature, we aim to save time for our clients in their search for a freelancer next door and support their local community.</p>]]></description>
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                    <title>Question of the month: Why do all freelancer profiles have to have an hourly rate?</title>
                    <link>https://www.freelancing.hk/nl/134%E2%86%92Question-of-the-month:-Why-do-all-freelancer-profiles-have-to-have-an-hourly-rate?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/134%E2%86%92Question-of-the-month:-Why-do-all-freelancer-profiles-have-to-have-an-hourly-rate?><img src=https://www.freelancing.hk/images/newsletter/Question-of-the-month-Why-do-all-freelancer-profiles-have-to-have-an-hourly-rate-134hk.jpg alt=Question of the month: Why do all freelancer profiles have to have an hourly rate? title=Question of the month: Why do all freelancer profiles have to have an hourly rate? width=200 height=200 style=max-width:200px; height:auto; /></a><p>The fixed hourly rate improves the comparability of offers and saves both clients and freelancers from time-consuming price negotiations. The hourly rate is therefore binding at Freelancing.HK, and is indicated on the profile as a net amount and without travel costs/expenses. Freelancers are bound to this hourly rate towards their clients.
<br />
<br />If freelancers have different hourly rates for different tasks, the highest hourly rate must be stated in the profile. Constellations with lower hourly rates can be described in the profile, for example, Hourly rate 20% lower for assignments 100 hours.</p>]]></description>
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                    <title>Freelancer article: Market positioning</title>
                    <link>https://www.freelancing.hk/nl/134%E2%86%92Freelancer-article:-Market-positioning</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/134%E2%86%92Freelancer-article:-Market-positioning><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Market-positioning-134hk.jpg alt=Freelancer article: Market positioning title=Freelancer article: Market positioning width=250 height=375 style=max-width:250px; height:auto; /></a><p>Registered service providers can present themselves with a short article in the Freelancing.HK-News. In this issue, we present a marketing expert who is experienced in advertising.
<br /><i>__
<br />I met my client, a financial service provider specialising in cost management, through Freelancing.HK Group. My task was to develop a concept to attract new customers.
<br />
<br />Financial services are usually abstract and in need of explanation. For a better understanding, I, therefore, developed a key visual (a picture with a clear symbol) with a matching advertising message. This enabled my client to achieve an appointment rate of over twenty-seven per cent.
<br />
<br />My client was very satisfied with the advertising message developed here: Did you know that a normal light bulb only emits five per cent as light and the remaining 95% goes up in smoke as heat? It is pretty much the same with your expenses. This statement is supported by the pictorial symbol of a modern energy-saving LED lamp.
<br />
<br />After developing the key visuals and creating a striking corporate design, we launched a two-stage direct mailing, which was supported by advertisements in trade journals. The web design was also suitably revised. The high success rate made my client confident. I am pleased that I was able to find this client through Freelancing.HK Group.
<br />___</i</p>]]></description>
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                    <title>Freelancer joke of the month: Consultant on vacation</title>
                    <link>https://www.freelancing.hk/nl/134%E2%86%92Freelancer-joke-of-the-month:-Consultant-on-vacation</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/134%E2%86%92Freelancer-joke-of-the-month:-Consultant-on-vacation><img src=https://www.freelancing.hk/images/newsletter/Freelancer-joke-of-the-month-Consultant-on-vacation-134hk.jpg alt=Freelancer joke of the month: Consultant on vacation title=Freelancer joke of the month: Consultant on vacation width=200 height=300 style=max-width:200px; height:auto; /></a><p>After a nervous breakdown, a management consultant takes a holiday break in a small fishing village. After an urgent client call, he can no longer sleep and takes a walk to the harbour.
<br /> 
<br />A small boat with a fisherman and magnificent fish docks, and the businessman asks the fisherman: How long did it take you to catch those? The fisherman replies Just a little while.
<br /> 
<br />The consultant asks him why he does not stay out longer to catch more fish. I have enough to feed my family and to give some fish to my friends, replies the fisherman and continues unloading.
<br /> 
<br />Now, the consultant wants to know what the fisherman does with the rest of his time. I sleep late, fish a little, play with my children, take a long nap together with my wife and walk to the village every evening, where I meet my friends.
<br />
<br />I have worked at Boston Consulting and McKinsey, managed big projects successfully and I can help you. You should spend more time fishing and buy a bigger boat with the extra cash flow. In no time, you can then buy more boats until you own a whole fishing fleet. Then, you start a fish factory and open your corporate headquarters in the big city. After 10 years, you go public and sell your company. Then you can settle down in a cute coastal town, sleep late, fish, play with your kids, take long naps and meet up with your friends in the village in the evening.</p>]]></description>
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                    <title>Freelancing.HK-News 75</title>
                    <link>https://www.freelancing.hk/nl/135%E2%86%92Freelancing.HK-News-75</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/FreelancingHK-News-122021-135hk.png alt=Freelancing.HK-News 12/2021 title=Freelancing.HK-News 12/2021 width=250 height=290 /><p><b>Dear readers,</b></p>
<br />
<br />In this issue of our Freelancing.HK News, we will publish an article in which we will be sharing our findings on the negative effects of the coronavirus pandemic on Hong Kongers’ income.
<br />
<br />Following on from this, we show you what the display of the number of references in the freelancer profile means and in our freelancer article, a copywriter explains to us how to create impressive texts with passion.
<br />
<br />Last but not least, allow us to brighten up your day with our freelancer joke, which this time, is about a computer specialist who first helps his customers for free and then cashes in big time.
<br />
<br />As always, I hope you enjoy reading this issue and that you have a busy and successful month.
<br />
<br />Rainer Kurz]]></description>
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                    <title>How COVID-19 affected Hong Kongers</title>
                    <link>https://www.freelancing.hk/nl/135%E2%86%92How-COVID-19-affected-Hong-Kongers</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/135%E2%86%92How-COVID-19-affected-Hong-Kongers><img src=https://www.freelancing.hk/images/newsletter/How-COVID-19-affected-Hong-Kongers-135hk.png alt=How COVID-19 affected Hong Kongers title=How COVID-19 affected Hong Kongers width=250 height=166 style=max-width:250px; height:auto; /></a><p>Around 1,4 million people in Hong Kong were living below the poverty line before the COVID-19 pandemic began, making it the highest poverty rate in the country in almost a decade. After the pandemic took hold in the country, the poverty rate has only increased. The COVID-19 pandemic has led to widespread job losses in Hong Kong. 
<br />
<br />The unemployment rate has reached 6.4 per cent - the highest figure in 15 years - and 257,000 people are now out of work. Oxfam Hong Kong´s (OHK) latest research shows that the number of unemployed people from poor households has risen to nearly 110,000 this year, 75 per cent of whom may be outside the safety net of the Comprehensive Social Security Assistance (CSSA).
<br />
<br />The COVID-19 pandemic has created an unstable and difficult economic environment, making it difficult to find and keep a job in Hong Kong and increasing poverty in Hong Kong.</p>]]></description>
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                    <title>Question of the month: What does the number of reference providers in the freelancers´ profile mean?</title>
                    <link>https://www.freelancing.hk/nl/135%E2%86%92Question-of-the-month:-What-does-the-number-of-reference-providers-in-the-freelancers´-profile-mean?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/135%E2%86%92Question-of-the-month:-What-does-the-number-of-reference-providers-in-the-freelancers´-profile-mean?><img src=https://www.freelancing.hk/images/newsletter/Question-of-the-month-What-does-the-number-of-reference-providers-in-the-freelancers-profile-mean-135hk.png alt=Question of the month: What does the number of reference providers in the freelancers´ profile mean? title=Question of the month: What does the number of reference providers in the freelancers´ profile mean? width=250 height=169 style=max-width:250px; height:auto; /></a><p>Freelancers can register names and e-mail addresses of reference providers with Freelancing.HK, which are verified by us. In case of an introduction of the freelancer to a client, these references will be mentioned to the clients, allowing the clients to gather additional information about the freelancer´s work performance.
<br />
<br />P. S.: Freelancers who are already registered can send us additional references by email at any time in order to improve their project chances.</p>]]></description>
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                    <title>Freelancer article: Copywriting is a passion</title>
                    <link>https://www.freelancing.hk/nl/135%E2%86%92Freelancer-article:-Copywriting-is-a-passion</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/135%E2%86%92Freelancer-article:-Copywriting-is-a-passion><img src=https://www.freelancing.hk/images/newsletter/Freelancer-article-Copywriting-is-a-passion-135hk.png alt=Freelancer article: Copywriting is a passion title=Freelancer article: Copywriting is a passion width=250 height=167 style=max-width:250px; height:auto; /></a><p>Registered service providers can present themselves with a short article in Freelancing.HK-News. In this issue, we present an experienced copywriter who has a focus in journalism and PR:
<br /><i>__
<br />
<br />Everyone can learn to write, but copywriting is an art.
<br />
<br />Many times I write something down, but my passion has always been professional copywriting. After completing my studies with a double major (journalism and PR), I have been working as a freelancer since 1992.
<br />
<br />Among my demanding clients, I can count renowned publishing houses, editorial offices of different branches as well as companies of various industries. Individual portraits of public figures are also part of my diverse portfolio. In addition, due to my meticulous research work, independent engineering firms also appreciate my services. My open mind enables me to quickly familiarise myself with new and complex topics and to implement them in a service-oriented manner.
<br />
<br />My range of services includes the company, product texts and brochures for the press, reports, portraits, abstracting or transforming texts, as well as providing reliable assistance in the creation of concepts and presentation documents.
<br />__</i</p>]]></description>
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                    <title>Freelancer joke of the month: Following up the instructions in the printer manual</title>
                    <link>https://www.freelancing.hk/nl/135%E2%86%92Freelancer-joke-of-the-month:-Following-up-the-instructions-in-the-printer-manual</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/135%E2%86%92Freelancer-joke-of-the-month:-Following-up-the-instructions-in-the-printer-manual><img src=https://www.freelancing.hk/images/newsletter/Freelancer-joke-of-the-month-Following-up-the-instructions-in-the-printer-manual-135hk.png alt=Freelancer joke of the month: Following up the instructions in the printer manual title=Freelancer joke of the month: Following up the instructions in the printer manual width=250 height=168 style=max-width:250px; height:auto; /></a><p>The central printer of a small insurance office produces only pale printouts. The business owner calls a computer maintenance freelancer whom he has just found on Google.
<br />
<br />The friendly freelancer, however, says that his visit is hardly necessary, as the owner can solve the problem himself. The printer has to be cleaned, just as it is described in detail in the operating instructions.
<br />
<br />The business owner is impressed: ´I think it is great that you are so selfless and help me out for free´.
<br />
<br />Freelancer replies: ´I always advise my new customers to follow the instructions in the manual. If they then try to do it themselves, it usually ends up in a major repair, so my visit will be definitely worthwhile.´</p>]]></description>
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                    <title>Freelancing.HK-News 03/2025</title>
                    <link>https://www.freelancing.hk/nl/136%E2%86%92Freelancing.HK-News-03-2025</link>
                    <description><![CDATA[<img src=https://www.freelancing.hk/images/newsletter/Australian-Freelance-Market-News-022025-175au.jpg alt=Freelancing.HK-News 02/2025 title=Freelancing.HK-News 02/2025 width=250 height=283 /><p style=display:inline-block;min-width:160px></p>
<br /><p style=margin-top: -15px;><p style=margin-top: -15px;><p><b>Dear readers,</b></p>
<br />
<br />Welcome to the second month of our fresh new year. We hope that you have had a good break and feel refreshed?
<br />
<br />In our first article, we are fortunate to hear ‘words of wisdom’ from Jim of Jim’s Mowing and use his advice to consider some of the advantages and disadvantages of freelancing compared to franchising.
<br />
<br />Our second article considers the advantages of freelancing as a way to go into business for the first time.
<br />
<br />Then, we look at a report from Deloitte and consider how AI Agents are set to shake up the way we all interact with our computers and may potentially make Microsoft Word and Excel a thing of the past?
<br />
<br />Financial security in old age is a particular challenge for freelancers. The OECD study ‘Pensions at a Glance’ shows the significant differences between the pension systems of different countries and their impact on freelancers. Find out how pension systems differ around the world and which countries are particularly freelancer friendly compared to Hong Kong.
<br />
<br />Finally, our freelancer joke is quick, but speaks to the value of repeat business.
<br />
<br />I hope you enjoy reading this and have a successful reminder of 2025!
<br />
<br />Yours, Michael Barr]]></description>
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                    <title>Are recessions better for business than booms?</title>
                    <link>https://www.freelancing.hk/nl/136%E2%86%92Are-recessions-better-for-business-than-booms?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/136%E2%86%92Are-recessions-better-for-business-than-booms?><img src=https://www.freelancing.hk/images/newsletter/Are-recessions-better-for-business-than-booms-175au.jpg alt=Are recessions better for business than booms? title=Are recessions better for business than booms? width=250 height=166 style=max-width:250px; height:auto; /></a><p><p style=display:inline-block;min-width:160px></p>
<br /><p style=margin-top: -15px;>“Recessions are better for us than booms” explains Jim; the founder of Jim´s Mowing, in his book Every customer a fan. Apparently, this is because Jim´s have more work than they can handle and not enough franchisees. Fortunately for Jim´s, during recessions many middle-managers were given a golden handshake and with their new-found-wealth, invested it in a Jim´s franchise.
<br />
<br />You can imagine their consternation, when Jim admitted to them that Jim´s Mowing was going broke: Ongoing franchisee fees had been priced too low and were not enough to fund the call centre. It was all the new money coming in from the sale of new Franchisee Agreements that had kept the business afloat. Jim explained that they would lose their investment unless they agreed to a hiking of their ongoing fees, which they reluctantly did. Apparently, since then, Jim´s has flourished?
<br />
<br />Franchises are clearly a large upfront commitment, which can have a big payoff if done right. Another approach, with much lower costs, is by freelancing for work. When compared with buying a franchise, working with marketplaces like Freelancing.hk has the advantage of building up business, whilst keeping costs low. Along with a dramatically lower requirement for startup capital, lower ongoing costs means more income from your billable hours ends up in your pocket.</p>]]></description>
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                    <title>Opinion: Freelancing your way to a startup</title>
                    <link>https://www.freelancing.hk/nl/136%E2%86%92Opinion:-Freelancing-your-way-to-a-startup</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/136%E2%86%92Opinion:-Freelancing-your-way-to-a-startup><img src=https://www.freelancing.hk/images/newsletter/Opinion-Freelancing-your-way-to-a-startup-175au.jpg alt=Opinion: Freelancing your way to a startup title=Opinion: Freelancing your way to a startup width=250 height=166 style=max-width:250px; height:auto; /></a><p><p style=display:inline-block;min-width:160px></p>
<br /><p style=margin-top: -15px;>You may have been itching to startup your own business, but haven’t known where to start? Maybe you held off, hoping something will turn up that ticks all the boxes, but it hasn’t happened yet and now you’re wondering whether it ever will? 
<br />
<br />Starting a business in Hong Kong is easy: You don’t even have to register a business name. In a sense, you are already running a business, <u>because you are a legal entity that buys and sells</u>. This type of business is called a Sole Trader and you are running it in your own name. Typically, you sell your services as an employee and buy things, such as a roof over your head.
<br />
<br />In Hong Kong, my rule of thumb is 80% of businesses fail in the first year and of the survivors, 80% fail in the next four years. Pretty grim! I know it sounds weird to go into business to fail, but for a first business, this may be a winning strategy?
<br />
<br />Look at it this way; work out a budget and set aside an amount of money you can afford to lose, whilst learning what works and what doesn’t. And here’s the big advantage: You already have skills you are selling in the marketplace. Even without a good idea to start a business, you can go into business by selling the skills you already have; as a freelancer!
<br />
<br />What’s the worst that can happen?
<br />
<br />As to why this is a winning strategy? Many people sink their life-savings into business, only to lose it all. However, if the amount lost was affordable, then you can come back with an even better business second time around. Why better? Because, once you’ve run a business, business ideas start flowing and can’t be stopped…</p>]]></description>
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                    <title>Will Microsoft Word and Excel become obsolete?</title>
                    <link>https://www.freelancing.hk/nl/136%E2%86%92Will-Microsoft-Word-and-Excel-become-obsolete?</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/136%E2%86%92Will-Microsoft-Word-and-Excel-become-obsolete?><img src=https://www.freelancing.hk/images/newsletter/Will-Microsoft-Word-and-Excel-become-obsolete-175au.jpg alt=Will Microsoft Word and Excel become obsolete? title=Will Microsoft Word and Excel become obsolete? width=283 height=99 style=max-width:283px; height:auto; /></a><p><p style=display:inline-block;min-width:160px></p>
<br /><p style=margin-top: -15px;>According to <a href=https://www2.deloitte.com/content/dam/Deloitte/mx/Documents/consultoria/StateOfGenAI_Report_Wave4_011725-FINAL.pdf target=_blank>new Deloitte research</a>, about 52% of respondents considered AI agents systems and 42%  believed multi-agent systems were the technology that would “drive the future”. So what is an AI agent? Will you have to use AI agents in your job?
<br />
<br />So here’s the thing about AI (short for Artificial Intelligence): When people talk about AI, they are usually referring to Large Language Models (LLMs). LLMs predict what word comes next, so the more words they are ‘trained’ on, the better are their predictions. This is where the ‘Large’ in LLMs comes from. Being large, LLMs need lots of computing power, which is why you normally need to connect to the Cloud in order to use them. By contrast. Small Language Models (SLMs) are small enough to fit on small devices like an iPhone, but their accuracy suffers.
<br />
<br />Because LLMs (and SLMs) predict the next word and the word after that and then the next word and so on, they aren’t actually intelligent and have no ‘understanding’ of what they are saying. This is why they are usually helpful, but can get things badly wrong.
<br />
<br />Anyway, back to AI agents: Satya Nadella, the CEO of Microsoft drew a lot of attention to AI agents recently (Dec 2024), by saying the “notion that business applications exist” could “collapse” with the arrival of AI agents and went on to explain that applications are basically a (graphical) user interface that uses business logic to interface to a database. In this sense, at some time in the future, an end user may use plain English to tell an AI what it wants. The AI then acts as an agent for the end-user by creating the user interface and setting up the business logic to interface with any database housing the required data.
<br />
<br />In other words, everyone may end up using AI agents, instead of the programs we’ve grown up with (like Word and Excel), not just IT specialists.</p>]]></description>
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                    <title>Pensions for freelancers vary greatly from country to country</title>
                    <link>https://www.freelancing.hk/nl/136%E2%86%92Pensions-for-freelancers-vary-greatly-from-country-to-country</link>
                    <description><![CDATA[<a class=titel href=https://www.freelancing.hk/nl/136%E2%86%92Pensions-for-freelancers-vary-greatly-from-country-to-country><img src=https://www.freelancing.hk/images/newsletter/Pensions-for-freelancers-vary-greatly-from-country-to-country-175au.jpg alt=Pensions for freelancers vary greatly from country to country title=Pensions for freelancers vary greatly from country to country width=535 height=252 style=max-width:535px; height:auto; /></a><p><p style=display:inline-block;min-width:160px></p>
<br /><p style=margin-top: -15px;>Financial security in old age is a particular challenge, not only for freelancers in Hong Kong. A recent analysis by the OECD reveals significant differences between the pension systems of different countries and their impact on freelancers.
<br />
<br />On average, self-employed people in OECD countries receive a pension, that is 79 percent of the state pension of an employee. However, this hides major differences between individual countries.
<br />
<br />In Mexico, freelancers receive just 17 percent of the pension of their employed colleagues. Germany also performs below average at 44 percent. In the United Kingdom, the figure is slightly higher at 52 percent. 
<br />
<br />In some countries, freelancers are even better off than pensioners: In Hungary and the United States, the level is 100 percent, while in Luxembourg freelancers receive 1.15 times the pension. 
<br />
<br />The differences between countries are mainly due to the different rules on contribution obligations in income-related pension systems. In 13 of the 39 OECD countries examined, self-employed people have to pay both employee and employer contributions.
<br />
<br />In 12 countries, freelancers pay lower contributions, but this results in limited pension coverage. Colombia, Greece, Poland and Spain have lower flat-rate contributions for the self-employed. Ireland, the Netherlands and the United Kingdom only require a compulsory contribution to the basic pension. 
<br />
<br />In Australia, Denmark and Germany, compulsory contributions for the self-employed are completely eliminated. New Zealand is the only country with no compulsory contributions for either group.
<br />
<br />In other words, freelancers aren´t required to put any of their earnings into superannuation. Having said this, it would be prudent to at least try to match the Super Guarantee percentage of 11.5% (increasing to 12% from 1 July 2025).”
<br />
<br />The OECD study “Pensions at a Glance 2023” is based on model calculations of the theoretical pension of the self-employed and employees. The following assumptions were used for the calculations: 
<br />• Equal taxable income (average net wage before tax).
<br />• Full-time employment from the age of 22 without interruptions.
<br />• Retirement at the average retirement age.</p>]]></description>
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                    <title>Freelancer joke of the month</title>
                    <link>https://www.freelancing.hk/nl/136%E2%86%92Freelancer-joke-of-the-month</link>
                    <description><![CDATA[I´m an attorney, working on my fifth freelance project.
<br />
<br />That guy really needs to stop getting arrested.]]></description>
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